Description of Services and Fees
Rinkey Investments dba Illumination Wealth Management ("IWM") is a registered investment adviser
based in San Diego, California. We are organized as a corporation under the laws of the State of
California. We have been providing investment advisory services since 2009. Mathew Seth Rinkey,
President and Chief Compliance Officer is our principal owner.
The following paragraphs describe our services and fees. Refer to the description of each investment
advisory service listed below for information on how we tailor our advisory services to your individual
needs. As used in this brochure, the words "we," "our," and "us" refer to Illumination Wealth
Management and the words "you," "your," and "client" refer to you as either a client or prospective
client of our firm.
Financial Life Management Services
We offer comprehensive, fee-only Financial Life Management services for all areas of our client's
financial life. Financial Life Management is the process of meeting your life goals through the
development and proper management of your financial resources. Life goals may include: buying a
home; planning for retirement; saving for college; funding a business; or leaving a legacy, among
others. We place a strong emphasis on the link between money and values. Our process is client
focused and collaborative. Our Financial Life Management services include both Financial Planning
and Investment Management on an ongoing basis.
Financial Planning
Financial Planning is an all-inclusive process, requiring review and analysis of all aspects of your
financial situation that can include:
Income & Tax Management - Focuses on planning for income and taxes. This consists of
analyzing current and future cash flow objectives and needs, budgeting, evaluating employment
benefits, and income tax planning.
Retirement Planning - Focuses on establishing a retirement goal and applying strategies to fund
retirement and ensure adequate retirement income.
Debt Management - Focuses on tracking and analysis of personal debt and net worth. Personal
debt is typically divided into home loans, such as mortgages and home equity lines of credit,
personal loans, and business debt.
Education Planning - Consists of strategic planning to help you fund education goals.
Estate Planning - Consists of strategic planning for asset transfer at death as well as the tracking
of any documents that may be relevant to an individual's estate. It also involves charitable
planning and gifting strategies. This includes beneficiary designations, legal documents such as
trusts and wills, and the assignment of legal representatives.
Asset Protection (Insurance) Covers wealth management strategies that intend to preserve an
individual's wealth and protect it from potential risks. This consists primarily of various types of
insurance: life insurance, disability, long-term care insurance, property and casualty insurance,
and medical insurance.
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Investment Planning & Management - Concerned with the ownership and maintenance of any
assets reflected on an individual's balance sheet as well as the appropriate investment
management for the individual's portfolio of assets. This includes individual savings, managed
investment accounts, qualified retirement plans, business ownership, home ownership, and non-
traditional assets.
Business Owner Exit Planning - Exit planning asks and answers all the business, personal,
financial, legal and tax questions involved in transferring or transitioning a privately owned
business. Exit planning is focused on ensuring that business value is maximized, personal and
business goals are achieved, and tax value is minimized at the time of exit.
The financial planning process consists of a series of steps taken to help you, our client, accomplish
your goals.
1. We work with you to identify your goals and objectives
2. We gather the information pertinent to your overall financial situation such as income,
expenses, assets, liabilities, taxes, insurance coverage, retirement plans, investments, wills and
trusts
3. We review your current financial situation based upon the information we have gathered
4. We provide recommendations and strategies for achieving your goals
5. We assist you in implementing the recommendations
6. We monitor your plan on an on-going basis for needed changes
Please note: We are not licensed attorneys or CPAs and will work in coordination with your existing
tax and legal advisors.
Investment Management Services
Our firm provides on-going investment management services to our clients as part of the Financial Life
Management Services or as a standalone service. Our philosophy relies on a long-term investment
strategy determined by your needs and objectives. Through personal discussions in which goals and
objectives based on a client's particular circumstances are established, we develop a client's personal
investment policy statement and create and manage a portfolio based on that policy. During our data-
gathering process, we determine the client's individual objectives, time horizons, risk tolerance, and
liquidity needs. As appropriate, we also review and discuss a client's prior investment history, as well
as family composition and background.
Utilizing allocation strategies, our client portfolios are diversified to minimize sector and industry risk.
Our investment recommendations are not limited to any specific product or service offered by a broker-
dealer or insurance company and will generally include advice regarding the following securities:
Mutual Funds, Exchange Traded Funds, Closed End Funds, Individual Equity Securities, Individual
Fixed Income Securities, Private Placements, Structured Products, and other interests in partnerships.
As part of our investment management services, in addition to other types of investments (see
disclosures below in this section), we may invest your assets according to one or more
model portfolios developed by our firm. These models are designed for investors with varying degrees
of risk tolerance ranging from a more aggressive investment strategy to a more conservative
investment approach. Clients whose assets are invested in model portfolios may not set restrictions on
the specific holdings or allocations within the model, nor the types of securities that can be purchased
in the model.
Investment management services are provided on a discretionary or in limited situations, non-
discretionary basis.
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Pension Consulting
We will provide pension-consulting services to employee benefit plans and their fiduciaries based upon
an analysis of the needs of the plan. In general, these services may include any one or all of the
following:
•Marketplace Search – We will search the marketplace and provide quotations from leading
retirement plan service providers.
