WHOWEARE
Vise is a Delaware limited liability company, registered with the SEC, that operates an investment
advisory business that uses proprietary algorithms and other technological means for the provision
of investment advisory services to other investment advisors and their individual Clients. Vise is a
wholly-owned subsidiary of Vise Technologies, Inc., a Delaware corporation. Vise has been in the
investment advisory business since July 2019.
Vise’s mission is to enable financial advisors (“Intermediaries”) to deliver better investment
outcomes to their Clients while scaling their practice to their maximum potential.
WHATWEDO
Vise offers investment advisory services to individual investors (“Clients”) exclusively through a
sub advisory relationship with third-party registered investment advisors; and broker dealers (each
an “Intermediary” and collectively, “Intermediaries”). The customers of Vise are Intermediaries that
wish to have their Clients’ assets invested on the Vise platform.
Vise employs automated asset allocation, portfolio analysis, tax management, portfolio
rebalancing, and security selection strategies to Intermediaries (the “Service”). The Service is
available to both taxable advisory accounts and tax advantaged accounts not limited to individual
retirement accounts (“IRAs”) and Roth IRAs (“Managed Accounts”). For certain strategies, Vise may
rely on a sub-advisor. See Item 8 below for more information about these strategies.
As part of the Service, Intermediaries are granted access to Vise’s secure website as a tool to
monitor and manage Client assets. The Intermediary will use Vise’s interactive, online platform to
create and manage a desired investment strategy (the “Strategy”) for their underlying Clients.
Among other features, Vise’s platform allows Intermediaries to customize how much exposure to
take with respect to specific factors such as value, dividend, size, and profitability for each Client
account.
Vise bases its advice on Client investment objectives, restrictions, and preferences, as provided by
Intermediaries and in accordance with the applicable Platform and Subadvisory Agreement
(collectively, the “Governing Documents”).
Clients do not have direct access to the Vise platform and their assets are managed on Vise
exclusively through the Intermediary. In some instances, however, financial advisors affiliated with
our Intermediaries may personally manage their own assets directly on the Vise platform. At this
time, Vise is intended for use only by investment professionals (on behalf of their Clients) and by
certain other sophisticated investors (for use in their personal accounts) who have appropriate
knowledge and experience and are able to bear the risks of loss associated with the use of the
Vise platform.
In addition, Vise offers a custom enterprise solution tailored for large investment advisers,
broker-dealers, and potentially other financial institutions. This solution is designed and
customized for large Intermediaries seeking comprehensive portfolio management services.
Depending on the needs of the Intermediary, Vise can craft a solution that includes one or more of
the following services: rebalancing, analytics, account transition, and tax
loss harvesting. Vise can
also act as a sub-advisor for the Intermediary’s client accounts. Vise’s solution may use external
investment allocations and security selection to enhance the flexibility and customization of the
portfolio management process. As such, depending on the agreement between Vise and the
Intermediary, Vise’s services may or may not involve the delivery of investment advice. Vise
negotiates the fees for these services with each enterprise client.
TAX-LOSSHARVESTING
For taxable accounts, Vise offers a Tax-Loss Harvesting (“TLH”) strategy. This strategy is used to
defer and offset taxes while maintaining a similar risk and return profile for the portfolio. Vise
identifies unrealized losses in the account, accelerating realization of the capital loss and then
invests in securities to maintain a similar exposure in the portfolio. The realized capital loss offsets
any realized gains in the account, by deferring tax liability. Another tax management functionality
that Vise offers is capital gains budgeting. The feature allows Intermediaries to choose a custom
budget depending on the Client's tax sensitivity (subject to platform limitations). The Intermediary
has the ability to modify this for any Client at any time. If the Intermediary chooses not to
implement the TLH strategy, Clients with taxable accounts may incur additional taxes in
connection with capital gains on the account.
RESTRICTIONS
An Intermediary should notify Vise of specific securities in which the Client is prohibited from
investing. When instructed not to purchase certain securities, Vise will restrict that security from
the Client’s investable universe. The Intermediary should notify Vise immediately if they consider
any investments recommended or made for the Client account to violate such restrictions.
An Intermediary can instruct Vise at any time to restrict, or unrestrict, a security from the Client's
investable universe.
INTERMEDIARYOBLIGATIONS
In performing our services, Vise is not required to verify any information received from the
Intermediary or from the Intermediary’s other professionals and is expressly authorized to rely on
the information we receive. Moreover, each Intermediary is advised that it remains its responsibility
to update the pertinent client information platform promptly if there is ever any change in its
Client’s financial situation or investment objectives. Vise relies on the Intermediary to ensure we
have this information so that we can review, evaluate and, if necessary, revise our previous
recommendations or services.
At all times, the Intermediary, and not Vise, is responsible for maintaining the initial and ongoing
relationship with the Client. In addition, the Intermediary, and not Vise, is responsible for: 1
determining the initial and ongoing suitability of the Strategy for the Client; 2 devising or
determining the specific initial and ongoing desired Strategy; 3 monitoring performance of the
Strategy; 4 modifying and/or terminating the management of the Client’s account using the
Strategy; and 5 approval of the Strategy and recommendations.
ASSETSUNDERMANAGEMENT
Vise managed approximately $637,888,300 in assets on a discretionary basis as of March 18,
2024.