Verity Asset Management, Inc. is a SEC-registered investment adviser. Our principal place of business is
located in the American Tobacco Historic District in Durham, North Carolina. Our firm was formed as an
independent broker-dealer in 1996 under the name, Verity Investments, Inc.; we began conducting business as
a registered investment adviser in 2005. In June 2011, the broker-dealer business was moved to a separate
corporate entity, and we changed our name to Verity Asset Management, Inc.
Verity Financial Group, Inc., our firm's parent corporation, owns 100% of the stock of both Verity Asset
Management, Inc. and our broker-dealer affiliate, Verity Investments, Inc.
Verity Asset Management, Inc. offers the following advisory services to our clients:
DISCRETIONARY ACCOUNT MANAGEMENT
AMOUNT OF MANAGED ASSETS - As of 12/31/2023, we were actively managing $902,895,000 of clients'
assets on a discretionary basis. We do not directly manage any accounts on a non-discretionary basis.
INVESTMENT ADVISORY SERVICES:
MODEL PORTFOLIO MANAGEMENT
Our firm provides discretionary portfolio management services to clients primarily but not exclusively through
model portfolios. Models may be managed by us or by outside third-party managers which we have selected.
Some of the models are based on a broad tactical asset allocation approach to investment management. Certain
more specialized models use other methodologies, which will be described below. Each model is designed to
meet a specific investment objective.
Tactical Asset Allocation Models
Asset allocation is an investment strategy that seeks to balance risk and reward by diversifying a portfolio across
multiple asset classes, such as stocks, bonds, and cash. Tactical asset allocation is an active version of the
strategy that seeks to improve the risk-adjusted returns by modifying the allocation mix to take advantage of
market pricing anomalies and/or market trends. Anomalies could include overpriced or underpriced markets,
market sectors, or individual securities.
To enhance the number of potential opportunities and to increase our portfolio diversification options, we may
select securities from a very broad range of asset classes, market sectors, and countries. Models may be
invested at various times with targeted exposure to U.S. and foreign equity and debt securities, emerging
markets equity and debt, commodities, real estate, and currencies.
We may also purchase securities that "short" selected equity or debt markets; as a result, they increase in value
when those markets decline. Securities of this type are most often used to hedge or offset market risk.
Specific securities in these portfolios may be selected from open and closed-end mutual funds, exchange-traded
funds (ETFs), and individual securities.
Although tactical allocation is used with the intent of better managing overall market risk, the risk of loss inherent
in securities markets remains. There can be no assurance that the strategies we implement will not result in
greater risk of loss if our assessment of market conditions and choice of securities and/or hedging strategies
prove incorrect. Among other risks, the specific market anomalies which the strategies are seeking to exploit
may change, and the timing of our adjustments to portfolios may be inappropriate. In addition, if used alone,
securities with direct exposure to commodities, emerging markets, and currencies traditionally have considerably
greater risk than average large company U.S. stocks and bonds; by using them as part of a larger asset
allocation strategy, our intent may be to reduce overall portfolio risk, but there is no guarantee we will achieve
that objective. Trading frequency will vary based upon our ongoing evaluation of economic and market
conditions along with the specific holdings in each model; any lack of trades does not mean we are not
monitoring on a continuous and ongoing basis.
In addition to risks within equity markets as expressed above, bonds and preferred securities are also subject to
varying degrees of credit, liquidity, and interest rate risk. Preferred securities in particular can be less liquid than
other securities, making them very volatile under certain market conditions; selling these securities under such
conditions can result in significant loss of value.
Conservative Total Return Model
The objective is growth of capital with a material reduction of risk compared to a typical diversified stock
portfolio.
Tactical All Asset Model
The objective is growth of capital in a manner that is less erratic than broad U.S. equity markets. The
model seeks to enhance risk-adjusted performance, not on a year-to-year basis, but over multi-year
cycles of market ups and downs.
Retirement Platform Models
Our firm provides discretionary portfolio management of retirement accounts for individual participants on certain
retirement plan platforms, including those of TIAA, Fidelity Investments, IPX Retirement, Charles Schwab, PCS,
Aspire, and others. These accounts are managed using model portfolios. Security selection for the retirement
platform models is typically limited to the mutual funds (and, in some cases, annuities and/or annuity
subaccounts) available within each retirement plan. As a result, the strategies are modified as may be
appropriate based upon the specific fund options of each plan. A version of these mutual fund strategies may
also available for accounts held outside of retirement plans.
