Introduction
Stratos Wealth Partners, Ltd. (“SWP”) is an SEC registered investment adviser wholly owned within the
Stratos Wealth Holdings, LLC family of companies and has been a registered investment adviser since
2010. Stratos Wealth Holdings, LLC is a holding company which owns, among other companies, two
other registered investment advisers and a limited purpose broker-dealer, member FINRA/SIPC. Please
see Item 10 for more information.
SWP’s advisory services are made available to clients primarily through individuals associated with SWP
as investment advisor representatives (“IARs”). IARs are independent contractors of SWP and may have
their own legal business entities whose trade names and logos are used for marketing purposes and may
appear on marketing materials and/or client statements. The client should understand that the businesses
are legal entities of the IAR and not of SWP. The IARs are under the supervision of SWP, and the advisory
services of the IAR are provided through SWP. SWP has these arrangements with the business entities
listed in Schedule D of Form ADV.
For more information about the IAR providing advisory services, clients should refer to the Brochure
Supplement (also called the ADV Part 2B) for the IAR. The Brochure Supplement is a separate document
that is provided by the IAR along with this disclosure brochure before or at the time client engages the
IAR. If the client did not receive a Brochure Supplement for the IAR, the client should contact the IAR or
SWP at (440) 519-2500.
As of December 31, 2023, SWP had approximately $11,808,000,000 in assets under management on a
discretionary basis and approximately $725,200,000 in assets under management on a non-discretionary
basis.
Types of Advisory Services
SWP offers various types of advisory services and programs, including but not limited to: advisor-
managed wrap and non-wrap programs, asset allocation programs, advisory programs offered by third
party investment advisor firms, and financial planning services.
Not all services are available to all clients, through all advisers, or in all states. In addition, services may
not be available at all custodians.
SWP currently has agreements with the following broker-dealer custodians:
• LPL Financial (“LPL Financial” or “LPL”), Member FINRA/SIPC;
• Fidelity Brokerage Services, LLC and National Financial Services, LLC
(collectively “Fidelity”), Member FINRA/SIPC; and
• Charles Schwab (“Schwab”), Member FINRA/SIPC.
A separate disclosure brochure is provided for services offered through the Retirement Plan Consulting
Program offered through LPL Financial. If the IAR participates in the Retirement Plan Consulting
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Program, the IAR will be dually registered with the LPL Financial Registered Investment Advisor firm. If
clients would like more information on this program, clients should contact the IAR for a copy of the
program brochure that describes this program, or go t
o www.adviserinfo.sec.gov for LPL Financial.
SWP provides non-wrap accounts through each of the above custodians. Not all custodians or products
are available to all clients or IARs, or in all states.
Accounts at the custodians listed above are also available under a wrap fee program. Please see the separate
SWP Wrap Fee Brochure for further information. There is no significant difference between the way IARs
manage wrap fee account and non-wrap fee accounts. However, if a client determines to engage SWP on
a wrap fee basis, the client will pay a single fee for investment management and transaction fees. The
services included in a wrap fee agreement will depend upon client needs. If the client determines to engage
SWP on a non-wrap fee basis, the client will select services on an unbundled basis, paying for each service
separately. Note: when managing a client’s account on a wrap fee basis, SWP will receive, as payment
for its investment advisory services, the balance of the wrap fee after all other costs incorporated into the
wrap fee have been deducted. Inasmuch as the execution costs for transactions effected in the client
account will be paid by the IAR, a conflict of interest exists in that the IAR may have a disincentive to
trade securities in the client account. In addition, the amount of compensation received by SWP as a result
of the client’s participation in the wrap program may be more than what SWP would receive if the client
paid separately for investment management and transaction fees.
SWP offers customized individually managed portfolios or management based on model accounts. IARs
will determine and present to clients an asset allocation specific to the client based upon a client’s
individual investment goals, objectives, risk tolerance, and investment time horizon.
Strategic Wealth Management (“SWM”)
SWM Accounts are unbundled or non-wrap accounts that are custodied at LPL Financial. The client pays
an advisory fee to SWP and ticket or transaction charges on each transaction executed in the account. The
exception is that there may be a select listing of securities (typically reserved to mutual funds) for which
no transaction fees will be assessed. However, the security may be subject to a holding period to avoid
early liquidation fees. For securities with holding periods, clients are not prevented from liquidating during
the holding periods, however, there is a fee associated with liquidations during the holding period.
