Ownership
Sensenig Capital Advisors, Inc. (“Advisor” or “we”) is an investment advisor registered with the Securities and
Exchange Commission. We are a corporation formed under the laws of the State of Pennsylvania. Effective January
2016, Jeremy Brenn owns 100% of the Advisor.
General Description of Primary Advisory Services
We offer personalized investment advisory services including wealth management services, asset management ser-
vices, consulting services and recurring consulting services. The following are brief descriptions of our primary services.
A detailed description is provided in Item 5, Fees and Compensation, so that clients and prospective clients (“clients” or
“you”) can review the services and description of fees more thoroughly.
Wealth Management Services
Our wealth management services combine asset management services with additional services that may be needed
based on your unique circumstances and needs. These additional services can include, but are not limited to,
income planning, college planning, retirement planning, risk management counsel, estate planning, establishment
of and counsel on retirement plans, assistance with assets outside our direct management and document
aggregation services.
We offer a customized and individualized investment program providing you with advice regarding various asset
classes, ongoing assistance with evaluating and selecting investments, adjusting and rebalancing portfolios. We
work with you to help determine your specific investment objectives. These objectives may be set forth in a written
Investment Policy Statement that describes an asset allocation model conforming to your risk tolerance level and
expected rate of return requirements. Investment and portfolio allocation software may be used to evaluate
alternative portfolio designs. We evaluate your existing investments with respect to your investment policy statement
and work with you to develop a plan to transition from your existing portfolio to a portfolio recommended by us. Our
advice may include recommendations on any investments held by you at the start of the advisory relationship.
We require that your assets be maintained in a brokerage account with Charles Schwab Institutional, a division of
Charles Schwab & Co., Inc. (Schwab). Schwab is a registered broker/dealer and member of SIPC. See Item 12,
Brokerage Practices, for additional discussion on our use of Schwab. We assist you in establishing an account
through Schwab. There is no minimum account value required to establish or maintain a wealth management
account. Schwab maintains custody of your funds and securities. We do not act as custodian and we do not have
direct access to your funds and securities except to have advisory fees deducted from your account with your prior
written authorization.
In providing asset management services, we have trading authorization on your account and provide the
management services on a discretionary basis only. Services for a few older client relationships will continue to be
provided on a non-discretionary basis at the request of the client. No new non-discretionary accounts will be
accepted by the firm. See Item 16, Investment Discretion, for additional discussion on discretionary authority. With
respect to clients under legacy non-discretionary engagements, we cannot effect any account transactions without
obtaining prior consent to any such transaction(s) from the client. As a result, in the event that we would like to
make a transaction for the client’s account, we will be unable to complete the transaction if the client is not available
provide timely approval.
When providing both asset management and additional wealth management services, we rely on information
provided by you. Therefore, it is very important that the information you provide is complete and accurate, and that
you keep us updated on changes to your information, as they occur. We are not responsible for verifying the
information supplied by you. Our services do not include legal or tax advice. You are urged to work closely with
your attorney, accountant or other professionals regarding your financial and personal situation. We may also
consult with attorneys, accountants or other professional consultants when providing services, including your own
Sensenig Capital Advisors, Inc. Disclosure Brochure Page 5
personal professional consultants. In no event are the services of any professional consultant engaged without your
express approval. You are responsible for all fees of the professional consultants.
Consulting Services
Clients not wishing to contract for our wealth management services can instead contract with us for consultations
on any topic(s) of interest or concern to them. These consultations can last for a single meeting or involve several
meetings. Consulting services can include retirement and asset allocation advice to participants in benefit plans
(e.g., 401(k) plans, pension plans, profit sharing plans, etc.).
Our consulting services do not involve implementing any transaction on a client’s behalf or the active and ongoing
monitoring or management of their investments or accounts. Clients have the sole responsibility for determining
whether to implement our consulting recommendations. If clients want to implement any of our investment
recommendations through us or retain us to actively monitor and manage their investments, they must execute a
separate written agreement for our wealth management services.
Recurring Consulting Services
Sensenig Capital Advisors’ consulting services (“Recurring Consulting Services”) are ongoing. The consulting ser-
vices will include ongoing access and support from Sensenig Capital Advisors. Sensenig Capital Advisors will pro-
vide services that are designed to examine the relative elements of Client’s personal and financial circumstances
and make recommendations based upon Client’s specified goals.