Workplace Conservative Model
The objective is stable growth of capital with a material reduction of risk compared to a typical diversified stock
portfolio.
Workplace Balanced Growth Model The objective is growth of capital over time at a modest rate relative to broad
U.S. equity markets, seeking to balance opportunity for growth with management of downside risk. The
Balanced Growth Model is more aggressive than the Conservative Model.
Workplace Dynamic Growth Model The objective is strong growth of capital over the long term. It will assume
greater volatility and risk of loss than the Balanced Growth Model, but will seek to achieve a comparable or lower
level of risk than the overall U.S. equity market.
Workplace Focused Growth Model
The objective is aggressive growth of capital. It may assume equal or greater risk than the U.S. equity market
and is expected to remain fully invested or close to fully invested in equities at all times.
Workplace Retirement Income Model
The objective is to provide both income and distribution options for retirement. It is structured with a goal of
accumulating and ultimately distributing a reliable stream of retirement income, incorporating an annuity
allocation intended to contribute to both goals. (Guarantees that may come with an annuity are dependent on the
claims paying ability of the underlying insurance company. Annuity product parameters are defined exclusively
by the underlying insurance carrier. Participants who choose to annuitize some or all of their savings to income
benefits are making a permanent decision; once income benefits have begun, participants are unable to change
to another option. The ability to annuitize is subject to each specific retirement plan’s rules, and certain products
may not be available to all persons. Verity does not have any direct relationship with any annuity provider
beyond certain distribution and platform access agreements. Explanation of annuity provisions is for general
information only; specific guarantees, contract provisions, annuitization options and all other information about
any annuity in the portfolio should be requested directly from the pertinent insurance company or companies.)
Some retirement plans offer Self Directed Brokerage Account options, which provide access to a much larger
universe of mutual funds. We offer versions of the models above designed specifically for these Self Directed
Brokerage Accounts, sometimes referring to them as “Sector Based” Models.
Verity Asset Management, Inc. is not sponsored by, affiliated with, or in any way related to TIAA, Fidelity
Investments, IPX Retirement, Charles Schwab, PCS, Aspire or other platforms or custodians or any of their
affiliates.
Specialty Models - Managed by Verity
We also offer Specialty Models managed by Verity portfolio managers. These specialized strategies may be
more targeted than the majority of our models, or they may be unique in other ways. They may be selected for
the purpose of offering additional opportunities for growth, diversification, and/or other potential benefits.
Concentrated Rotation Model
The objective is aggressive growth of capital. The model is expected to exhibit significant volatility and a greater
risk of loss compared to a typical diversified equity portfolio. It is designed for clients seeking an aggressive
component that is not exclusively composed of equities to complement a more broadly diversified portfolio.
Target allocations will cover three broad categories: (1) approximately 40-50% individual stocks, typically
concentrated among no more than 5-6 companies; (2) approximately 30% in equity sector-based ETFs or mutual
funds; and (3) approximately 20-30% in non-equity assets. The model may be invested at various times with
exposure to U.S., foreign, and emerging markets equity securities, and, in the non-equity category, may be
invested in various debt securities, commodities, real estate, and currencies. It may also in the non-equity
category purchase securities that short selected equity or debt markets and thus increase in value when those
markets decline. Specific securities may be selected from open and closed-end mutual funds, exchange-traded
funds (ETFs), and individual stocks.
Portfolio concentration poses a significant increase in portfolio risk, and high volatility should be expected.
Securities in this model are also subject to short-term trading, so this model may be expected to exhibit much
greater turnover of securities than some less aggressive models. As a consequence, accounts may experience
higher transaction costs (though we expect these to remain minimal), and tax consequences of short-term
trading should be considered if the model will be used in taxable accounts.
Small/MidCap Value Model
The objective is growth of capital at a rate greater than the unmanaged Russell 2500 Value Index. The Russell
2500 Value Index is an unmanaged index of U.S. small and midcap value stocks.
The portfolio manager uses a set of screening criteria in an effort to identify small and midcap companies that
are currently selling at a discount to their estimated value. The premise is that the market will ultimately
recognize the estimated full value of the company and the share price will rise to reflect that value, though there
is no guarantee that this will occur. Primary risks of the strategy include the potential that the assessments of
value are incorrect, the timing of allocation changes is ineffective, or the securities selected fail to rise in value in
the manner anticipated. In addition, share prices of smaller companies tend to be more volatile than those of
larger companies.
