Description of Our Advisory Firm Charter Wealth Management, Inc. is a North Carolina‐based SEC‐registered investment advisor. Originally formed in Illinois in 2012, our firm operated as a state‐registered investment advisor through 2019. We typically use the trade name Charter Wealth Management. Our firm is not a subsidiary of, nor do we control, another financial services industry entity. Brent A. Plunkett, AIF® is the firm’s Chief Executive Officer and Chief Compliance Officer (supervisor). Justin M. Taylor, CFP® is the firm’s President. Both officers are majority shareholders of the firm. Additional information about Mr. Plunkett and Mr. Taylor may be found in their respective Form ADV Part 2B brochure supplement. Description of Advisory Services Offered Charter Wealth Management provides a range of investment advisory solutions to its clients. For those interested in areas such as cash flow and budgeting, education funding, retirement planning, risk management and estate planning, as well as periodic investment advice, we offer our financial planning services. We provide investment management services through the engagement of third‐party institutional investment managers, as well as ongoing and continuous supervision of clients’ portfolios through our own investment supervisory services offering. We do not offer or serve as portfolio manager for wrap fee investment programs. A complimentary interview is provided by a representative of our firm to determine the scope of services for your engagement. During or prior to your first meeting, we will provide you with our current Form ADV Part 2A firm brochure that incorporates our privacy policy statement. The firm will also ensure any material conflicts of interest are disclosed regarding our firm and its associates that could be reasonably expected to impair the rendering of unbiased and objective advice. Should you wish to engage our firm, we must first enter into a written agreement; thereafter, discussion and analysis will be conducted to determine your financial needs, goals, holdings, etc. Depending on the scope of the engagement, we may require current copies of the following documents early in the process:
• Wills, codicils and trusts,
• Insurance policies,
• Mortgage information,
• Tax returns,
• Current financial specifics including W‐2s or 1099s,
• Information on current retirement plans and benefits provided by your employer,
• Statements reflecting current investments in retirement and non‐retirement accounts, and
• Completed risk profile questionnaires or other forms provided by our firm. It is important that the information and financial statements you provide to us is accurate. We may, but are not obligated to, verify the information you have provided, which will then be used in the financial planning or investment advisory process. It is necessary that you provide us with an adequate level of information and supporting documentation throughout the term of the engagement, including but not limited to source of funds, income levels, your authority to act on behalf of the account, among other information. This helps us determine the appropriateness of our financial planning or investment strategy for you. Page 5 of 26 It is also important that you keep us informed on significant changes that may call for an update to your financial and investment plans. Events such as job changes, retirement, a windfall, marriage or divorce, or the purchase or sale of a home or business can have a large impact on your circumstances and needs. We need to be aware of such events, so we can make the adjustments needed to your plan or advice in order to keep you on track toward your goals. Financial Planning Services Our financial planning services may be broad‐based (sometimes coined “comprehensive planning”) or more narrowly focused as you desire. A description of our offered services is provided in the following paragraphs. An estimate of the time needed to complete each service will be described to you prior to the engagement, although the time needed to complete these services may vary depending on the complexity of your engagement. If several or all of the services described are provided together through a broad‐based plan, the total time needed to complete these services may be less than the time it would take to complete each service separately because of the efficiency gained by combining more than one service. Cash Flow and Debt Management We will conduct a review of your income and expenses to determine your current surplus or deficit along with advice on prioritizing how any surplus should be used or how to reduce expenses if they exceed your income. Advice may also be provided on which debts to pay off first based on factors such as the interest rate of the debt and any income tax ramifications. We may also recommend what we believe to be an appropriate cash reserve that should be considered for emergencies and other financial goals, a review of accounts (such as money market funds) for such reserves, plus strategies to save desired amounts. Risk Management Our services include an analysis of your exposure to major risks that could have a significant adverse impact on your financial picture, such as premature death, disability, property and casualty losses, or the need for long‐ term care. Advice is provided on ways to minimize such risks and about weighing the costs of purchasing insurance versus the benefits of doing so and, likewise, the potential costs of not purchasing insurance (self‐ insuring). Employee Benefits We will provide review and analysis as to whether you, as an employee, are taking the maximum