SWM is a comprehensive, open-architecture, fee-based investment platform where multiple investments
can be aggregated into one account with one consolidated statement for the client. Clients’ portfolios may
consist of stocks, bonds, Exchange Traded Funds (“ETFs”)/Exchange Traded Notes (“ETNs”), no-load
and/or load mutual funds and cash or cash equivalents, or other securities deemed by the IAR to be
appropriate and suitable for the client.
SWM Accounts are offered on a discretionary and non-discretionary basis as agreed to between the client
and the IAR. Non-discretionary accounts require the IAR to discuss all changes in the client’s portfolio
with the client, and receive client approval, prior to execution of the transactions. For discretionary
accounts, the IAR will make changes within the client’s portfolio as deemed appropriate by IAR without
delay and without contacting the client prior to the transaction. Clients will receive confirmations and
statements from LPL Financial reflecting all transactions in their account. SWP or IAR will not have the
discretionary authority to close the account or withdraw funds or securities, with the exception of SWP’s
advisory fees on a quarterly basis.
The IAR will determine and present to clients an asset allocation specific to the client based upon a client’s
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individual investment goals, objectives, risk tolerance, and investment time horizon. Clients may have a
customized individually managed portfolio managed by the IAR or participate in various model portfolios
designed by IAR(s) consistent with the client’s stated investment objective. A model portfolio will be
managed similar to other clients utilizing the model. There are no guarantees a portfolio based on a model
will ensure positive results. Past performance is no guarantee of future results. In either case, the IAR
provides ongoing advice on the selection or replacement of a portfolio based on the client’s individual
needs. The IAR may choose more than one portfolio to be managed for the client’s account. SWP also offers
an advisor-managed wrap fee program called the SWP Wealth Management II Program. Please see the
SWP Wrap Fee Program Brochure for further information on this program.
SWP provides asset management services on an ongoing basis based on the individual needs of the client.
The management program through SWP offers clients flexibility among payment structures, custodians,
and management styles. Management will be on an active basis. Thus, IARs will actively monitor the
assets in the account and make changes or recommendations the IAR deems appropriate in light of the
circumstances in the market.
SWP does not take custody of SWM Accounts except under two conditions which are considered by the
SEC to be custody because of our authority and ability to transfer funds.
1. SWP is deemed to have custody because of our ability to deduct our fees from your
account. You will receive a statement at least quarterly direct from the account
custodian showing the deduction of our fees from your account. Authorization to
deduct our fees from your account is given in the agreement you execute with
SWP.
2. SWP is deemed to have custody if you establish a standing letter of authorization
to direct us to transfer funds or securities from your account to a specified third
party and you give us the authorization to change the timing and or the amount of
the transfer. SWP does not have the ability to change the third party without your
written authorization.
A minimum account value of $10,000 is required for SWM Accounts; however, in certain instances, the
minimum account size may be lower.
Advisor-Managed, Non-Wrap Accounts
For SWP’s additional advisor-managed, non-wrap accounts, the client pays a management fee to SWP and
ticket or transaction charges on each transaction executed in the account. The exception is that there may
be a select listing of securities (typically reserved to mutual funds) for which no transaction fees will be
assessed. However, the security may be subject to a holding period to avoid early liquidation fees. For
securities with holding periods, clients are not prevented from liquidating during the holding periods,
however, there is a fee associated with liquidations during the holding period.
The IAR will determine and present to clients an asset allocation specific to the client based upon a client’s
individual investment goals, objectives, risk tolerance, and investment time horizon. Clients may have a
customized individually managed portfolio managed by the IAR or participate in various model portfolios
designed by IAR(s) consistent with the client’s stated investment objective. A model portfolio will be
managed similar to other clients utilizing the model. There are no guarantees a portfolio based on a model
will ensure positive results. Past performance is no guarantee of future results. In either case, the IAR
provides ongoing advice on the selection or replacement of a portfolio based on the client’s individual
needs. The IAR may choose more than one portfolio to be managed for the client’s account. SWP also offers
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an advisor-managed wrap fee program called the Advisor Wealth Management II Program. Please see the
SWP Wrap Fee Program Brochure for further information on this program.
