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Who We Are
AllGen Financial Advisors, Inc. (hereinafter referred to as “AllGen”, “we”, “us” and “our”) is a registered
investment advisor1 offering personalized asset management and financial planning services2 to assist
you, our client3, with creating financial stability and security and the financial independence you desire.
Our History
AllGen began offering advisory services as Good Risk Reward, Inc. in 2003 under the leadership of Jason
Martin. In April of 2007, AllGen expanded their advisory services, brought in Paul Roldan as a majority
shareholder, and changed the name to reflect the professional services being offered to all generations.
Owners
The following persons control AllGen:
Name Title CRD#
Paul Roldan Chief Executive Officer & Chief Compliance Officer 2682260
Jason C. Martin Chief Investment Officer 3259475
Mission
AllGen promotes financial wisdom to all generations in the pursuit of financial freedom through sound
advice.
Vision
A society that is financially wise and fulfilling their calling.
Assets Under Management
As of December 31, 2023, our assets under management totaled:
Client Discretionary Managed Accounts ........................................... $352,356,607
We do not offer non-discretionary investment management services.
1 The term “registered investment advisor” is not intended to imply that AllGen Financial Advisors, Inc. has attained a certain level of skill or training. It is used strictly to
reference the fact that we are “registered” as a licensed “investment advisor” with the United States Securities & Exchange Commission – and “Notice Filed” with State
Regulatory Agencies that have limited regulatory jurisdiction over our business practices.
2 AllGen Financial Advisors, Inc. is a fiduciary, as defined within the meaning of Title I of the Employer Retirement Income Security Act of 1974 (“ERISA”) and/or as defined
under the Internal Revenue Code of 1986 (the “Code”) for any asset management and financial planning services provided to a client who is: (i) a plan participant or
beneficiary of a retirement plan subject to ERISA or as described under the Code; or (ii) the beneficial owner of an Individual Retirement Account (“IRA”).
3 A client could be an individual and their family members, a family office, a foundation or endowment, a charitable organization, a corporation and/or small business, a trust,
a guardianship, an estate, another fiduciary, a retirement plan, or any other type of entity to which we choose to give investment advice.
What We Do
We offer financial solutions that stress the importance of you making fiscally responsible decisions and
disciplined economic choices in your personal life so we can effectively help you achieve your monetary
goals for today’s needs, tomorrow’s dreams, and implement a strategy to build a lasting legacy for future
generations. Our services include:
Portfolio Management
Our Portfolio management strategies focus on designing a portfolio allocation of primarily equity
(“stock”) positions, fixed income (“bond”) instruments, investment company (“mutual fund”) products,
and exchange traded funds (“ETFs”) to achieve the best return on your investment capital.
With the complexity of today’s marketplace, it is critical for us to understand who you are and what you
want to accomplish financially. Our initial meetings with you, and the profile questionnaires4 we have
you complete, help us have a clearer picture of your personal finances, investment return expectations,
time horizon, and risk tolerance so that we can develop a successful investment strategy and tailored
asset allocation guideline unique to your investment objectives. If you have difficulty expressing your
monetary needs or do not truly have a grasp of your overall personal finances, a financial plan may be
suggested before proceeding with any portfolio management services.
Our meetings with you to discuss your finances, and, if necessary, develop a financial plan, will help to
eliminate much of the guesswork in achieving the security and independence you desire and simplify
your financial alternatives. In return, we will have:
v Defined and narrowed objectives and investment options;
v Identified areas of greatest distress;
v Developed a strategy for addressing concerns about the future;
v Cultivated peace of mind; and,
v Created a unique picture of your overall economic personality.
Once your financial parameters have been identified, we will prepare a policy allocation statement that
outlines what asset mix is most suitable for your unique investment expectations and risk tolerance.
This investment plan will guide us in the management of your account(s), and as a standard against
which to measure future results and to make modifications where necessary.
You will find more information about our management fees and services under “Portfolio Management
Fee” in Item 5, “Fees & Compensation” and further description of our management style under Item 8,
“Methods of Analysis, Investment Strategies & Risk of Loss”.
Financial Planning
Financial planning is one of the most important tools that successful people use to achieve financial
freedom in their personal lives. Planning requires a lifetime commitment that demands you control
your finances versus your finances controlling you. Acquiring wealth is a byproduct of good planning
but irrelevant to the ultimate objective of achieving financial freedom. Financial freedom is the point at
which your current lifestyle is sustainable in future years based on the assets and/or income streams
4 The profile questionnaires we use are important tools in gathering information about your investment methodology, risk tolerance, income/tax bracket, liquidity, time
horizons, etc. If you elect not to answer these questionnaires or choose to respond with limited input, it is possible that we could operate in a handicapped capacity contrary
to your investment needs. Therefore, if you desire the most effective and accurate recommendations regarding your managed account(s), you should make every effort to
provide us with your detailed personal needs and objectives, along with detailed financial and tax information.
you have accumulated during your lifetime. Therefore, the economic solutions we develop in a
financial plan are designed to first achieve financial freedom and second acquire wealth.
