This Disclosure document is being offered to you by Owen LaRue, LLC (“Owen LaRue”) about the investment
advisory services we provide. It discloses information about our ser- vices and the way those services are made
available to you, the client.
We are an investment management firm located in Kentucky. We specialize in investment advisory services for
individuals, high-net-worth individuals, institutions, families, charitable organizations, trusts, estates and
employee sponsored retirement plans. Owen LaRue became a registered investment adviser with the U.S.
Securities & Exchange Commission (“SEC”) in 2017. Robert B. LaRue and James Owen are the Managing
Members each owning 33.5%. The remaining 33% is owned by The Cecilian Bank.
We are committed to helping clients build, manage, and preserve their wealth, and to pro- vide assistance that
helps clients to achieve their stated financial goals. We will offer an initial complimentary meeting upon our
discretion; however, investment advisory services are initiated only after you and Owen LaRue execute an
engagement letter or client agreement.
Investment and Wealth Management and Supervision Services
We manage advisory accounts on a discretionary basis. For a discretionary account, once we have determined a
profile and/or investment plan with a client, we will execute the day-to-day transactions without seeking prior
client consent. We may accept accounts with certain restrictions if circumstances warrant. We primarily allocate
client assets among various mutual funds, exchange-traded funds (“ETFs”), structured products, individual debt
(bonds), cash and equity securities in accordance with their stated investment objectives. All of which are
considered asset allocation categories for the client’s investment strategy.
During personal discussions with clients, we determine the client’s objectives, time horizons, risk tolerance and
liquidity needs. As appropriate, we also review a client’s prior in- vestment history, as well as family composition
and background.
It is the client’s obligation to notify us immediately if circumstances have changed with respect to their goals.
In performing our services, we shall not be required to verify any information received from you or from other
professionals. If you request, we will recommend you engage the services of other professionals for
implementation purposes. You have the right to decide whether or not to engage the services of any such
recommended professional.
Once we have determined the types of investments to be included in your portfolio and allocated them, we will
provide ongoing investment review and management services. This approach requires us to periodically review
your portfolio.
We will rebalance the portfolio, as we deem appropriate, to meet your financial objectives. We trade these
portfolios and rebalance them based on the combination of our market views and your objectives, using our
investment process. We tailor our advisory services to meet the needs of our clients and seek to ensure that your
portfolio is managed in a manner consistent with those needs and objectives. You will have the ability to leave
standing instructions with us to refrain from investing in particular industries or invest in limited amounts of
securities.
In all cases, you have a direct and beneficial interest in your securities, rather than an undivided interest in a pool
of securities. We do have limited authority to direct the Custodian to deduct our investment advisory fees from
your accounts, but only with the appropriate written authorization from you.
Where appropriate, we provide advice about any type of legacy position or other held away investment held in
client portfolios. Typically, these are assets that are ineligible to be cus- todied at our primary custodian. Clients
will engage us to advise on certain investment products that are not maintained at their primary custodian, such
as variable life insurance, annuity contracts and assets held in employer sponsored retirement plans and qualified
tuition plans (i.e., 529 plans).
You are advised and are expected to understand that our past performance is not a guarantee of future results.
Certain market and economic risks exist that adversely affect an account’s performance. This could result in
capital losses in your account.
Financial Planning
Financial Planning is a comprehensive evaluation of a client’s current and future financial state by using currently
known variables to predict future cash flows, asset flows and withdrawal plans. Through the financial planning
process, all questions, information and analysis are considered as they impact and are impacted by the entire
financial and life situation of the client. Clients purchasing this comprehensive service receive a report which
provides the client with a detailed financial plan designed to assist the client in achieving his or her financial goals
and objectives.
Our comprehensive financial plan can address any of the following areas.
• PERSONAL: We review family records, budgeting, personal liability, estate in- formation and financial
goals.
• TAX & CASH FLOW: We analyze the client’s income tax, spending and planning for past, current and
future years, then illustrate the impact of various investments on the client’s current income tax and future
tax liability. We do not however, provide specific tax advice.
• INVESTMENT: We analyze investment alternatives and their effects on the client portfolio
• INSURANCE: We review existing policies to ensure proper coverage for life, health, disability and long-
term care.