The IAR provides asset management services on an ongoing basis based on the individual needs of the
client. The management program through SWP offers clients flexibility among payment structures,
custodians, and management styles. Management will be on an active basis. Thus, IARs will actively
monitor the assets in the account and make changes the IAR deems appropriate in light of the circumstances
in the market.
These non-wrap accounts are custodied at Fidelity or Schwab. SWP does not take custody except under two
conditions which are considered by the SEC to be custody because of our authority and ability to transfer
funds.
1. SWP is deemed to have custody because of our ability to deduct our fees from your
account. You will receive a statement at least quarterly from the account custodian
showing the deduction of our fees from your account. Authorization to deduct our
fees from your account is given in the agreement you execute with SWP.
2. SWP is deemed to have custody if you establish a standing letter of authorization
to direct us to transfer funds or securities from your account to a specified third
party and you give us the authorization to change the timing and or the amount of
the transfer. Stratos does not have the ability to change the third party without your
written authorization.
Clients’ portfolios may consist of stocks, bonds, ETFs/ETNs, no-load and/or load mutual funds and cash
or cash equivalents, or other securities deemed by the IAR to be appropriate and suitable for the client.
If the SWP account is opened containing existing securities previously purchased through or is opened
with cash proceeds from the sale of securities sold through Fidelity, Schwab, or the IARs, Fidelity,
Schwab, and/or the IAR may have already received commissions on the purchase. Additional commissions
will not be charged, however, the fees discussed below will be charged.
Clients are advised that transactions in the account, account reallocations and rebalancing may trigger a
taxable event for the client, with the exception of transactions in IRA accounts, 403(b) accounts and other
qualified retirement accounts. SWP does not offer tax advice and clients are urged to consult with their tax
advisers.
A minimum account value of $10,000 is required for advisor-managed, non-wrap accounts; however, in
certain instances, the minimum account size may be lower.
Discretion on Held-Away Assets
When requested by the client, IARs of SWP can provide discretionary investment management and
periodic monitoring by leveraging the order management system provided by Pontera with respect to
certain accounts (primarily 401(k) participant accounts, health-savings accounts and other assets identified
by the client) held with custodians other than those referenced in Item 12. In such instances, the IAR will
regularly review the available investment options in these accounts, monitor them, and rebalance and
implement its strategies as necessary in the same manner as if such accounts were held with a custodian
referenced in Item 12.
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Sub-Advisory Services through SWP
Some IARs of SWP may act as subadvisor to other non-affiliated registered investment advisers (“RIAs”).
SWP will manage such accounts in accordance with the investment objective applicable to the end client.
SWP will rely on the primary RIA to determine the needs of the client and recommend the investment
objective to the client.
SWP will typically require discretionary authority in order to select securities and execute transactions
without permission from the client prior to each transaction. SWP recommends Fidelity, to maintain
custody of clients’ assets and to effect trades for their accounts. SWP seeks to provide investment
decisions that are made in accordance with the fiduciary duties owed to its accounts and without
consideration of SWP’s economic, investment or other financial interests. To meet its fiduciary
obligations, SWP attempts to avoid, among other things, investment or trading practices that systematically
advantage or disadvantage certain client portfolios, and accordingly, SWP’s policy is to seek fair
and equitable allocation of investment opportunities/transactions among its clients to avoid favoring
one client over another over time.
Stratos Investment Management, LLC
SWP sponsors the Stratos Wealth Partners, Ltd. Wrap Fee Program and hires Stratos Investment
Management, LLC (“SIM”), an affiliate of SWP, to act as its portfolio manager for that program. SIM also
provides subadvisory services to IARs of SWP on a non-wrap fee basis. SIM offers ongoing portfolio
management based on the individual goals, objectives, time horizon, and risk tolerance of each client. The
wrap fee program allows the investor to pay one stated fee that includes management fees and transaction
costs.