The model will typically consist of 15 to 25 individual stocks and is designed to be close to fully invested at all
times. It can be expected to experience market risk and volatility similar to the Russell 2500 Value Index, but
concentration of the portfolio in a limited number of stocks can also result in greater risk of loss.
Tactical MultiCap Value Model
The objective is growth of capital at a rate greater than the unmanaged Russell 3000 Value Index over full
market cycles. The Russell 3000 Value Index is an unmanaged index of U.S. value stocks covering the spectrum
from small cap to large cap.
The portfolio manager uses a set of screening criteria in an effort to identify companies that are currently selling
at a discount to their estimated value. The premise is that the market will ultimately recognize the estimated full
value of the company, and the share price will rise to reflect that value, though there is no guarantee that this will
occur. Primary risks of the strategy include the potential that the assessments of value are incorrect, the timing
of allocation changes is ineffective, or the securities selected fail to rise in value in the manner anticipated.
To manage risk, the portfolio manager monitors technical trends for U.S. stocks. When the aggregate price
action of tracked equities turns negative, this will trigger the implementation of a hedge position designed to
offset much of the risk of a decline in stock prices. There is no guarantee that the timing or effect of this strategy
will be successful.
The model will typically consist of 10 to 25 individual stocks. Concentration of the portfolio in a limited number of
stocks can also result in greater risk of loss, though the goal is to materially reduce market risk over longer
periods of time using the hedging strategy explained above.
There is a variation of this model, called the MultiCap Value Model. The MultiCap Value Model uses the same
stock selection process. However, it does not use a hedge position to reduce risk; it is thus fully exposed to
market risk at all times.
Domestic Equity Opportunity Model
The objective is growth of capital at a rate which exceeds the S&P 500. The model is expected to consist of
individual stocks along with ETFs which track various sectors of the U.S. equity market. In an effort to enhance
potential return and reduce risk, the model may be concentrated in sectors displaying more favorable
fundamentals and/or trends, in the judgment of the manager; however, at least 3 of the 10 S&P 500 sectors
must be represented in the portfolio at all times. The model may hold cash and cash equivalents but does not
intend to hold more than 25% in cash at any time.
In considering risk, an investor should expect to be fully exposed to the risk of declines in the broad U.S. equity
market. In addition, since the model will selectively invest in specific market sectors and in certain individual
securities, it could potentially experience greater volatility and declines in value than the overall market if its
selection of sectors and securities proves unfavorable.
Opportunistic Income Model
The objective is to provide an unconstrained income strategy, allowing the portfolio manager to seek the most
attractive total return opportunities – based on prevailing market conditions, with a strong focus on managing
downside risks.
The portfolio may invest in diversified sectors in the fixed income markets (including government securities,
corporate bonds, high yield bonds, and mortgage and asset-backed securities), preferred securities, income
producing stocks, and other publicly traded securities, including convertible bonds and REITs. Exposures to
these asset classes may be acquired using any combination of individual securities, exchange-traded funds
(ETFs), or mutual funds. Additionally, the portfolio manager has discretion to use funds that short the markets,
primarily for the purpose of attempting to protect the portfolio against the potential negative impact of rising
interest rates.
The goal of the portfolio’s risk management process is to achieve a level of risk comparable to a diversified bond
fund, but, given the range of securities which may be used, there is no guarantee this will be achieved. As
mentioned previously, a primary portfolio risk is the potential negative effect of rising interest rates on bonds and
other income producing securities. Bonds and preferred securities are also subject to varying degrees of credit,
liquidity, and interest rate risk. Preferred securities in particular can be less liquid than other securities, making
them very volatile under certain market conditions; selling these securities under such conditions can result in
significant loss of value. In addition, equity securities and REITs, though normally limited as a percentage of the
portfolio, are frequently volatile.
Multiple versions of this model may be implemented over time in an effort to improve client results. These
variations may be the result of account size, liquidity of certain income securities, or maturities of certain fixed
income securities.
Enhanced Income Model – Closed to new investors, effective March 20, 2024.