Preparing the Financial Plan
We have identified three (3) life stages that one needs to go through in order to reach financial
freedom; these life stages are called Foundation, Formation and Freedom. Each life stage has a
certain number of objectives that need to be accomplished before moving on to the next stage.
These life stages and their respective objectives are designed to be completed in order, as they build
upon one another. Below are the 3 life stages and the planning involved for each.
Foundation Life Stage
The path to financial freedom starts with setting the foundation. When you complete this life
stage, you should have peace of mind, knowing that you have built a reserve for life’s unfortunate
events (losing a job, having a serious health problem, major home or car repair, etc.) and you will
be ready to start building wealth. The areas of your financial plan that will be covered in this life
stage are:
v Understand the Net Worth Statement.
v Understanding how to implement & utilize a Cash Flow Statement (Budget/Spending
Plan).
v Proper Life Insurance.
v Proper Disability Insurance.
v Simple Will – Basic Estate Planning.
v Build an Emergency Account – the equivalent of 3-6 months of expenses at minimum.
v Eliminate all debt except mortgage (Credit Card, Student Loan, Car Loan, Personal Loans,
etc.).
Formation Life Stage
The Formation Life Stage is where you build for your future. This stage focuses on knowing how
much to save and where to invest so that you can build up enough to reach financial freedom.
Should I save for my child(ren)’s college education? How much house can you afford and what
type of mortgage is most appropriate? What is the best way to pay off the mortgage? By the end
of this life stage, you should be completely debt free and have enough accumulated assets so that
you are financially secure. The Foundation Life Stage must be completed before beginning the
Formation Life Stage. The areas of your financial plan that will be covered in this life stage are:
v Financial Freedom Plan (Retirement Plan) – Determine how much is needed to reach
financial freedom and how to maximize retirement savings account(s) and all other
investments.
v Education Savings Plan – Determine how much to save and where to invest for
child(ren)'s college education.
v Entrepreneurs – Assist and collaborate with the CPA and/or business attorney on the
business entity formation and establishing small business retirement plan.
v Asset Allocation and Portfolio Analysis – Analyze asset allocation and investment
portfolio. Make recommendations to ensure that assets are diversified and
implemented properly in order to meet financial goals.
v Pay off mortgage(s) – You are completely debt free!
v Long-Term Care – Determine if you should self-fund or use insurance to help pay for the
rising costs of receiving skilled care with the six activities of daily living, whether it be in
the home or away from the home.
Freedom Life Stage
The Freedom Life Stage is the ultimate goal. Here you are free to live life on your terms. This life
stage focuses on impact and legacy. How do you want to use your talents, time and financial
resources? What legacy would you like to leave behind for your family, future generations and
your community? All objectives in the Foundation and the Formation stages must be completed
before beginning the Freedom Life Stage. The areas of your financial plan that will be covered in
this life stage are:
v Estate Planning – Assist with the coordination and implementation of your legally
drafted estate planning documents, which may consist of wills, trusts, etc. These
documents are your instructions on how to transfer your assets upon your death as well
as how to care for you and your assets while you are alive but are limited – physically or
cognitively – to do so yourself.
v Legacy Education – Beyond just impact investing, you may want to use your wealth in
ways that are meaningful and will have an impact on society: explore Charitable Gift
Giving strategies.
v Healthcare Needs Review – Maintaining medical/health insurance in place prior to
Medicare age and after: Medicare does not pay for Long Term Care, hence revisiting
this risk is important.
v Asset Allocation and Portfolio Analysis – Make recommendations to align financial
needs, goals and risk tolerance.
v Income Distribution Analysis – Determine distribution order to meet needs, while
maintaining sustainability
v Social Security Benefits Review – Determine retirement age to file for benefits,
considering any spousal strategies to optimize lifetime benefits for recipients and
surviving spouse.
You will find more information about our financial planning fees under “Financial Planning Fee” below
in Item 5, “Fees & Compensation”.
Business and Corporate Planning
Business and corporate planning is forward thinking; projecting thought into the future to plan for
tomorrows needs and stay one step ahead of the competition. It involves formulating and
implementing decisions about the company’s present and future direction in accordance with the
company’s goals as set out in a strategic plan or other such document.