SIM primarily acts as a subadvisor. Its portfolio management services include, but are not limited to, the
following:
• Investment strategy
• Asset allocation
• Portfolio construction
• Risk tolerance
• Regular portfolio monitoring
SIM will typically require discretionary authority in order to select securities and execute transactions
without permission from the client prior to each transaction. However, the firm may also provide non-
discretionary portfolio management if needed. Advisors working with SIM often recommend Fidelity to
maintain custody of clients’ assets and to effect trades for their accounts but may also recommend that
Schwab or LPL maintain custody of clients’ assets and effect trades for their accounts. SIM seeks to
provide investment decisions that are made in accordance with the fiduciary duties owed to its accounts
and without consideration of SIM’s economic, investment or other financial interests. To meet its fiduciary
obligations, SIM attempts to avoid, among other things, investment or trading practices that systematically
advantage or disadvantage certain client portfolios. It is SIM’s policy to allocate investment opportunities
and transactions it identifies as being appropriate and prudent among its clients on a fair and equitable
basis to avoid favoring one client over another over time. Clients should refer to Items 10 and 14 below
for more information about conflicts of interest that may arise when using SIM as a portfolio manager.
SIM is under common control with SWP and Stratos Wealth Advisors, LLC (“SWA”). SWP and SWA
have overlap in personnel with SIM and use SIM as a subadvisor for many client accounts. SIM complies
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at all times with its fiduciary duty as an investment adviser. Please see Item 10 below for more information
about conflicts of interest that may arise when using SIM as a portfolio manager.
For more information regarding SIM, including more information on the advisory services and fees that
apply, the types of investments available in the programs, and the conflicts of interest presented by the
programs, please see both the SWP Wrap Fee Program Brochure and the SIM Form ADV Part 2A Firm
Brochure.
Financial Planning Services
As part of its financial planning services, SWP (through its IARs) provides personal financial planning
tailored to the individual needs of the client. The services described below may not be available through
all IARs. SWP offers Financial Planning Services under the following structures:
Financial Plans for a Flat Fee
With this structure, the engagement terminates upon delivery of the financial plan. SWP offers various
types and levels of financial planning. The level and type of services will vary among IARs and will
depend on the needs of the client.
Subscription Financial Planning Services
Clients seeking to receive ongoing financial planning advice may choose to pay a recurring subscription
fee for such services. Recurring fees are negotiated between the IAR and the client and reflect the
service(s) provided.
Hourly Consulting Services
SWP, through its IARs, provides consulting services on an hourly basis. The IAR tailors the hourly
consulting services to the individual needs of the client, and the engagement terminates upon final
consultation with the client.
The Employer Sponsored Account Recommendations (“ESAR”) Service
IARs may also provide financial planning advice to plan participants regarding their retirement plans under
all financial planning service structures. IARs may provide advice for qualified plan participants. They
will provide specific recommendations to clients if they are not being provided under a separate Stratos
program. With this service, an IAR may provide clients with specific investment recommendations for
their retirement plan assets that are not managed by a Stratos IAR. It is up to the client to decide whether
or not to implement the recommendations made by the IAR. The IAR may provide these services for free,
or charge either a flat fee or an hourly fee. The IAR may also provide these services through the Financial
Wellness Program or as part of a Subscription Financial Planning Service, however the IAR’s fiduciary
status changes as listed below.
When providing ESAR services through a one-time engagement (free, flat fee or hourly fee structure)
services are not provided on a regular or ongoing basis. The IAR will not be deemed to be a fiduciary
under the Employee Retirement Income Security Act of 1974 (“ERISA”) with respect to the participant’s
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plan assets. To maintain the non-fiduciary status under ERISA, the program limits the number of
engagements with any client to one per calendar year.
When providing ESAR services as part of a Subscription Financial Planning Service the services are
considered to be provided on a regular or ongoing basis. The advisor assumes the role of fiduciary under
the ERISA with respect to the participant’s plan assets.
The following information applies to all Financial Planning services offered by SWP:
SWP and the IAR do not have any discretionary investment authority when offering financial planning
services. The IAR makes recommendations as to general types of investment products or securities that
may be appropriate for the client to consider and may also provide recommendations regarding specific
investments or securities.
Planning and consulting services are based on the client’s financial situation at the time and are based on
financial information disclosed by the client to SWP. Clients are advised plans may contain certain
assumptions that may be made with respect to interest and inflation rates and use of past trends and
performance of the market and economy. However, past performance is in no way an indication of future
performance. SWP cannot offer any guarantees or promises that the client’s financial goals and objectives
will be met. Further,
clients must continue to review any plan or analysis and update the plan based upon
changes in the client’s financial situation, goals, or objectives, or any changes in the economy. Should a
client’s financial situation or investment goals or objectives change, the client must notify SWP promptly.