The objective is to provide an enhanced yield as compared to cash and money market type instruments by
accepting a limited degree of fluctuation of principal. To achieve this objective, the strategy will typically (a)
invest primarily in short-term securities that are slightly beyond the duration of traditional money market funds,
and (b) also invest in a broader mix of securities.
The portfolio may invest in diversified sectors in the fixed income markets (including government securities,
corporate bonds, high yield bonds, and mortgage and asset-backed securities), preferred securities, income
producing stocks, and other publicly traded securities, including convertible bonds, and REITs.
The goal of the portfolio’s risk management process is to achieve a lower level of sensitivity to interest rates than
typical intermediate bond portfolios; however, even short-term income securities are exposed to risk from rising
interest rates. Bonds and preferred securities are also subject to varying degrees of credit and liquidity risk.
Preferred securities in particular can be less liquid than other securities, making them very volatile under certain
market conditions; selling these securities under such conditions can result in significant loss of value. In
addition, any equities, REITs, high yield bonds, convertible bonds, or other securities, can be expected to
experience a higher degree of individual volatility as compared to short-term bonds.
Multiple versions of this model may be implemented over time in an effort to improve client results. These
variations may be the result of account size, liquidity of certain income securities, or maturities of certain fixed
income securities.
Tax-Advantaged Income Model
The objective is to provide income taxable for federal income tax purposes at a rate lower than maximum income
tax rates, with a secondary objective of capital appreciation. As a result, the strategy may be particularly well-
suited for income-oriented investors in higher tax brackets.
This strategy will typically be more appropriate for taxable accounts, as IRAs and other non-taxable accounts will
not gain any tax benefit. However, there may be other considerations pertinent to each individual investor, that
may make this strategy preferable to comparable strategies offered by the firm, including but not limited to
potentially greater liquidity of the strategy’s holdings as compared to other strategies holding preferred
securities.
The strategy expects to invest primarily in preferred securities but may at the discretion of the manager hold
limited allocations to non-preferred short-term fixed income securities and cash equivalents. Preferred securities
and other fixed income securities are subject to market risk, along with credit, liquidity, and interest rate risk.
Preferred securities in particular can be less liquid than other securities, making them very volatile under certain
market conditions; selling these securities under such conditions can result in significant loss of value. Preferred
securities that pay qualified dividends are also subject to risk associated with changes in federal income tax
rates or rules.
Tax-Exempt Income Models
The objective is to provide income exempt from federal income tax, with a secondary objective of capital
appreciation. As a result, the strategy may be particularly well-suited for income-oriented investors in higher tax
brackets. Income may be subject to federal alternative minimum tax (AMT) as well as state and local taxes.
State-specific variations of the strategy, such as Verity North Carolina Tax-Exempt Income, will focus on
municipal bonds which can be exempt from both federal and state income tax in the respective state(s).
The strategy will invest primarily in investment-grade municipal bonds which are exempt from federal income tax
(and, where appropriate, state income tax). Under normal circumstances, the average maturity of the bonds is
expected to fall between 3 and 10 years. Municipal instruments in the portfolio may include general obligation,
revenue obligation, industrial development, and moral obligation bonds, along with tax-exempt derivative
instruments, stand-by commitments, and municipal instruments backed by forms of credit enhancement issued
by domestic or foreign banks.
Bonds will be subject to risk to principal in the event of rising interest rates. In addition, they are subject to credit
and liquidity risk. Municipal bonds are also subject to risk associated with changes in federal income tax rates or
rules. State-specific versions of the strategy will by definition be less geographically diversified, which may as a
result subject them to greater risk than a portfolio with greater geographic diversity.
Specialty Models - Managed by Outside Third-Party Managers
We may also elect to use Specialty Models managed by outside third-party managers. In evaluating, selecting,
and monitoring these models, we are acting as a manager of managers. As with our internally managed
Specialty Models, these specialized strategies may sometimes be more targeted than our tactical asset
allocation models, or they may be unique in other ways. They may be selected for the purpose of offering
additional opportunities for growth, diversification, and/or other potential benefits. Clients should also refer to the
Form ADV Part 2 of the outside third-party manager, which we will provide, for a full description of their services.