• RETIREMENT: We analyze current strategies and investment plans.
• DEATH AND DISABILITY: We review the client’s cash needs at death, income needs of surviving
dependents, estate planning and disability income.
• ESTATE: We can assess a client’s current estate plan and assist the client in developing a long-term estate
plan. Since we are not an attorney, any specific estate plan implementation would be referred to our
client’s legal counsel.
Annual reviews will be provided by the Adviser. Periodic reviews are also communicated to provide reminders
of the specific courses of action that need to be taken. More frequent reviews occur but are not necessarily
communicated to the client unless immediate changes are recommended.
Third Party Managers (“TPM”)
Our Firm provides investment advice and recommendations on the investment strategies of Third-Party Managers
(“TPM”). Selected TPMs are evaluated by our Firm for client use. Our services include assisting you in
identifying your investment objectives and matching personal and financial data with a select list of TPMs. The
intent of this service is to have a selected list of high quality and recognizable third-party investment management
firms from which you select one or more TPMs to handle the day-to-day management of your account(s).
Following recommendations by our Investment Adviser Representatives (“IAR”), you will have final authority
to select a TPM. The IAR will assist you in completing appropriate documents.
Our Firm’s IARs assist clients with identifying their risk tolerance and investment objectives. IARs will
recommend TPMs in relation to the client’s stated investment objectives and risk tolerance. A client may select a
recommended TPM based upon the client’s needs. Clients will enter a Third-Party Advisory Program Agreement
directly with our firm as well as with the TPM. TPMs selected for your investments need to meet several
quantitative and qualitative criteria established by our firm. Among the criteria that may be considered are the
TPM’s experience, assets under management, performance record, client retention, the level of client services
provided, investment style, buy and sell disciplines, capitalization level, and the general investment process.
You are advised and should understand that a TPM’s past performance is no guarantee of future results.
There is a certain market and/or interest rate risk which may adversely affect any TPM’s objectives and strategies,
and could cause a loss in a Client's account(s); and
Client risk parameters or comparative index selections provided to Our firm are guidelines only and there is no
guarantee that they will be met or not be exceeded.
Our IARs shall be available to answer questions the client may have regarding their account and act as the
communication conduit between the client and the TPM. TPMs may take discretionary authority to determine the
securities to be purchased and sold for the client. Neither our firm nor its associated persons will have any trading
authority with respect to clients’ managed account with the TPM(s).
All accounts are managed by the selected TPM and our firm does not have any discretionary trading authority
with respect to such accounts. Information collected by our firm regarding TPMs is believed to be reliable and
accurate, but our firm does not necessarily independently review or verify it on all occasions. All performance
reporting will be the responsibility of the respective TPM. Such performance reports will be provided directly to
you and our firm. Our Firm does not audit or verify that these results are calculated on a uniform or consistent
basis as provided by a TPM directly to our firm or through the consulting service utilized by the TPM.
Our Firm has entered into agreements with various independent TPMs. Under these agreements, our firm offers
client’s various types of programs sponsored by these TPMs. All TPM to whom Our firm will refer clients will
be licensed as registered investment advisors by their resident state and any applicable jurisdictions or registered
investment advisors with the Securities and Exchange Commission.
Third-party managed programs generally have account minimum requirements that will vary from investment
advisor to investment advisor. Account minimums are generally higher on fixed income accounts than equity-
based accounts. A complete description of the TPM’s services, fee schedules and account minimums will be
disclosed in the TPM’s Form ADV or similar Disclosure Brochure which will be provided to clients at the time
an agreement for services is executed and account is established.
Retirement Plan Advisory Services
Retirement Plan Advisory Services consists of helping employer plan sponsors to establish, monitor and review
their company's retirement plan. As the needs of the plan sponsor dictate, areas of advising could include:
investment selection and monitoring, plan structure, and participant education.
Pursuant to Section 402(c)(3) of ERISA, the client may appoint us as the Plan’s “investment manager” with
respect to the Plan’s portfolio of investment options. We acknowledge that we are registered as an investment
adviser under the Investment Advisers Act of 1940 (“Advisers Act”) and act as a “fiduciary” within the meaning
of Section 3(21) of ERISA with respect to the Plan.