Business and Corporate Planning Composition
Business and Corporate Planning is a blueprint for present/future policy and resource decisions. It
guides day-to-day organizational choices, provides a measurement tool to evaluate progress; assists
with managing the “big picture”, and guides with preserving a positive cash flow. We work with your
management team in the following areas:
v Define Goals – Discover and help prioritize short and long-term planning goals and
aspirations with the business.
v Plan for Performance – Identify business life cycle transitions that you are experiencing
and expect to be experiencing.
v Business Risk Management – Analyze your current insurance documents in comparison to
business continuation and risk retention goals.
v Employee Benefits – Assist in determining the optimal employee benefit package to
maximize employee performance and retention.
v Develop a Key-Man Policy – Implement a Key-Man reward and retention plan to reward
key executives and to retain employees.
v Business Owner and Employee Retirement Planning – Analyze or develop pension plans to
assure that you meet the fiduciary responsibilities to plan participants.
v Business Transition and Exit Planning – Provide plan development and implementation
tools for your transition to retirement.
v Design a Business Financial Plan – Provide written recommendations and alternatives to
help you achieve stated business financial and employee goals.
v Offer Pension Consulting Services – Help to implement financial decisions and to
coordinate the necessary financial product providers.
Preparing the Business and Corporate Plan
We gather the necessary information to complete our analysis through personal interviews and
review of various documents you supplied. Information gathered may include statements regarding
your current financial status, a list of assets, insurance, wills and/or trust documents, income and
expenses, Social Security eligibility, and other information5 based on your financial status and future
goals.
Information about our business planning fees can be found under “Business and Corporate Planning
Fee” below in Item 5, “Fees & Compensation”.
General Consulting Services
We also offer general consulting services, which are independent of all other services. Under this
arrangement, we do not provide any on-going investment management or financial planning services.
Such consulting may include, but is not limited to:
v General and/or specific advice on non-managed investments
v General and/or specific financial planning advice
v Independent retirement plan benchmarking and cost analysis
v General and/or specific life insurance or annuity contract review and recommendations
v Real estate analysis
v General and/or specific divorce planning advice
For information on our fees for consulting services, see “General Consulting Fee” under Item 5, “Fees &
Compensation.”
FEES
& COMPENSATION
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Portfolio Management Fee
Portfolio management is provided on an asset-based fee arrangement. Our management fee is calculated
based on the aggregate market value of your account on the last business day of previous calendar
quarter multiplied by one-fourth (e.g., 1.00% ÷ 4 = 0.25%) the corresponding annual percentage rate for
each portion of your portfolio assets that fall within each tier – a blended fee. See “Billing” below under
“Protocols for Portfolio Management Services” for more information on how the fee is calculated.
5 All information provided by and to you will be kept entirely confidential. Such information will be disclosed to third parties only with mutual written consent or as may be
permitted by law.
We retain discretion to negotiate the management fee within each tier on a client-by-client basis
depending on the size, complexity, and nature of the portfolio managed. The tier breaks are as follows:
Account Valueë
Annual Fee
Rate
Not to Exceed
Qualified Planëë
Management
Non-Negotiable
First $1,000,000 ................................. 1.00% 0.50%
Next $1,000,000 ................................. 0.90% 0.50%
Next $1,500,000 ................................. 0.80% 0.50%
Next $1,500,000 ................................. 0.70% 0.50%
Over $5,000,000 ................................ 0.50% 0.50%
ë The Account Value is the aggregate market value of your account assets maintained with our qualified custodian
(See “Custodial Services” under Item 12, “Brokerage Practices”). Account values greater than $250,000 are
eligible for us to design a financial plan for no cost. This is an optional service available to you should you request
it. See “Financial Planning Fee” below for additional information. Qualified Plan Management assets are not
included with the account value total for us to develop a financial plan.
ëë Qualified Plan Management refer to retirement plans designed to meet ERISA guidelines (i.e., 401(k) and 403(b)
plans, profit-sharing plans, and Keogh (HR-10) plans). Services include: (i) analyzing the available funds within the
plan, (ii) create and implement an allocation based on your risk profile, and (iii) monitor and reallocate the
portfolio as needed or as you deem necessary.
Protocols for Portfolio Management Services
The following protocols establish how we handle our portfolio management accounts and what you
should expect when it comes to: (i) managing your account; (ii) your bill for investment services; (iii)
deposits and withdrawals of funds; and (iv) other fees charged to your account(s).