Relative elements of personal and financial circumstances vary from Client to Client, and the consulting service can
include, but are not limited to, the Client’s need or desire for:
• Cash flow and debt management
• Education planning
• Risk management and insurance planning
• Investment planning
• Tax planning
• Retirement savings and income planning
• Estate planning
Sensenig Capital Advisors’ consulting services process is as follows:
• Establishing and defining the relationship with Client
• Gathering Client’s data
o Determining Client’s personal and financial goals, needs and priorities
o Obtaining quantitative information and documents
• Analyzing and evaluating Client’s financial status
• Developing & presenting financial planning recommendations
• Implementing the financial planning recommendations
o Agreeing on implementation responsibilities
o Selecting products and services for implementation
• Monitoring
o Defining monitoring responsibilities
Although consulting services can include, but are not limited to, the information above, the Client’s plan may not
address all possible issues facing the Client. There may be certain topics material to Client which are not addressed
during the process and therefore outside of Sensenig Capital Advisors’ control.
Sensenig Capital Advisors, Inc. Disclosure Brochure Page 6
Recurring Consulting Services - Asset Management Option
Under a separate agreement with Sensenig Capital Advisors the firm can also provide asset management services
to clients in the Recurring Consulting Services program.
Sensenig Capital Advisors’ asset management services under the Annual Recurring Consulting platform include
giving continuous investment advice and/or making investments for you based on your individual needs, goals and
objectives. Our customized and individualized investment program provides you with advice regarding various asset
classes, ongoing assistance with evaluating and selecting investments, adjusting and rebalancing portfolios. We
have trading authorization on your accounts and provide management services on a discretionary basis only.
You must appoint our firm as your investment adviser of record on specified accounts (collectively, the “Account”).
The Account consists only of separate account(s) held by qualified custodian(s) under your name. The qualified
custodians maintain physical custody of all funds and securities of the Account, and you retain all rights of ownership
(e.g., right to withdraw securities or cash, exercise or delegate proxy voting and receive transaction confirmations)
of the Account.
The Account is managed by us based on your financial situation, investment objectives and risk tolerance. We
actively monitor the Account and provide advice regarding buying, selling, reinvesting or holding securities, cash or
other investments of the Account.
We will
need to obtain certain information from you to determine your financial situation and investment objectives.
You will be responsible for notifying us of any updates regarding your financial situation, risk tolerance or investment
objective and whether you wish to impose or modify existing investment restrictions; however, we will contact you
at least annually to discuss any changes or updates regarding your financial situation, risk tolerance or investment
objectives. We are always reasonably available to consult with you relative to the status of your Account. You have
the ability to impose reasonable restrictions on the management of your accounts, including the ability to instruct
us not to purchase certain securities.
It is important that you understand that we manage investments for other clients and may give them advice or take
actions for them or for our personal accounts that is different from the advice we provide to you or actions taken for
you. We are not obligated to buy, sell or recommend to you any security or other investment that we may buy, sell
or recommend for any other clients or for our own accounts.
Conflicts may arise in the allocation of investment opportunities among accounts that we manage. We strive to
allocate investment opportunities believed to be appropriate for your account(s) and other accounts advised by our
firm among such accounts equitably and consistent with the best interests of all accounts involved. However, there
can be no assurance that a particular investment opportunity that comes to our attention will be allocated in any
particular manner. If we obtain material, non-public information about a security or its issuer that we may not lawfully
use or disclose, we have absolutely no obligation to disclose the information to any client or use it for any client’s
benefit.
Pension Consulting Services
We offer pension consulting services to benefit plan sponsors and to individual participants in benefit plans. We
have the option to enlist the services of third party services providers to assist us in providing these services if
necessary. Pension consulting engagements can include educational meetings for plan participants designed to
give an overview of the plan and its investment selections. No individual participant circumstances are considered
and no individual recommendations are given during these meetings. Our representatives can also meet with
individual participants to discuss their specific investment risk tolerance, investment time frame and investment
selections. Any advice given is limited to investments within the qualified plan. However, if participants wish to
receive other advisory services from us, they are required to enter into a separate client agreement with us and are
charged fees for those additional services.