Earth Equity Green Sage Sustainability Model
The objective is growth of capital from a global portfolio of stocks focused on companies with a “sustainability”
ethic. (Sustainable investing in general terms considers the environmental, social, and corporate governance
practices of companies in addition to traditional investment approaches.) Companies involved in the fossil fuel
industry are not eligible for selection. The selection process will employ fundamental analysis in combination with
other metrics. The portfolio will consist of 30-50 stocks of large, mid, and small cap companies, with no more
than 4 stocks from any single industry. A minimum of 30% of the companies will be domiciled outside of the
United States. The portfolio is reset annually and is reviewed for adjustments once at mid-year, when
up to 20%
of the portfolio may be changed.
Investments in foreign companies, small cap companies, and companies which are not yet profitable carry
greater risks than the typical large U.S. company, so the inclusion of companies in those categories make this an
aggressive growth strategy which is subject to higher than average volatility. In addition, exclusion of companies
and industries which do not meet the strategy’s proprietary selection criteria may present a risk that the strategy
will not be as effectively diversified as strategies that do not have these restriction.
First Ascent Global Explorer Models
These globally diversified portfolios are managed for five different levels of risk. The portfolios use a “core plus
satellite” approach. The “core” typically consists of low-cost passive investments, such as index funds or
exchange-traded funds (ETFs) that track domestic or international stock or bond markets. “Satellites” may
consist of either passive index-tracking investments or actively-managed mutual funds; they will typically
represent 0% to 50% of each portfolio. A primary focus is on keeping internal expenses and transaction costs
low. The portfolios are managed for the long term and generally are traded only infrequently. Tax-sensitive
versions of the portfolios are available.
There is a risk that the portfolios will not meet their specific investment objectives. There is an additional risk that
active managers will not provide the positive contributions to the portfolio which are anticipated. There is also a
risk that the index-oriented investments in portfolios will not precisely track the performance of the indexes they
are intended to replicate.
Franklin Street Strategic Large Cap Growth
The objective is growth of capital at a rate greater than Russell 1000 Growth Index over a normal business cycle
(typically 3+ years). The Russell 1000 Growth Index is an unmanaged index of U.S. large cap growth stocks.
Franklin Street measures the attractiveness of a business by evaluating its operating margins, returns on capital,
and reinvestment opportunities. They believe that duration of growth is the most important factor in valuing a
growth company, so particular focus is placed upon an assessment of a company’s sustainable advantages
within its marketplace. A valuation model is prepared for each company based upon return on invested capital,
cost of capital, earnings growth rate, and expected duration of growth. Buy and sell decisions are based
primarily upon the “warranted price/earnings ratio” established by this valuation model.
The portfolio is designed to consist primarily of high-quality large cap growth companies, but it may also invest in
smaller companies when opportunities warrant. The portfolio typically holds 35-40 individual stocks. Growth
equities are typically subject to greater risk than the broad equity market. In addition, there is a risk that the
portfolio manager’s assessments of value prove incorrect, causing the portfolio to underperform its index.
Other Models
Certain investment adviser representatives may, with the approval of the Chief Investment Officer, direct
allocation strategy for models used only with their personal clients, based on their assessment of client financial
circumstances and investment objectives. Allocation strategy is monitored by the Chief Investment Officer. All
trading is conducted by one of our firm's portfolio managers.
***
Investment Risk
It is important to note that there is no guarantee the investment objective of any model or strategy will be
achieved. There is always a risk of losing money in any investment strategy, and there is no guarantee that
strategies that have been successful in the past will be similarly successful in the future.
Model Suitability
Through personal discussions with each client in which the client's risk tolerance, personal and financial status,
and account objectives are established, we help guide clients in selecting suitable model portfolios for their
accounts. Each model is managed based on the portfolio objective of the model, rather than on each client's
individual objectives. The Chief Investment Officer is responsible for monitoring all models for adherence to their
stated strategies. To ensure continued suitability of the model selection(s) for each client's account(s), we will:
1. Seek to maintain regular communication with each client, no less than annually, consistent with the nature of
the account and the client's desired frequency of communication. One objective of this periodic communication
will be to stay informed of any change in financial circumstances or investment objectives that might warrant a
change in model or composite selection, and to determine whether the client wants to make or modify any
reasonable restrictions on the management of the account;
2. Send written account profile forms to each client no less than every 36 months requesting updated information
regarding changes in the client's financial circumstances and investment objectives:
3. Require written confirmation from the client for all model changes, with suitability of the change approved by
one of our firm's compliance principals.