Plan participants have the ability to exercise control over the assets in their account, and we have no authority or
discretion to direct the investment of assets of any participant’s account under the Plan.
We offer management of 401(k), 457, and 403(b) accounts both on a plan level and on the individual participant
level. On the plan level, we manage the investment line-up making changes as necessary as well as providing risk
based investment models for the participants. On the individual participant level, we manage risk based models
using the current investment lineup based on risk tolerance of the individual investor.
Plan Level
We will establish the plan’s needs and objectives through an initial meeting to collect data, review plan
information, and assist in developing or updating the plan’s provisions. Ongoing services may include
recommendations regarding the selection and review of unaffiliated mutual funds and ETFs that, in the Owen
LaRue’s judgment, are suitable for plan assets to be invested. We periodically review the investment options
selected and make recommendations to keep or replace plans investment options as appropriate. We perform a
comprehensive review of Investment options and will assist with converting from incumbent service providers to
a new service provider if appropriate.
We will provide annual recommendations for the plan’s investment allocation. Upon receipt we will review the
investment options and provide positions for accounts in accordance with the management style chosen by the
client. Analysis is provided for each fund held by the Plan. A report shows historical performance, asset allocation,
and the performance of each fund, including its performance in comparison to its appropriate benchmark. The
report also contains information regarding each Fund’s managers, capitalization, investment style, expenses,
portfolio composition and other qualitative factors relevant to the Fund’s performance and adherence to the Plan’s
Investment Policy Statement. Clients are responsible for making the fund changes within the account.
Participant Level
We can also be engaged to provide financial education to plan participants. The scope of education provided to
participants will not constitute “investment advice” within the meaning of ERISA and participant education will
relate to general principles for investing and information about the investment options currently in the plan. We
may also participate in initial enrollment meetings and periodic workshops and enrollment meetings for new
participants.
Disclosure Regarding Rollover Recommendations
A client or prospect leaving an employer typically has four options regarding an existing retirement plan (and
may engage in a combination of these options): (i) leave the money in the former employer’s plan, if permitted,
(ii) roll over the assets to the new employer’s plan, if one is available and rollovers are permitted, (iii) rollover to
an Individual Retirement Account (“IRA”), or (iv) cash out the account value (which could, depending upon the
client’s age, result in adverse tax consequences). Our Firm may recommend an investor roll over plan assets to
an IRA for which our Firm provides investment advisory services. As a result, our Firm and its representatives
may earn an asset-based fee. In contrast, a recommendation that a client or prospective client leave their plan
assets with their previous employer or roll over the assets to a plan sponsored by a new employer will generally
result in no compensation to our Firm. Our Firm therefore has an economic incentive to encourage a client to roll
plan assets into an IRA that our Firm will manage, which presents a conflict of interest. To mitigate the conflict
of interest, there are various factors that our Firm will consider before recommending a rollover, including but
not limited to: (i) the investment options available in the plan versus the investment options available in an IRA,
(ii) fees and expenses in the plan versus the fees and expenses in an IRA, (iii) the services and responsiveness of
the plan’s investment professionals versus those of our Firm, (iv) protection of assets from creditors and legal
judgments, (v) required minimum distributions and age considerations, and (vi) employer stock tax consequences,
if any. All rollover recommendations are reviewed by our Firm’s Chief Compliance Officer and remains available
to address any questions that a client or prospective client has regarding the oversight.
We are fiduciaries under the Investment Advisers Act of 1940 and when we provide investment advice to you
regarding your retirement plan account or individual retirement account, we are also fiduciaries within the
meaning of Title I of the Employee Retirement Income Security Act and/or the Internal Revenue Code, as
applicable, which are laws governing retirement accounts. We have to act in your best interest and not put our
interest ahead of yours. At the same time, the way we make money creates some conflicts with your interests.
Wrap Fee Program
We do not participate in a Wrap Fee Program.
Assets
As of January 01, 2023, our firm has a total of $272,897,161 under our management. There are $219,901,163
under our firm’s discretionary management and $52,995,998 in assets where our firm provides advisory services
to Employer Sponsored Retirement Plans under Section 3(21) of ERISA.