We can also provide the following services:
Sensenig Capital Advisors, Inc. Disclosure Brochure Page 7
• Plan analysis (due diligence reviews of the plan and its investment options) (This is a joint analysis but we
present the plan analysis to the sponsor)
• Plan assessment of fees and expenses
• Plan design recommendations (assisting the plan sponsor and selected third party administrator in
establishing a qualified plan, including fiduciary file set-up, selecting a record keeper)
• Conflicts of interest review
• Investment policy statement
Pension consulting services are not management services, and neither we nor our representatives serve as
administrator or trustee of the plan itself. Nor do we or our representatives act as custodian for any client account
or have access to client funds or securities. In addition, neither we nor our representatives implement any
transactions in a benefit plan or participant’s account if the clients elect to implement any recommendations made
by us or our representatives. Clients are solely responsible for implementing all transactions.
Retirement Plan Rollover Recommendations - To the extent we recommend you roll over your account from a
current retirement plan to an individual retirement account (“Rollover IRA”), managed by Sensenig Capital Advisors
please know that the firm and our investment adviser representatives have a conflict of interest. We can earn
increased investment advisory fees by recommending that you roll over your account at the retirement plan to a
Rollover IRA managed by us. We will earn fewer investment advisory fees if you do not roll over the funds in the
retirement plan to a Rollover IRA managed by Sensenig Capital Advisors.
Thus, our investment adviser representatives have an economic incentive to recommend a rollover of funds from a
retirement plan to a Rollover IRA which is a conflict of interest because our recommendation that you open an IRA
account to be managed by our firm can be based on our economic incentive and not based exclusively on whether
or not moving the IRA to our management program is in your overall best interest.
We have taken steps to manage this conflict of interest. We have adopted an impartial conduct standard whereby
our investment adviser representatives will (i) provide investment advice to a retirement plan participant regarding
a rollover of funds from the retirement plan in accordance with the fiduciary status described below, (ii) not
recommend investments which result in Sensenig Capital Advisors receiving unreasonable compensation related
to the rollover of funds from the retirement plan to a Rollover IRA, and (iii) fully disclose compensation received by
Sensenig Capital Advisors and our supervised persons and any material conflicts of interest related to
recommending the rollover of funds from the retirement plan to a Rollover IRA and refrain from making any
materially misleading statements regarding such rollover.
To the extent we provide you investment advice as a participant in a retirement plan regarding whether to maintain
investments and/or proceeds in the retirement plan, roll over such investment/proceeds from the retirement plan to
a Rollover IRA or make a distribution from the retirement plan, Sensenig Capital Advisors hereby acknowledges
our fiduciary obligations to you with regard to our investment advice about whether to maintain, roll over or distribute
proceeds from the retirement plan, and as such a fiduciary with respect to its investment advice to you about whether
to maintain, roll over or distribute proceeds from the retirement plan.
Our investment advisor representatives shall act with the care, skill, prudence, and diligence under the
circumstances then prevailing that a prudent person acting in a like capacity and familiar with such matters would
use in the conduct of an enterprise of a like character and with like aims, based on the investment objectives, risk,
tolerance, financial circumstances, and a client’s needs, without regard to the financial or other interests of Sensenig
Capital Advisors or our affiliated personnel.
Limits Advice to Certain Types of Investments
We generally provide investment advice on the following types of investments:
• Exchange-listed securities
Sensenig Capital Advisors, Inc. Disclosure Brochure Page 8
• Securities traded over-the-counter
• Warrants
• Corporate debt securities (other than commercial paper)
• Certificates of deposit
• Municipal securities
• Mutual fund shares
• United States government securities
Although we generally limit our advice to the investment products listed previously, we reserve the right to offer
advice on any product that may be suitable for each client’s specific circumstances, needs, goals and objectives.
Please refer to Item 8, Methods of Analysis, Investment Strategies and Risk of Loss for more information.
Tailor Advisor Services to Individual Needs of Clients
Our services are always provided based on your specific needs. You are given the ability to impose restrictions on
your accounts, including specific investment selections and sectors. However, we will not enter into an investment
advisor relationship with you if your investment objectives may be considered incompatible with our investment
philosophy or strategies or where you seek to impose unduly restrictive investment guidelines.
Wrap-Fee Program versus Portfolio Management Program
In traditional management programs, advisory services are provided for a fee but transaction services are billed
separately on a per-transaction basis. In wrap-fee programs, advisory services and transaction services are
provided for one fee. We do not act as a portfolio manager of or sponsor wrap fee programs.
Client Assets Managed by Advisor
The amount of client’s assets managed by Advisor totaled $171,274,173 as of December 31, 2023, with
$120,154,479 managed on a discretionary basis and $51,119,694 managed on a non-discretionary basis.