Registration Status – Registered with the U.S. Securities & Exchange Commission
April
20201
Registered with the State of California on March 12, 2007
Principal Owner – Embarcadero Financial Group, an S. Corporation, David J.
Rockman, Shareholder
Assets Under Management - Discretionary Assets – $148,273,679
(as of December 31, 2023) Non-discretionary Assets – $2,236,338
ADVISORY SERVICES
Embarcadero Financial Investment Advisory, LLC, (“EFIA”) formerly Embarcadero Financial
Group, provides investment supervisory services, financial planning and implementation
services to individuals, institutions, corporations and other business entities. The Firm’s
professional services include pension or profit-sharing plan advice, business continuity and
succession planning, estate planning, and general financial planning. EFIA provides planning
and investment supervisory services regarding exchange listed and over-the-counter
securities, warrants, commercial paper, corporate debt securities, option contracts on
securities, certificates of deposit, municipal securities, variable life insurance, variable
annuities, mutual fund shares, and US government securities.
A significant portion of the work provided by EFIA is referred to as financial planning. The
delivery of financial planning advice can be related to the above-mentioned securities, but
also maybe of a non-securities nature. Financial planning advice may relate to general
corporate, estate or family planning.
Additionally, through its financial planning professionals, EFIA provides comprehensive
business succession planning to independently owned business and family enterprises. The
succession planning team evaluates current ownership structures, family generational
structure, current estate plan components, retirement needs, current and projected cash
flow, and current assets and investments, among other factors, to develop an appropriate
and detailed succession plan that establishes the timing, method and process for transferring
ownership.
The investment management services we provide are based on each individual client’s
financial circumstances and investment objectives. Our portfolio manager meets with each
client to discuss the client’s current financial condition and to review the client’s current
investment holdings. Based upon each client’s circumstances, we determine an appropriate
asset allocation for the client’s investment portfolio, in accordance with the client’s specific
financial objectives and risk tolerance and in consideration of other factors, including the
client’s time horizon (education funding, home purchase, retirement, legacy planning),
liquidity needs, and other available resources (including external retirement plans, projected
Social Security, real estate, and insurance). Clients may identify any investment restrictions to
be placed on their account.
1 “Registration” means only that the Firm meets the minimum requirements for registration as an
investment advisor and does not imply a certain level of skill or training or that the U.S. Securities &
Exchange Commission or any other federal or state regulator guarantees the quality of our services
or recommends them.
EFIA may suggest to its financial planning clients that they retain the Firm as their investment
advisor to implement its financial planning recommendations and such suggestion may be
viewed as a conflict of interest. Financial planning clients are advised that they are under
no obligation to act on EFIA’s investment recommendations. Moreover, if a client elects to
act on any of the recommendations, the client is under no obligation to effect the
transactions through any investment advisor when such is licensed as a broker-dealer or
through any associate or affiliate of such advisor that is employed as registered
representative or sales agent with a licensed broker-dealer.
Fiduciary Status
When EFIA provides investment advice to you regarding your investment accounts, including
your retirement plan account or individual retirement account, we are fiduciaries within the
meaning of certain state and federal laws such as the Employee Retirement Income Security
Act and/or the Internal Revenue Code and the regulations of the U.S. Securities and
Exchange Commission, as applicable. These regulations require us to act in your best interest
and not put our interests ahead of yours.
The Firm does not sponsor nor does it provide portfolio management services to wrap fee
programs offered by broker-dealers or others.
TERMINATION OF AGREEMENT
Clients may terminate the investment management agreement at any time, upon written
notice to EFIA. The Firm does not assess any fees related to termination but will be entitled to
all management fees earned up to the date of termination. Any earned fees owed to EFIA
will be paid from the client’s account on a pro rata basis determined on the amount of time
expired in the calendar quarter. Advisor may terminate the investment management
agreement upon 30 days’ written notice to the client. Any unearned fees owed to the client
will be refunded on a pro rata basis determined on the amount of time expired in the
calendar quarter.
If a copy of this Form ADV Part 2A disclosure statement was not delivered to the client prior
to or simultaneous with a client entering into a written advisory contract with Advisor, then
the client has the right to terminate the contract without penalty within five (5) business days
after entering into the contract. For purposes of this provision, a contract is considered
entered into when all parties to the contract have signed the contract. If the client
terminates the contract on this basis, all fees paid by the client will be refunded. Any
transaction costs imposed by an executing broker or custodian for establishing the account
or for trades during those five days are non-refundable.