Discretion
We will establish discretionary trading authority on all management accounts to execute securities
transactions at any time without your prior consent or advice. However, you may, at any time,
impose restrictions, in writing, on our discretionary authority (i.e., limit the types/amounts of
particular securities purchased for your account, exclude the ability to purchase securities with an
inverse relationship to the market, limit our use of leverage, etc.).
Billing
Your account will be billed quarterly in advance based on the fair market value for the portion of
your portfolio that falls within each tier of our fee schedule. As your portfolio value exceeds into the
next tier level, either through additional deposits or asset growth, the amount of assets above the
fee-break will be billed the corresponding annual fee rate. This results in a blended fee and
effectively lowers the annual fee costs to manage your portfolio. An example of how the value of
your portfolio lowers our management fee billed to your account:
Portfolio Account Value: $9,000,000
Tier Fee-Breaks
Annual Fee %
(Per Tier)
Tier Assets
(Assets within each tier.)
First $1,000,000 1.00% $1,000,000
Next $1,000,000 0.90% $1,000,000
Next $1,500,000 0.80% $1,500,000
Next $1,500,000 0.70% $1,500,000
Over $5,000,000 0.50% $4,000,000
Blended Annual Fee % 0.68334%
For new managed accounts opened in mid-quarter, our fee will be based upon a pro-rated
calculation of your assets to be managed for the current quarterly period.
Advisory fees will be deducted first from any money market funds or cash balances. If such assets are
insufficient to satisfy payment of such fees, a portion of the account assets will be liquidated to cover
the fees.
Deposits and Withdrawals
Assets deposited by you into your portfolio management account between billing cycles will not
result in additional management fees being billed to your account unless such deposits exceed
$25,000. We do not want to discourage you from investing additional capital for your future,
however deposits of this amount or greater, in most cases, will require modifications and
adjustments to your investment allocation. Therefore, we reserve the right to bill your account a pro-
rated fee based upon the number of days remaining in the current quarterly period for deposits
exceeding the above amount.
We do not make partial refunds of our quarterly fee for withdrawals you make during a calendar
quarter. Just as with deposits, withdrawals from your account will require modifications and
adjustments to be made to correct the allocation of assets in your portfolio.
Fee Exclusions
The above fees for all our management services are exclusive of any charges imposed by the custodial
firm including, but not limited to: (i) any Exchange/SEC fees; (ii) certain transfer taxes; (iii) service or
account charges, including, postage/handling fees, electronic fund and wire transfer fees, auction
fees, debit balances, margin interest, certain odd-lot differentials and mutual fund short-term
redemption fees; and (iv) brokerage and execution costs associated with securities held in your
managed account. There can also be other fees charged to your account that are unaffiliated with
our management services.
In addition, all fees paid to us for portfolio management services are separate from any fees and
expenses charged on mutual fund shares by the investment company or by the investment advisor
managing the mutual fund portfolios. These expenses generally include management fees and
various fund expense, such as: redemption fees, account fees, and purchase fees may occur but are
the exception within managed accounts at institutional custodians. A complete explanation of these
expenses charged by the mutual funds is contained in each mutual fund’s prospectus. You are
encouraged to carefully read the fund prospectus. You will find additional information about our
custodial arrangements under “Custodial Services” in Item 12, “Brokerage Practices.”
Termination of Portfolio Management Services
To terminate portfolio management services, either party (you or us) by written notification to the
other party, may terminate the Investment Advisory Agreement at any time, provided such written
notification is received at least 30 days prior to the date of termination (i.e.; To terminate services on
October 1st, a request for termination should be received in our office by September 1st.). Such
notification should include the date the termination will go into effect along with any final instructions
on the account (i.e., liquidate the account, finalize all transactions and/or cease all investment activity).
In the event termination does not fall on the last day of a calendar quarter, you shall be entitled to a
pro-rated refund of the prepaid quarterly management fee based upon the number of days remaining
in the quarter after the termination notice goes into effect. Once the termination of investment
advisory services has been implemented, neither party has any obligation to the other – we no longer
earn management fees or give investment advice and you become responsible for making your own
investment decisions.
Financial Planning Fee
Our financial planning fee is structured based on the financial planning6 service you desire with payment
structured under the following payment options:
Annual Payment* Annual Installment Option**
Pricing Year 1
Following
Years
Month 1
Following
Months
Individual $1,000
$500 $545 $45
Family UnitÐ $2,000
$1,000 $1,090 $90
Advanced Planning^ $1,000 $500 $545 $45
ë Each “Following Years” will be billed on the annual anniversary of the initial planning engagement. The annual renewal fee for each of the
“Following Years” will be billed every 6-months (i.e., $1,000 annual Family Unit will be billed at $500 twice a year.). The Annual Payment
option billing arrangement will remain in effect until such time as you elect to terminate our on-going planning services.