Clients are advised that fees for financial planning and/or consulting services are strictly for the planning
and/or consulting services. Therefore, clients may pay fees and/or commissions for additional services
obtained (e.g., asset management) or products purchased (e.g., securities or insurance).
Financial Planning Services may include, but not be limited to, the following examples of services:
• Retirement Planning
• General, Segmented and Comprehensive Financial Planning
• Educational Planning
• Cash Flow Analysis
• Estate Planning
• Budget Planning
• Tax Planning
• Insurance Needs Analysis
• Business Continuity, Succession and Exit Planning
• Asset Allocation Services
• Sports and Entertainment Management
• Executive Planning
• Corporate Benefit Consulting
• Other planning and consulting services as requested by the client and agreed to by the IAR
SWP will gather financial information and history from clients, which may include, among other things,
retirement and financial goals, risk tolerance, investment horizon, financial needs, cost of living needs,
education needs, savings tendencies, and other applicable financial information required by SWP in order
to provide the investment advisory services requested.
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As stated above, the level and type of services will depend upon the needs of the client. Depending on the
services requested, clients may receive a written analysis, summary or plan. One or more meetings may be
necessary with the client and may involve other professionals, as invited and agreed to by the client (e.g.,
attorneys and/or certified public accountants). The financial plan may be constructed or prepared by a
Stratos party other than the IAR,
SWP and the IAR do not have any discretionary investment authority when offering financial planning.
Conflicts of Interest for Financial Planning and Consulting Services
Under all Financial Planning programs offered by SWP, IARs have a conflict of interest to recommend
their own services for asset management and/or insurance. Clients are under no obligation to use SWP or
the IAR for the services, or to take action as recommended by the IAR.
Third Party Investment Adviser (“TPIA”) Account Management Services
SWP offers the following TPIA account management programs. Not all of these programs are available
to all clients, all IARs, or are offered in all states.
Under these TPIA programs, SWP (through its IARs) provides ongoing investment advice to clients that
is tailored to the individual needs of the client. SWP IARs may interact with each TPIA as a promoter, a
subadvisor, or a dual contract adviser. The IAR’s responsibilities will be different under each of these
arrangements. The specifics of the IAR’s role and payment of fees will be governed by the TPIA
Investment Management Agreement with SWP, and the client’s agreement with the TPIA. As part of these
TPIA services, the IAR obtains the necessary financial data from the client and assists the client with:
determining the suitability of the program; setting an appropriate investment objective; and opening an
account with the TPIA. In addition, depending on the type of program, the IAR may assist the client in
selecting a model portfolio of securities designed by the TPIA or selecting a portfolio management firm to
provide discretionary asset management services. The IAR may have discretionary authority to select the
TPIA or to make changes to the TPIA. It is the TPIA (and not the IAR) that has client authority to purchase
and sell securities on a discretionary or non-discretionary basis pursuant to the investment objective chosen
by the client. This authorization will be set out in the TPIA client agreement. The disclosure brochure for
the particular TPIA will explain whether clients may impose restrictions on investing in certain securities
or types of securities.
SWP offers the following programs utilizing TPIA managers:
LPL Financial Sponsored Advisory Programs
SWP may provide advisory services through certain programs sponsored by LPL Financial, a registered
investment advisor and broker-dealer. Below is a brief description of each LPL advisory program
available through SWP. For more information regarding the LPL programs, including more information
on the advisory services and fees that apply, the types of investments available in the programs, and the
conflicts of interest presented by the programs, please see the LPL Financial Form ADV Part 2A or the
applicable program’s ADV Part 2A and the applicable client agreement.
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Personal Wealth Portfolios Program (“PWP”)
PWP offers clients an asset management account using asset allocation model portfolios designed by LPL.
IARs have discretion for selecting the asset allocation model portfolio based on the client’s investment
objective. They also have discretion for selecting third party money managers (PWP Advisors), mutual
funds and Exchange Traded Funds (“ETFs”) within each asset class of the model portfolio. LPL will act
as the overlay portfolio manager on all PWP accounts and will be authorized to purchase and sell on a
discretionary basis mutual funds, ETFs, and equity and fixed income securities.