advantage possible in your employee benefits. If you are a business owner, we will consider and/or recommend the various benefit programs that can be structured to meet both business and personal retirement goals. Retirement Planning Our retirement planning services typically include projections of your likelihood of achieving your financial goals, with financial independence usually the primary objective. For situations where projections show less than the desired results, we may make recommendations that include showing you the impact on those projections by making changes in certain variables (i.e., working longer, saving more, spending less, taking more risk with investments). If you are near retirement or already retired, advice may be given on appropriate distribution strategies to minimize the likelihood of running out of money or having to adversely alter spending during your retirement years. Page 6 of 26 Tax Planning Strategies While our firm does not offer tax preparation, we will work with your tax professional to assist in structuring your financial life to identify tax‐saving opportunities. Our advice includes ways to minimize current and future income taxes as a part of your overall financial planning picture. We are not an accounting firm. We recommend that you also consult with your accountant or tax attorney and contact information for an accountant or tax attorney is available if you do not have one on retainer. College Planning Our college financing services often include projecting the amount that will be needed to achieve college or other post‐secondary education funding goals, along with advice on ways for you to save the desired amount. Recommendations as to savings strategies are included, and advice might also include the “pros‐ and‐cons” of various college savings vehicles such as Section 529 college savings plans and any advantages to you (i.e., reduction of income taxes) of using a particular state’s Section 529 plan or prepaid savings plan or another plan, such as Coverdell Education Savings Accounts. Estate Planning and Charitable Giving This usually includes an analysis of your exposure to estate taxes and your current estate plan, which may include whether you have a will, powers of attorney, trusts and other related documents. Our advice also typically includes ways for you to minimize or avoid future estate taxes by implementing appropriate estate planning strategies such as the use of applicable trusts. We are not a law firm, but we can recommend an estate planning attorney to you upon request. Divorce Planning Separation or divorce can have a major impact on your goals and plans. We will work with you to help you gain an understanding of your unique situation and provide you with a realistic financial picture so that you are

in a better situation to communicate with your family law attorney, mediator or soon to be ex‐spouse. We can assist in the completion of cash flow and net worth projections, budgetary analysis, as well as help you to understand the financial consequences involving a settlement. Investment Consultation Our investment consultation service may involve providing information on the types of investment vehicles available, employee stock options, investment analysis and strategies, asset selection and portfolio design, as well as assisting you in establishing your own investment account at a selected broker/dealer or custodian (collectively, we term as “service providers”) of your choosing. The strategies and types of investments we may recommend are further discussed in Item 8 of this brochure. Broad‐Based v. Modular Planning A broad‐based plan is a detailed endeavor, therefore, certain variables can affect the time and cost involved in the development of your financial plan: the quality of your own records, complexity and number of current investments, diversity of insurance products and employee benefits you currently hold, size of the potential estate, special needs of the client or their dependents, among others. While certain broad‐based plans may require 10 or more hours to complete; complex plans may require 20 hours or more to complete. Alternatively, and upon your request, we may concentrate on reviewing only a specific area (modular planning), such as college financial planning, investment advice, portfolio allocations, or evaluating the sufficiency of your retirement plan. Note that when these services focus only on certain areas of Page 7 of 26 your interest or need, however, your overall situation or needs may not be fully addressed due to limitations you may have established. Whether you have requested a broad‐based or modular plan, we will present you with a summary of our recommendations, guide you in the implementation of some or all of them, and offer periodic reviews thereafter (see Item 13). In all instances involving our financial planning and investment consultation services, you will retain full discretion over all planning implementation decisions and are free to accept or reject any recommendation that we make. Unless stated to the contrary in your agreement, upon completion of our presentation or delivery of advice through this form of planning service, our engagement is typically concluded. You are always encouraged to contact our firm at any time in the future to re‐engage our services. We urge our clients to notify us of any change in their circumstances, and to schedule a review any time there is such a change. An annual review should be considered even if there is not a substantial change, because tax laws, estate laws, and insurance and investment products are rapidly evolving. Portfolio Management Services Investment Supervisory Services You may engage our firm to implement investment strategies that we have recommended to you. Depending on your risk profile, needs, among other considerations, your portfolio may involve the employment of one or more investment strategies, as well as either a broad range or more narrowly focused choice of investment vehicles which is described in further detail in Item 8 of this brochure. We provide our investment supervisory services on a discretionary or non‐discretionary basis (defined in Item 16), and our services may include the following:
• Risk Tolerance Assessment
• Determining Investment Strategy
• Investment Policy Statement (IPS) Development
• Asset Selection and Allocation
• Regular Portfolio Monitoring Your investment guidelines will reflect your investment objectives, time horizon, tolerance for risk, as well as any reasonable account constraints you may have for the portfolio. For example, you have the right to exclude certain securities (e.g., options, “sin stocks,” etc.). Your investment guidelines will be designed to be specific enough to provide future guidance while allowing flexibility to work with changing market conditions. Third‐Party Investment Managers Following our consultation session and plan development, we may recommend you engage an institutional third‐party investment manager to implement a portion or your entire investment plan. Prior to recommending a third‐party investment manager, our firm will conduct what we believe to be an appropriate level of due diligence to include ensuring the firm is appropriately registered or notice‐filed within your jurisdiction, if required. At least annually thereafter, a due diligence review will be performed from both a compliance and performance perspective to determine that the selected third‐party manager remains an appropriate fit. We will review each third‐party investment manager’s performance over an extended period of time and on a continuing basis, as well as at least quarterly to discuss any potential concerns or recommended changes of program third‐party managers. Page 8 of 26 Under this type of engagement, we will gather information from you about your financial situation, investment objectives, reasonable restrictions you may want to impose on the management of the account, and we will then provide this data to the third‐party investment manager to develop the portfolio. Third‐party managers will invest on behalf of a client account in accordance with the strategies set forth in their own requisite documents which will be provided to you by our firm prior to your portfolio employing their strategies. The selected third‐ party investment manager typically assumes discretionary authority over an account (see Item 16), and some of these programs may not be available for those clients who prefer an account to be managed under a non‐ discretionary engagement. Retirement Plan Advice and Rollovers As a registered investment adviser, our firm is a fiduciary to every client, meaning that we are obligated to act in our clients’ best interests at all times. In addition to our fiduciary status as an investment adviser firm, when our firm provides advice to retirement investors, such as advice on an employer‐sponsored retirement plan, Individual Retirement Account (IRA) or other qualified retirement plan, we may also be considered by the Department of Labor and the Internal Revenue Service to be acting as a fiduciary under Title I of ERISA and the Internal Revenue Code. These fiduciary obligations include requirements that we disclose our services and fees, conflicts of interest, and the reasons our recommendations are in the client’s best interests. After an analysis of the client’s situation and plan documents, we will consider relevant factors including but not limited to the following:  Alternatives to rolling the employer plan to an IRA, including leaving the money in an employer’s retirement plan (if permitted); rolling the money to a new employer plan if available; or cashing out;  The fees and expenses associated with both the employer’s plan and the rollover IRA (or other alternatives such as noted above) and whether the employer current pays for some or all of the plan’s expenses;  The different levels of services and investments available under the employer plan and the rollover IRA, and other alternatives;  Evidence that a rollover is the most appropriate choice in light of any additional costs and the resultant decrease in the client’s returns;  How withdrawals are treated under each alternative (e.g., penalties up to age 55 vs. 59‐1/2);  Protection from creditors and legal judgments (unlimited vs. bankruptcy only; federal‐ and state‐ specific);  Required minimum distributions;  Tax implications of rolling shares of employer stock;  The impact of economically significant investment features such as surrender schedules and index annuity cap and participation rates (such as in an employer‐sponsored 403(b) plan account);  Any other relevant variables particular to the client’s situation. The client will be made aware of conflicts of interest including but not limited to whether our firm will profit from a recommendation through financial planning and/or investment management fees, and whether Page 9 of 26 services we offer are already provided by or available through the current plan, potentially at no additional cost. As of December 31, 2023, our firm had over $168.1 million of reportable client assets under its management;1 approximately $164.5 million in discretionary accounts and $3.5 million in non‐discretionary accounts.