JFG Wealth Management, LLC ("we" or "us"), offers investment management, financial consulting, and
selection of other advisers to high net worth individuals corporations, and charitable organizations. We
have been in business since August 2016. JFG Wealth Management, LLC is owned by Johnson
Financial Group LLC. Johnson Financial Group LLC is primarily owned by B&W Holdings LLC.
Investment Management
JFG Wealth Management, LLC constructs customized portfolios for investment management clients
based on their financial objectives and constraints. We begin by collecting information from the client,
which is used to create an Investment Policy Statement (the "IPS"). This document details the client's
past investment related experience, current financial situation (including goals and risk tolerance),
probable future financial needs (including constraints such as liquidity needs, time horizons, tax issues,
legal and regulatory considerations, and unique circumstances). From this information, JFG Wealth
Management, LLC develops an investment strategy to address these designated criteria, and
manages the client's assets on either a discretionary or non-discretionary basis, subject to reasonable
restrictions the client may have imposed on the account. We continuously monitor the client's portfolio
and may rebalance the portfolio due to certain events, such as changes in the client's financial
situation or market-driven events.
As part of our investment management services, JFG Wealth Management, LLC offers complimentary
financial planning to those clients who wish to participate in the financial planning process. Our
financial plans are created according to each client's individual needs. Our planning services range
from comprehensive financial planning, through which the client receives a written report of the client's
overall financial situation and a recommended investment plan to more modular consultative services
which focus on one or more targeted financial goals.
JFG Wealth Management, LLC tailors advisory services to the individual needs of clients by gathering
all relevant asset and liability information to create an investment strategy and financial plan that
address the clients' complete financial picture. The financial plans address the very specific
circumstances that affect a client's financial goals including family information, required spending
needs, financial strength and wealth targets. Clients may impose restrictions on investing in
certain securities and types of securities.
Financial Consulting Services
JFG Wealth Management, LLC offers financial consulting services that primarily involve advising
clients on specific financial-related topics. While the topics we address will vary depending on each
client's specific needs, some of the topics may include, but are not limited to: risk
assessment/management, investment planning, financial organization, or financial decision
making/negotiation.
Selection of Other Advisers
JFG Wealth Management, LLC may recommend that you use the services of a third party money
manager ("TPMM") to manage all, or a portion of, your investment portfolio. After gathering information
about your financial situation and objectives, JFG Wealth Management, LLC may recommend that you
engage a specific TPMM or investment program. Factors that JFG Wealth Management, LLC take into
consideration when making our recommendation(s) include, but are not limited to, the following: the
TPMM's performance, methods of analysis, fees, your financial needs, investment goals, risk
tolerance, and investment objectives. JFG Wealth Management, LLC will monitor the TPMM(s)'
4
performance to ensure its management and investment style remains aligned with your investment
goals and objectives. The TPMM(s) will actively manage your portfolio and will assume discretionary
investment authority over your account. JFG Wealth Management, LLC will assume discretionary
authority to hire and fire TPMM(s) and/or reallocate your assets to other TPMM(s) where JFG Wealth
Management, LLC deem such action appropriate.
Family Office
Services
We also provides family office services to investment management clients. These services consist of
bookkeeping, expense management, bill-pay, private foundation administration and advisor
coordination which are detailed in a separate engagement letter, customized to the client's needs.
Human Capital
As part of our investment management service, we provide advice and tools to help families focus on
the human capital side of wealth, not just the financial capital.
For clients that are interested in doing more in-depth work in this area, we offer extensive expertise
and coaching under a separate engagement on a wide range of topics such as Family Dynamics,
Communication, Mission, Vision, Values, Philanthropy, History and Legacy, and Succession
Planning.
Wrap Fee Programs
JFG Wealth Management, LLC does not participate in any wrap fee program.
Types of Investments
We provide advice on various types of investments. Our services are not limited to a specific type of
investment or product. As a part of our Investment Management service, JFG Wealth Management,
LLC may recommend an allocation to one or more unaffiliated private investments. When we
recommend a private investment, the client will receive a private placement memorandum and other
offering documents which include a complete description of the fees, investment objectives, risks and
other relevant information associated with the investment. Refer to the Methods of Analysis,
Investment Strategies and Risk of Loss below for additional disclosures and risks.
IRA Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02") where applicable, we are providing the
following acknowledgment to you. When we provide investment advice to you regarding your
retirement plan account or individual retirement account, we are fiduciaries within the meaning of Title I
of the Employee Retirement Income Security Act and/or the Internal Revenue Code, as applicable,
which are laws governing retirement accounts. The way we make money creates some conflicts with
your interests, so we operate under a special rule that requires us to act in your best interest and not
put our interest ahead of yours. Under this special rule's provisions, we must:
•Meet a professional standard of care when making investment recommendations (give prudent
advice);
•Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
5
•Avoid misleading statements about conflicts of interest, fees, and investments;
•Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
•Charge no more than is reasonable for our services; and
•Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Assets Under Management
As of December 31, 2023, we have regulatory assets under management of $900,954,951, of which
$464,254,988 was managed on a discretionary basis and $436,699,963 was managed on a non-
discretionary basis.
Assets Under Advisement
In addition, JFG Wealth Management, LLC provides financial planning services on $1.4 billion of client
assets.
JFG Wealth Management, LLC's parent company, Johnson Financial Group LLC (JFG), is also a
registered investment adviser. As of December 31, 2023, JFG provides continuous management
services on $2,476,192,497 in assets, of which $1,090,707,595 was managed on a discretionary basis,
and $1,385,484,902 was managed on a non-discretionary basis. In addition, JFG provides financial
advising, family office, and administrative services on $4.7 billion of client assets.