A minimum account value of $250,000 is required for the PWP. In certain instances, LPL will permit a
lower minimum account size.
Optimum Market Portfolios Program (“OMP”)
OMP offers clients the ability to participate in a professionally managed asset allocation program using
Optimum Funds shares. Under OMP, the client authorizes LPL on a discretionary basis to purchase and
sell Optimum Funds pursuant to investment objectives chosen by the client. The IAR assists the client in:
determining the suitability of OMP for the client, and setting an appropriate investment objective. The
IAR has discretion to select a mutual fund asset allocation portfolio designed by LPL consistent with the
client’s investment objective. LPL will have discretion to purchase and sell Optimum Funds pursuant to
the portfolio selected for the client. LPL will also have authority to rebalance the account.
A minimum account value of $10,000 is required for OMP. In certain instances, LPL will permit a lower
minimum account size.
Model Wealth Portfolios Program (“MWP”)
MWP offers clients a professionally managed mutual fund asset allocation program. SWP obtains the
necessary financial data from the client and assists the client in: determining the suitability of the MWP
program, and setting an appropriate investment objective. The IAR initiates the steps necessary to open
an MWP account and has discretion to select a model portfolio designed by LPL’s Research Department
consistent with the client’s stated investment objective. LPL’s Research Department or third-party
portfolio strategists are responsible for selecting the mutual funds or ETFs within a model portfolio and
for making changes to the mutual funds or ETFs selected.
The client authorizes LPL to act on a discretionary basis to purchase and sell mutual funds and ETFs and
to liquidate previously purchased securities. The client also authorizes LPL to effect rebalancing for MWP
accounts.
MWP requires a minimum asset value for a program account to be managed. The minimums vary
depending on the portfolio(s) selected and the account’s allocation amongst portfolios. The lowest
minimum for a portfolio is $25,000. In certain instances, a lower minimum for a portfolio is permitted.
Manager Access Select (“MAS”)/Managed Access Network (“MAN”) Program
MAS/MAN provides clients access to the investment advisory services of professional portfolio
management firms for the individual management of client accounts. The IAR assists the client in
identifying a third party portfolio manager (“Portfolio Manager”) from a list of Portfolio Managers made
available by LPL. The Portfolio Manager manages the client’s assets on a discretionary basis. The IAR
provides initial and ongoing assistance regarding the Portfolio Manager selection process.
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A minimum account value of $100,000 is required for the MAS/MAN Program, however, in certain
instances, the minimum account size may be lower or higher.
Small Market Solution (“SMS”) Program
Under SMS, LPL Research (a team of investment professionals within LPL) creates and maintains a series
of different investment menus (“Investment Menus”) consisting of a mix of different asset classes and
investment vehicles (“investment options”) for clients that sponsor and maintain participant-directed
defined contribution plans (“Plan Sponsors”). The Plan Sponsor is responsible for selecting the Investment
Menu that it believes is appropriate based on the demographics and other characteristics of the Plan and
its participants. LPL Research is responsible for the selection and monitoring of the investment options
made available through Investment Menus (“Fiduciary Selection Services”). The investment options that
are offered through SMS are limited to the specific investments available through the recordkeeper that
the Plan Sponsor selects. The Plan Sponsor may only select an Investment Menu in its entirety and does
not have the option to remove or substitute an investment option.
If the Plan is subject to ERISA, LPL will be a “fiduciary” and serve as “investment manager” (as that term
is defined in section 3(38) of ERISA) in connection with the Fiduciary Selection Services. None of the
services offered under SMS other than the Fiduciary Selection Services will constitute “investment advice”
under 3(21)(A)(ii) of ERISA, or otherwise cause LPL or SWP to be deemed a fiduciary.
In addition to the Fiduciary Selection Services, the Plan Sponsor may also select from a number of non-
fiduciary consulting services available under SMS that are provided by SWP. These consulting services
may include, but are not limited to: general education, and support regarding the Plan and the investment
options selected by Plan Sponsor; assistance regarding the selection of, and ongoing relationship
management for, recordkeepers and other third-party vendors; Plan participant enrollment support; and
participant-level education regarding investment in the Plan. These consulting services do not include any
individualized investment advice to the Plan Sponsor or Plan participants with respect to Plan assets, and
LPL and SWP do not act as fiduciaries under ERISA in providing such consulting services.
