Our main focus is to manage investment portfolios for individual clients, high net worth
families, charitable foundations, and small business owners. We also provide financial
planning and consulting services, retirement consulting, non-investment consulting and
comprehensive reporting. Our investment management services consider the client’s risk
tolerance, financial goals, and objectives.
A. ADE, LLC (the “Registrant”) is a limited liability company formed in June 2013 in the
State of Maryland. ADE, LLC is the Registrant’s legal name, which previously was
ADAG, LLC. The Registrant became registered as an investment adviser in July 2013. The
Registrant also conducts business under the trade name Armstrong Dixon. The Registrant
is owned and managed by Gregory Armstrong, Hugh J. Breslin IV, and Katie Brown.
ADE, LLC is not owned by LPL Financial LLC, member FINRA / SIPC (the “Custodian”
or “LPL Financial”).
B. As discussed below, the Registrant offers investment advisory services and to the extent
specifically requested by a client, financial planning, and related consulting services on a
separate stand-alone basis.
INVESTMENT MANAGEMENT SERVICES
The client can determine to engage the Registrant to provide discretionary or non-
discretionary investment advisory services.
In advance of providing any recommendations or advice we require all clients review,
understand and sign our Investment Advisory Agreement (“IAA”). This agreement goes
over the terms and conditions under which we will manage a client’s assets. The IAA will
include schedules of the investment accounts you wish us to manage, the specific fees,
which account to bill those fees to, how to collect those fees, any positions within the
accounts that are not managed or billed on, and positions that the advisor does not have
discretion on (for discretionary IAA’s only). The IAA also determines if any investment
advisory services will be provided to outside accounts, the fee, and which account to bill
those fees to.
The Registrant provides its investment management services through certain investment
programs sponsored by LPL Financial. Additional details about each of these offerings,
including each program’s fee arrangements and associated conflicts of interests, are
available in the respective account agreement, account application, and program brochure.
The IAA will remain effective until cancelled in writing by either party. In the event of a
conflict between this Brochure and the IAA, the Brochure shall prevail.
Advisory accounts will be held with LPL Financial.
As a firm we seek a balance between risk and reward, and use a diverse blend of securities
in managing accounts. We employ a strategic asset allocation approach to investing that
seeks to participate in rising markets over time. We may increase or decrease cash holdings
or implement various risk management strategies based on our expectations of the market
behavior.
The Registrant may invest in a whole range of securities and is not limited by any specific
security type subject to any limitations imposed by the LPL program you select. For
example, the Registrant may invest in or recommend that you invest in exchange listed
securities, mutual funds, exchange traded funds, warrants, variable annuities, fixed income
securities, and private placements.
To the extent required, our Investment Adviser Representatives (“IARs”) must attain firm
or industry registrations or equivalent experience. For information on our IARs, please
request a copy of their individual brochures, which were previously provided to you at the
commencement of our relationship.
The following programs offered by LPL may be considered wrap fee programs, which
means that clients pay a bundled fee for investment management services, trade execution,
custody, and reporting: Strategic Wealth Management (SWM), Model Wealth Portfolios,
and Guided Wealth Portfolios. Depending on our agreement with a client, the transaction
costs in SWM may be borne by the Registrant or the client and are transaction based. If the
Registrant agrees to bear transaction costs, this creates a conflict of interest because the
Registrant will have a financial incentive to trade less frequently. In addition, where
Registrant bears transactions costs, because transactions charges vary by security type,
there is a conflict of interest for Registrant because Registrant has an incentive to select
securities for your Account that incur less or no transaction fees than other types of
securities.
Participation in one program may cost more or less than participating in another program
or purchasing these services separately. The program fee may be higher or lower than
those charged by other sponsors of comparable programs. As described in greater detail
under Item 4.C, certain IARs prefer certain account relationships, but there is no
requirement that a client select one type of account over another.
FINANCIAL PLANNING AND CONSULTING SERVICES (STAND-ALONE)
We offer a variety of financial, wealth-planning and business consulting services based on
specific needs. Services include:
• Business Succession Planning
• Manage Family Board and/or
Advisory Board
• Successor Career Path
Development Planning
• Estate Planning
• Executive Compensation Planning
• Retirement Planning
• Investment Planning
• Insurance Policy Analysis
• Business Planning
In order to provide our clients with a financial plan we gather information to determine
a client’s objectives, make observations and provide recommendations that are designed
to assist in achieving the client’s goals and objectives. Clients are under no obligation to
act on our financial planning recommendations.
To the extent requested by a client, the Registrant can also provide financial planning or
consulting services (on investment and non-investment related matters). Prior to
engaging the Registrant to provide financial planning and consulting services, clients are
generally required to enter into a Financial Planning and Consulting Agreement with
Registrant setting forth the terms and conditions of the engagement. Neither the
Registrant nor its investment adviser representatives assist clients with the
implementation of any financial plan, unless they have agreed to do so in writing. If
requested by the client, Registrant may recommend the services of other professionals,
including certain of the Registrant’s representatives as registered representatives of LPL
Financial or in their capacities as licensed insurance agents. (See disclosure below at
Items 10.C below). The client is under no obligation to engage the services of any
recommended professional. The client retains absolute discretion over all
implementation decisions and is free to accept or reject any recommendation from the
Registrant
and its representatives. The Registrant does not monitor a client’s financial
plan, and it is the client’s responsibility to revisit the financial plan with the Registrant,
if desired, in light of any changes in their financial situation or investment objectives.