INVESTMENT ADVISORY SERVICES:
INDIVIDUAL PORTFOLIO MANAGEMENT
Dividend Builder Strategy
For accounts with a minimum of $250,000 in assets, we will provide management of an individual portfolio of
dividend paying securities. The primary goal of this strategy is to produce a relatively stable and growing stream
of dividends; growth of capital is a secondary objective. Companies will be selected in part based on an
established record of earnings and dividend growth. They will also be screened with an objective of purchasing
at attractive fundamental values, among other factors. The intent is to hold these securities through market ups
and downs for the primary purpose of receiving the dividend income; however, companies are continually
monitored and may be sold and replaced in the portfolio if they are considered to be significantly overvalued or if
there may be tax benefits to the sale, among other considerations. Portfolios using the strategy will typically
consist of 20 – 25 securities.
Clients may impose reasonable restrictions on securities to be held in their account and may in certain instances
broaden the goals of the portfolio in consultation with the portfolio manager. Holdings may include cash and
cash equivalents, including exchange-traded CDs.
The portfolios will generally consist of individual stocks, although they may also hold a limited number of
exchanged-traded REITs and/or master limited partnerships. Portfolio values can be expected to fluctuate with
the equity markets, and there is always the potential to suffer significant loss of value in any individual security.
As such, account holders should be prepared to weather sometimes significant fluctuations in value, despite the
overall goal of maintaining a relatively consistent and growing dividend stream. In addition, dividend payments
are not guaranteed to grow over time and may be discontinued by companies at any time.
Fixed Income Portfolios
For a minimum allocation of $100,000, we will create and manage a customized portfolio of individual bonds
and/or other fixed-income securities, including preferred securities and exchange-traded funds (ETFs). In limited
instances, clients using this service may elect to include equity holdings in their portfolio under the same fee
structure. The general intent is to hold the bonds in the portfolio until maturity for the purpose of receiving the
interest income; however, companies are continually monitored and may be sold and replaced in the portfolio at
the discretion of the portfolio manager.
The principal values of the securities in the portfolio will fluctuate, so there is a risk of loss if they are sold prior to
maturity. Preferred securities and other fixed income securities are subject to market risk, along with credit,
liquidity, and interest rate risk. Preferred securities in particular can be less liquid than other securities, making
them very volatile under certain market conditions; selling these securities under such conditions can result in
significant loss of value. Preferred securities typically do not have maturity dates and thus do not guarantee a
return of principal at maturity. The portfolio manager will seek to manage credit risk by diversifying the portfolio
when holding fixed-income securities other than U.S Treasury securities, but portfolios of smaller sizes are likely
to be less diversified.
Clients may impose reasonable restrictions on securities to be held in their account.
Capital Advisory Services
For a minimum allocation of $1,000,000, we will create and manage a custom portfolio of fixed-income securities
and/or stocks and other securities based upon individual client goals and objectives. Clients may impose
reasonable restrictions on securities to be held and may in general give direction regarding any specific desires
and preferences for their portfolio. Security selection will be guided by fundamental analysis along with other
considerations pertinent to each account.
These portfolios will be structured with a goal of corresponding to the risk tolerance profile communicated to us
by the client and/or their advisor. There are no guarantees those objectives will be met in all cases, and there is
always a risk of loss, particularly in portfolios holding a smaller number of individual securities.
General
In other instances, a client may request that some or all the account assets be held outside of any model or
strategy. In some cases, this will be a temporary circumstance for new clients of our firm who have transferred
their assets to one of our custodians in-kind and are transitioning their accounts over a short period of time into
our models. In all such cases, our firm provides continuous advice to the client regarding the investment of client
funds based on the individual needs of the client. As a result of personal discussions in which goals and
objectives based on a client's particular circumstances are established, we develop and manage a suitable
portfolio. We manage these advisory accounts on a discretionary basis. Account supervision is guided by the
client's stated objectives (i.e., aggressive, moderately aggressive, moderate, etc.), as well as tax considerations.
Clients may impose reasonable restrictions on investing in certain securities, types of securities, or industry
sectors.
Our investment recommendations are not limited to any specific product or service, including those offered by a
broker-dealer or insurance company, and can include advice regarding the following securities:
• Exchange-listed securities
• Securities traded over-the-counter
• Equity options
• Foreign issuers
• Corporate debt securities (other than commercial paper)
• Municipal securities
• Variable life insurance
• Variable annuities
• Mutual fund and exchange traded fund (ETF) shares
• Exchange Traded Notes (ETNs)
• United States governmental securities
• Interests in partnerships investing in real estate
• Interests in partnerships investing in oil and gas interests
Because some types of investments involve higher degrees of risk, they will only be recommended when
consistent with the client's stated investment objectives, tolerance for risk, liquidity and suitability.