•Service Provider Analysis – We will analyze data regarding fees and services of responding
retirement plan service providers, including plan features and service standards.
•Recommendations
– We will make recommendations regarding plan service provider.
•Investment Advice (Plan Level) - We will provide research and analysis with regard
to investment advice and fiduciary due diligence services for the Client. Services provided by
the Adviser will not include any services with respect to employer securities or company stock.
The Advisor shall also provide research and analysis that covers the investment products of
several qualified and non-qualified retirement plan providers. We may employ many different
calculations, processes, and screening techniques to arrive at specific recommended individual
investments within the array of investments offered by each investment provider that is being
analyzed.
•Existing Plan Review – A plan review is an examination of major components of your retirement
plan in order to identify strengths and weaknesses. The review can cover such areas as overall
plan structure, related costs, and plan documentation.
•Ongoing Consulting – We will provide annual investment reviews of the plan's investments to
ensure suitability of investments and conformity with the plan's investment policy statement. In
some instances, where we determine that current plan investments are under performing, we
will make general, and occasionally specific, recommendations as to re-balancing of plan
assets in various investment media, including exchange-traded funds, mutual funds and non-
securities investments.
•Employee Plan and Investment Education - The Advisor may provide group employee
enrollment, re-enrollment, and investment education support. The goal of this process is to help
employees make educated and informed choices about the plan and investment allocation
under the investment education guidelines set forth by the U.S. Department of Labor. Meetings
are offered on an annual, semi-annual, quarterly, or as requested basis. The scope of the
meetings will be group and/or individual, and will be conducted on-site and/or as data
conferencing.
•Employee (Participant) Investment Advice - The Adviser may assist Plan Participants in making
asset allocation decisions for their investment portfolios (i.e. between equity and fixed income).
The goal of this process is to assist Plan Participants in finding the asset mix which is most
likely to meet their investment objectives within acceptable risk parameters. Asset class sub-
types can include domestic large cap value equity, domestic large cap growth equity, domestic
mid-cap value equity, domestic mid-cap growth equity, domestic small cap value equity,
domestic small cap growth equity, international equity, core fixed income, short term fixed
income, high yield fixed income, and other appropriate asset classes and investments. The
Plan's participants and beneficiaries are expected to have different investment objectives, time
horizons and risk tolerances. To meet these varying investment needs, participants and
beneficiaries will be able to direct their account balances among a range of investment options
to construct diversified portfolios that reasonably span the risk/return spectrum. Participants and
beneficiaries alone bear the risk of investment results from the options and asset allocation that
they select.
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We will provide consulting services to the plan fiduciaries as described above. Typically, the named
plan fiduciary must make the ultimate decision as to retaining the services of such investment advisers
as we recommend. The plan fiduciary is free to seek independent advice about the appropriateness of
any recommended services for the plan.
In providing services to the Plan, our status is that of an investment adviser registered under the
Investment Advisers Act. We are not subject to any disqualifications under Section 411 of ERISA. In
performing fiduciary services, we are acting as a non-discretionary fiduciary of the Plan as defined in
Section 3(21) and as a discretionary "investment manager" of the Plan as defined in Section 3(38)
under ERISA.
Client Tailored Services and Client Imposed Restrictions
IWM offers the same suite of services to all of its clients. However, specific client portfolios and their
implementation are dependent upon the client Investment Policy Statement which outlines each client's
current situation (income, tax levels, and risk tolerance levels) and is used to construct a client specific
strategy to aid in the selection of a portfolio that matches restrictions, needs, and targets.
Clients may impose restrictions in investing in certain securities or types of securities in accordance
with their values or beliefs. However, if the restrictions prevent IWM from properly servicing the client
account, or if the restrictions would require IWM to deviate from its standard suite of services, IWM
reserves the right to end the relationship.
Wrap Fee Programs
IWM does not participate in any wrap fee programs.
Types of Investments
We primarily offer advice on equity securities, exchange traded funds, mutual funds, corporate debt
securities, certificates of deposit, municipal securities, US Government securities, private placements,
and interest in partnerships investing in real estate.
You may request that we refrain from investing in particular securities or certain types of securities.
You must provide these restrictions to our firm in writing.
IRA Rollover Recommendations
For purposes of complying with the DOL's Prohibited Transaction Exemption 2020-02 ("PTE 2020-02")
where applicable, we are providing the following acknowledgment to you. When we provide
investment advice to you regarding your retirement plan account or individual retirement account, we
are fiduciaries within the meaning of Title I of the Employee Retirement Income Security Act and/or the
Internal Revenue Code, as applicable, which are laws governing retirement accounts. The way we
make money creates some conflicts with your interests, so we operate under a special rule that
requires us to act in your best interest and not put our interest ahead of yours. Under this special rule's
provisions, we must:
•Meet a professional standard of care when making investment recommendations (give prudent
advice);
•Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
•Avoid misleading statements about conflicts of interest, fees, and investments;
•Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
•Charge no more than is reasonable for our services; and
•Give you basic information about conflicts of interest.
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We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Assets Under Management
As of December 30, 2023, we provide continuous management services for $288,736,252 in client
assets on a discretionary basis, and $18,354,572 in client assets on a non-discretionary basis.