RETIREMENT PLAN CONSULTING
The Registrant also provides non-discretionary pension consulting services, pursuant to
which it assists sponsors of self-directed retirement plans with the selection and/or
monitoring of investment alternatives (generally open-end mutual funds) from which
plan participants shall choose in self-directing the investments for their individual plan
retirement accounts. In addition, to the extent requested by the plan sponsor, the
Registrant shall also provide generalized participant education designed to assist
participants in learning about their retirement plan accounts. The terms and conditions
of the engagement shall generally be set forth in a Retirement Plan Consulting Agreement
between the Registrant and the plan sponsor.
MISCELLANEOUS
Non-Investment Consulting/Implementation Services. To the extent requested by the
client, the Registrant may provide consulting services regarding non-investment related
matters, such as estate, tax, and insurance planning. Neither the Registrant, nor any of its
representatives, serves as an attorney or accountant and no portion of the Registrant’s
services should be construed as legal or accounting services. Neither the Registrant nor
its investment adviser representatives assist clients with the implementation of any
financial plan, unless they have agreed to do so in writing. To the extent requested by a
client, the Registrant may recommend the services of other professionals for certain non-
investment implementation purposes (i.e. attorneys, accountants, insurance agents, etc.),
including certain of the Registrant’s representatives as discussed below. Clients are under
no obligation to engage the services of any recommended professional, who are
responsible for the quality and competency of the services they provide. In addition, the
Registrant does not monitor a client’s financial plan, and it is the client’s responsibility
to revisit the financial plan with the Registrant, if desired, in light of any changes in their
financial situation or investment objectives.
Non-Discretionary Service Limitations. Clients that determine to engage the
Registrant on a non-discretionary investment advisory basis must be willing to accept
that the Registrant cannot effect any account transactions without obtaining prior consent
to any such transaction(s) from the client. As a result, during periods of market volatility,
the Registrant will be unable to effect any account transactions (as it would for its
discretionary clients) without first obtaining the client’s consent.
Private Investment Funds. The Registrant may provide investment advice regarding
unaffiliated private investment funds. The Registrant’s role relative to the private
investment funds is limited to its initial and ongoing due diligence and investment
monitoring services. If a client determines to become a private fund investor, the amount
of assets invested in any private fund will be included as part of the Registrant’s “assets
under management” in calculating the Registrant’s investment advisory fee. Registrant’s
clients are under absolutely no obligation to consider or make an investment in a private
investment fund.
Private investment funds generally involve various risk factors, including, but not
limited to, potential for complete loss of principal, liquidity constraints and lack of
transparency, a complete discussion of which is set forth in each fund’s offering
documents, which will be provided to each client for review and consideration. Unlike
liquid investments that a client may maintain, private investment funds do not provide
daily liquidity or pricing. Each prospective client investor will be required to complete
a Subscription Agreement, pursuant to which the client shall establish that they are
qualified for investment in the fund and acknowledges and accepts the various risk
factors that are associated with the investment.
In the event that the Registrant references private investment funds owned by the client
on any account report, the value for all private investment funds will reflect the most
recent valuation provided by the fund sponsor, which could be more or less than the
current market value.
Variable Annuities: The Registrant also may render investment management services
to clients relative to variable life or variable annuity products that they may own. The
Registrant either directs or recommends the allocation of client assets among the
various investment subdivisions that comprise these products. The Registrant’s
recommendations or decisions are limited to the investment options available. The
client’s assets are maintained at the specific insurance company that issued the product
that the client owns.
Independent Managers. The Registrant may invest or recommend that the client invest
in one or more unaffiliated independent investment managers in accordance with the
client’s investment objectives. In these situations, the Independent Manager shall have
day-to-day responsibility for the discretionary management of the allocated assets. The
Registrant will continue to monitor and review the Independent Manager’s performance,
and the client’s asset allocation and investment objectives. Factors which the Registrant
considers in recommending Independent Managers include the client’s investment
objectives, and the Independent Manager’s management style, performance, reputation,
financial strength, reporting, pricing, and research.
Client Obligations. The Registrant will not be required to verify any information
received from the client or from the client’s other professionals and is expressly
authorized to rely on the information in its possession. Clients are responsible for
promptly notifying the Registrant if there is ever any change in their financial situation
or investment objectives so that the Registrant can review, and if necessary, revise its
previous recommendations or services.
C. The Registrant shall provide investment advisory services specific to the needs of each
client. Prior to providing investment advisory services, an investment adviser
representative will ascertain each client’s investment objective(s). Thereafter, the
Registrant shall allocate and/or recommend that the client allocate investment assets
consistent with the designated investment objective(s). The client may, at any time,
impose reasonable restrictions, in writing, on the Registrant’s services.
D. As of February 7, 2024, the Registrant managed $312,074,067, of which $299,768,307
was managed on a discretionary basis and $12,305,760 was managed on a non-
discretionary basis.