INVESTMENT ADVISORY SERVICES:
INSTITUTIONAL PORTFOLIO MANAGEMENT
Our firm may offer portfolio management services to institutional accounts, including defined benefit pension
plans, endowments, foundations, and family offices. The investment strategy for each will be determined based
upon the needs and circumstances of the pertinent entity and will operate within the parameters of the entity's
investment policy statement (IPS).
The selected strategy will typically utilize or mirror one or more of our model portfolios (described above),
depending on the entity's risk tolerance profile, liquidity considerations, and time horizons.
To enhance our potential to uncover investment opportunities and to increase diversification options, our firm
makes investment selections from a very broad range of asset classes, market sectors, and countries. Models
may be invested at various times with exposure to U.S. and foreign equity and fixed-income securities, emerging
markets equity and debt, commodities, real estate, and currencies. We may also purchase securities that short
selected equity or fixed-income markets and thus increase in value when those markets decline. Such positions
are most often used for hedging purposes in the management of portfolio risk.
Specific securities may be selected from open and closed-end mutual funds, exchange-traded funds (ETFs), and
individual securities.
Although tactical asset allocation is frequently used with the intent of better managing overall market risk, the risk
of loss inherent in securities markets remains. There can be no assurance that strategies will not result in greater
risk of loss if our assessment of market conditions and choice of securities prove incorrect. Among other risks,
the specific market anomalies which the strategies are seeking to exploit may change, and the timing of our
adjustments to the portfolio may be inappropriate. In addition, if used alone, securities with direct exposure to
commodities, emerging markets, and currencies traditionally have greater risk than average large company U.S.
stocks and bonds; by using them as part of a larger asset allocation strategy, even when our intent is to actually
reduce overall portfolio risk, there is no guarantee we will implement that objective successfully.
The entity's IPS may place restrictions on investing in certain securities or types of securities.
INVESTMENT ADVISORY SERVICES:
SUB-ADVISORY, AND THIRD-PARTY MANAGER SERVICES
Our firm may offer certain of the above services on various custody and third-party platforms through sub-
advisory or third-party manager agreements with outside Investment Advisers. Under these agreements, we may
provide to clients of the outside Investment Advisers or platforms any of the model portfolio strategies outlined
above, depending upon the terms of each specific agreement. In some cases, the investment advisory services
may be provided in conjunction with various administrative and operational services, including fee calculation
and trade management, as part of a turnkey asset management platform. Administrative and operational
services may also be offered independent of investment management services. Under the terms of these
agreements, we do not have direct contact with the individual clients and do not make a determination of the
suitability of the model selected. That responsibility remains with the Investment Adviser and/or the client which
is electing to use our portfolio management services. In some arrangements, we may elect to provide an
investment strategy selection guide to assist in this process.
RETIREMENT PLAN SERVICES
INVESTMENT ADVISORY SERVICES TO RETIREMENT PLAN SPONSORS
We provide various advisory services to pension plans either separately or in combination. Clients for these
services may include 401(k) plans, 403(b) plans, 457(b) plans, other defined contribution plans, defined benefit
plans and/or profit-sharing plans.
Investment Policy Statement Preparation (IPS) - We may assist the plan sponsor in developing an appropriate
investment strategy that reflects the plan sponsor's stated investment objectives for management of the overall
plan. Using this information, we will prepare a written IPS detailing objectives, responsibilities, investment
guidelines, and monitoring criteria, among other considerations.
Selection of Investment Vehicles - We may screen and recommend to plan sponsors an appropriate menu of
investment options for plan participants, taking into consideration fund management, expenses, risk
characteristics, and asset class, among other factors.
Monitoring of Mutual Funds / Investment Managers - We may monitor the plan's fund lineup on a quarterly basis
and provide reports to the plan sponsors. Included in our reports will be funds that have been placed on "watch
lists" for possible replacement and recommendations for replacement of funds when we believe such action is
warranted.