Guided Wealth Portfolios (“GWP”)
GWP offers clients the ability to participate in a centrally managed investment program, which is made
available to users and clients through LPL’s Account View, a web-based interactive account management
portal. The Program generates investment recommendations based upon model portfolios constructed by
LPL and selected for the account. Communications concerning GWP are intended to occur primarily
through electronic means (including but not limited to, through email communications or through such
portal), although SWP will be available to discuss investment strategies, objectives or the account in general
in person or via telephone.
A preview of the Program (the “Proposal Tool”) is provided to help users determine whether they would
like to become advisory clients and receive ongoing financial advice from LPL and SWP by enrolling in
the advisory service (the “Advisory Service”). The Proposal Tool and Advisory Service are described in
more detail in the GWP Program Brochure. Users of the Proposal Tool are not considered to be advisory
clients of LPL or SWP, do not enter into an advisory agreement with LPL or SWP, do not receive ongoing
investment advice or supervisions of their assets, and do not receive any trading services.
Investors participating in the Advisory Service complete an account application and enter into an account
agreement with LPL and SWP. Based on information provided by the client in a client profile, LPL selects
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an appropriate investment allocation track and model portfolio for a client. The SWP IAR is required to
review and accept the account, including the investment allocation track and model portfolio, prior to
account opening. The model portfolios have been designed and are maintained by LPL Research and
include a list of ETF holdings and may in the future include mutual funds holdings and include relative
weightings and a list of potential replacement securities for tax harvesting purposes. LPL Research
currently serves as the sole Portfolio Strategist and does not charge a fee for its services. Only one Model
Portfolio is permitted per account.
A minimum account value of $5,000 is required to enroll in the Managed Service.
Conflicts of Interest
Transactions in LPL advisory program accounts are effected through LPL as the executing broker-dealer.
The IAR receives management fees as a result of a client’s participation in an LPL program. Depending
on, among other things, the type and size of the account, type of securities held in the account, changes in
its value over time, ability to negotiate fees or commissions, historical or expected size or number of
transactions, and number and range of supplementary advisory and client-related services provided to the
client, the amount of this compensation may be more or less than what SWP would receive if the client
participated in other programs, whether through LPL or another sponsor, or paid separately for investment
advice, brokerage and other services.
In addition, SWP has a fee arrangement with LPL related to assets held on one of the LPL advisory
programs. Under this arrangement, LPL pays SWP a rebate based on the amount of assets invested in that
LPL program. This results in a conflict of interest between clients and SWP because receipt of the rebate
gives SWP an incentive to recommend that clients invest assets in the program; however, this conflict is
mitigated insofar as the rebate payments SWP receives are not shared with the IAR who selects or
recommends the program for its clients.
The account fee for GWP may be higher than the fees charged by other investment advisors for similar
services, and clients could generally pay a lower advisory fee for algorithm-driven, automated (“robo”)
investment advisory services through another robo provider. However, clients using such direct robo
services will forgo opportunities to utilize LPL-constructed model portfolios or to work directly with a
financial advisor.
Clients should consider the level and complexity of the advisory services to be provided when negotiating
the account fee (or the advisor fee portion of the account fee, as applicable) with SWP. With regard to
accounts utilizing third-party portfolio managers under aggregate, all-in-one account fee structures
(including MAS, PWP and the legacy MWP fee structure), because the portion of the account fee retained
by SWP varies depending on the portfolio strategist fee associated with a portfolio, SWP has a financial
incentive to select one portfolio instead of another portfolio.
Fidelity Advisory Programs
SWP may also provide advisory services through Fidelity as the broker-dealer custodian. Below is a brief
description of advisory programs available at Fidelity.
Fidelity Separate Account Network® (“SAN”) – Fidelity offers a Separate Account Network program
(“SAN Program”), a unified platform for managed portfolios. The SAN Program enables the IAR to have
the ability to build separately managed account portfolios from a vast network of managers to meet client
needs which will be managed as a wrap fee program by designated SAN Managers on a discretionary
basis. The minimum investment required by each individual SAN Manager must be met. Please refer to
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the SAN Manager’s Form ADV Part 2A or the comparable disclosure document and the Form ADV Part
2A, Appendix 1 provided to clients by their SWP IAR.