ëë Under the Annual Installment Option, “Following Months” billing will begin the month after the initial first month payment. The Annual
Installment Option will include a small mark-up for monthly processing. Termination of the Monthly Payment Option within the first 12-
months will require you to pay the balance of the annual planning service we provided. The Annual Installment Option monthly billing
arrangement, after 12-months, will remain in effect until such time as you elect to terminate our on-going planning services.
Planning fees are non-negotiable. In addition, planning fees are waived if we manage over $250,000 of your portfolio account.
Ð A “Family Unit” is any Individual plus one or more natural persons.
^ “Advanced Planning” is an additional fee added to the base “Individual” or “Family Unit” fee for more complicated issues that the average
“Individual” or “Family Unit” does not experience. This is an automatic, non-negotiable fee and is included for the follow, but is not limited to:
business/corporate planning, investment property, divorce, children from previous marriages, etc. Such Advance Planning fee will be
discussed before service is implemented.
All fees will be fully disclosed in a Financial Planning Agreement and will also outline the process for
reviewing your financial information and preparing the financial plan.
You can terminate the Financial Planning Agreement at any time prior to the presentation of any final
planning documents. We will be compensated through the date of termination for time spent in design of
such financial documents at the hourly rate agreed to in the Agreement. If you have prepaid any fees,
such un-earned fees will be returned on a pro-rata basis. Once the financial plan has been completed
and presented to you, termination of the Financial Planning Agreement is no longer an option.
The Annual Installment Option is offered as a convenient way for you to pay for a financial plan. All
services are provided within the same time period as if you requested the annual payment option.
Therefore, if the financial plan has been completed and presented to you, and you terminate the monthly
payment option within the first year, we will bill you for the balance of the first-year financial planning
fee.
All on-going financial planning services after the first year can be terminated at any time and any un-
earned fees returned on a pro-rata basis.
Business and Corporate Planning Fee
Business and corporate planning services will be billed an initial engagement of $1,200 and a monthly fee
billed at the beginning of each month based on the company’s annual revenues. The monthly payment
begins the second month after the business and corporate planning engagement (i.e. if the business and
6 The recommendations made in a financial plan are generally completed within 60 to 90 days from you signing the Agreement. However, implementing the plan using outside
professionals (i.e., attorneys, CPAs, etc...) may require additional time that is out of our control. Therefore, when we refer to the completion of the financial plan, we are
referring to us (you and us) finalizing your financial benchmarks/objectives before approaching any outside professional.
corporate planning engagement began in January, your monthly recurring payment will begin in March).
The monthly fee is based on the following schedule:
Annual Revenue Monthly Fee
Up to $500,000 .......................................... $250
$500,000 to $2,500,000 ............................ $350
Over $2,500,000 ........................................ $500
Monthly payments will be due at the beginning of each month and will remain in effect until such time as
you decide to terminate our planning process. If the Business and Corporate Planning Agreement is
terminated during the development process, we will reimburse you for any un-earned fees.
Money Cent$
Money Cent$ is a youth educational seminar/workshop we offer high school students at a summer youth
camp. This program is designed to develop critical lifelong financial skills (i.e., budgeting, investing,
saving, debt, and giving). Activities include:
v Lessons for Dave Ramsey’s “Generation Change”
v Building a Budget
v Cash Flow Game from the author of “Rich Dad, Poor Dad”
v A personality test “What’s Your Style” – choosing a career path
v What do you want to be when you grow up – explores a dream job
v Learning the basis of investing
v The gift of giving
v Reality Store – a month in the life of an adult
The cost of the materials is currently $75 per student. Fees may change since we have no control over the
cost of the materials. Money Cent$ is a weeklong camp going from 9am to 12pm Monday through Friday.
General Consulting Fee
General consulting is independent of our portfolio management and financial planning services. Under
this arrangement, we do not provide any on-going management of your account or give continuous
investment advice. We will perform the desired task, but you are responsible for implementing any of
the advice, if any.
Our general consulting fee is a negotiable hourly rate not to exceed $250 per hour for our advice. All
consulting fees will be completely itemized in a billing statement or consulting agreement. For the initial
consultation, the fee will be due at the end of the session. Thereafter we will bill you at the agreed upon
hourly rate, should we be contacted by you for future reviews and advice.
General consulting services can be terminated at any time.
PERFORMANCE-BASED FEES & SIDE-BY-SIDE MANAGEMENT
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We do not charge fees based on a share of capital gains or the capital appreciation of the assets held in
your accounts.