Employee Communications - We may provide educational support and investment workshops designed for the
plan participants. The nature of the topics to be covered will be determined by us and the client. Where
pertinent, will follow the guidelines established in ERISA Section 404(c).
Model Portfolios - If this feature is selected by the plan sponsor, our firm will provide one or more of our Tactical
Asset Allocation Models (described above) as investment options for plan participants. If a participant selects
one of our models, we will manage the assets for the participant on a discretionary basis according to the
specific strategy of that model.
Plan Design Consulting - We may review plan document provisions, features, and benefits elected under the
governing document. A qualified consultant will lead a review of available and elected plan features, in
coordination with the plan document provider and designated plan administrator. Plan design considerations will
include plan sponsor objectives, organizational structure, available plan arrangements and optimization of
benefits.
Compliance Review - We may coordinate operational controls through collaboration among all appropriate
parties, including the plan sponsor, plan administrator, plan auditor, ERISA attorney, and among others.
Responsibility for plan compliance rests exclusively with the plan sponsor, but through effective collaboration
and administrative procedures, plan related compliance can be handled effectively and efficiently, and in
compliance with relevant regulations.
Vendor Management - Our consulting services may support vendor analysis and review for the multiple service
providers involved in plan administration, including payroll service providers, third party plan administrators, plan
auditors, ERISA attorneys, plan custodians, record keepers, participant service providers, advisors and software
service providers.
Vendor Fee/Service Reviews - We may offer third party benchmark reporting to assist in evaluating reasonable
fees charged by service providers offering plan services as an ERISA covered service provider.
Other Fiduciary Services - We may accept written designation as a Fiduciary to the plan under either ERISA
Section 3(21) or ERISA Section 3(38).
OTHER SERVICES
ALLOCATION ALERT SERVICE
We provide a portfolio monitoring and allocation alert service to participants in certain defined contribution
retirement plans, such as 401(k)s, on a non-discretionary basis. The allocation alert service provides specific
recommendations to clients regarding the allocation of investments in their retirement accounts.
Recommendations are provided via email, and the client is responsible for implementing the recommended
investment allocations. The account monitoring and recommendations are based on each client's personal risk
profile, financial circumstances, and objectives.
Strategies offered fall into three categories each with a different degree of market risk:
• Conservative (formerly “Moderate”) – The objective is moderate growth, but with an equal and
sometimes greater focus on controlling risk.
• Balanced Growth (formerly “Core”) – The primary objective is growth, with a secondary focus on
controlling risk.
• Dynamic Growth (formerly “Aggressive”) – The objective is maximum longer-term growth. Greater
potential for loss and more significant fluctuations in value are to be expected.
There can be no guarantee that the strategies will be successful. As with all investments, there is a risk of loss.
NON-DISCRETIONARY ADVICE TO RETIREMENT AND MANAGED ACCOUNT PLATFORMS
Acting as a strategist, we may provide recommendations and investment advice regarding the construction and
maintenance of model allocations to retirement platforms and /or managed account platforms. For each model
provided, our services will include recommended securities, weightings of each security, and changes to the
weightings. We will not have control over actual execution of trades in any respect, including the timing of
execution. We will not have discretion over client accounts or access to individual client information.
FINANCIAL PLANNING
On a limited basis, we may provide financial planning and consulting services for a fee. Clients using this service
will typically receive a written report focusing in the areas of retirement planning, survivorship planning,
education planning, investment allocation, and long-term care planning. Alternatively, a client may elect
consultation services in one or more specific areas.
We gather the necessary information through in-depth personal interviews and from financial documents
provided by the client. Typically, the financial plan is presented to the client within six months of the contract
date, provided that all information needed to prepare the financial plan has been promptly provided.
Implementation of financial plan recommendations is entirely at the client's discretion. Should we offer our
investment management or financial products in addition to financial planning services, there is a potential
conflict of interest since there is an incentive for us to recommend products or services for which we may receive
additional fees or commissions. However, financial planning clients are under no obligation to act upon any of
our recommendations or to purchase any other products or services offered by our firm.
ADVISORY REFERRAL SERVICES
In very limited instances, our firm may receive compensation for referring a client to another registered
investment adviser which offers services different from our own. Based on a client's individual circumstances
and objectives, we may recommend the other investment adviser's services and assist the client in completing
the other investment adviser's account paperwork. In any such instance, we will ensure that all federal and/or
state requirements governing solicitation activities are met.