Some managers under the SAN program may require an additional client advisory agreement in addition
to the agreement signed with SWP. For a complete description of the services offered, the programs, the
fees charged and minimum account requirements, please refer to the separate disclosure brochure (such as
Part 2A of Form ADV) maintained by the Manager as provided by the IAR.
Clients should carefully review these additional disclosure brochures for important and specific details
including, among other things, fees, experience, investment objectives, and risk guidelines, and disclosure
of the money manager’s conflicts of interest.
The client and IAR together determine which program is appropriate for the client. Clients will receive
confirmations and statements reflecting all transactions in their account. SWP will not have the
discretionary authority to close the account or withdraw funds or securities, with the exception of SWP’s
advisory fees on a quarterly basis.
Clients should refer to the disclosure brochure, client agreement and other account paperwork for each
TPIA for more detailed information about the services available under the program.
Envestnet
Envestnet provides broad access to financial products, including institutional money managers. In
addition, IARs can select from Envestnet’s portfolio consulting group and Fund Strategist Network.
Fund Strategist Network
Envestnet’s Fund Strategist Network provides IARs with access to institutional managers to develop
unique strategies for their client’s portfolios. IARs can access asset allocation and investment
management assistance from fund strategists who can deliver multi-asset solutions for their clients. The
IAR will recommend an appropriate model portfolio. Once the model portfolio is selected, the strategist
will be responsible for monitoring the performance of the holdings in their model portfolios and will adjust
and rebalance the model portfolio in accordance with their investment strategy. The fund strategist will
manage on a discretionary basis. The client may be somewhat restricted in their ability to directly contact
and consult with the fund strategists, but the IAR is available to address any questions, issues or concerns
about the performance of their accounts. The minimum investment required by each fund strategist, which
will vary from $5,000 to $50,000.
Envestnet ONE, Unified Managed Account (UMA)
The Envestnet UMA program offers a single portfolio that can access multiple asset managers to address
a variety of asset classes. This investment model seeks to deliver the benefits of a traditional separately
managed accounts in a single, broadly diversified portfolio by combining institutional money managers,
ETFs and mutual funds into a single portfolio and custodial account. Envestnet also provides overlay
management services to seek tax efficiencies and appropriate asset allocation across the portfolio. The
minimum investment required for a UMA is $250,000, but may be negotiated lower at account opening.
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Schwab Advisory Programs
SWP may also provide advisory services through Schwab as the broker-dealer custodian. Below is a brief
description of advisory programs available at Schwab.
Managed Account Select
This wrap fee program sponsored by Schwab includes brokerage, custody and money manager services.
The IAR has access to professional money managers that have been evaluated by Schwab. The money
managers will manage the accounts on a discretionary basis. The IAR will have access to ongoing
research and comparative reports regarding the money manager selected for clients. The account
minimum for the Managed Account Select program is typically $100,000 for accounts utilizing equities
but may be more for fixed income.
Managed Account Access
This wrap fee program sponsored by Schwab also provides access to professional money managers. The
IAR will select from an array of money managers and hundreds of investment strategies. The money
managers will manage the accounts on a discretionary basis. The account minimum for the Managed
Account Access program is typically $100,000 for accounts utilizing equities but may be more for fixed
income.
Managed Account Marketplace
In this program, the IAR will work with the client to negotiate directly with money managers of the client’s
choosing. Marketplace allows the IAR and the client to use money managers based on their own
negotiated arrangements. Account minimums will be as negotiated with the money manager selected.
Referral Services for Investment Advisors
SWP and its IARs may act as referral agents on behalf of TPIAs pursuant to a referral agreement. In such
case, SWP provides services to the TPIA related to the referred client. The IAR provides the referred client
a disclosure statement regarding the role of SWP and the IAR as a referral agent, but the IAR does not
enter into an agreement with the client to provide ongoing investment advice. Instead, the client engages
the TPIA for advisory services. Please see Item 14 below for more information about these referral services
and the related compensation.
Clients should refer to the disclosure brochure, client agreement and other account paperwork for each
TPIA for more detailed information about the services available under the program.