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Adviser Profile

As of Date 09/20/2024
Adviser Type - Large advisory firm
Number of Employees 1 -50.00%
of those in investment advisory functions 1 -50.00%
Registration Illinois, Terminated, 5/24/2021
Other registrations (2)
AUM* 137,924,368 33.02%
of that, discretionary 131,890,845 27.21%
Private Fund GAV* 10,454,000 100.00%
Avg Account Size 1,242,562 -19.71%
% High Net Worth 46.43% -30.36%
SMA’s No
Private Funds 2
Contact Info 773 xxxxxxx
Websites

Client Types

- Individuals (other than high net worth individuals)
- High net worth individuals
- Pooled investment vehicles
- Charitable organizations
- Corporations or other businesses not listed above

Advisory Activities

- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles
- Portfolio management for businesses

Compensation Arrangments

- A percentage of assets under your management
- Fixed fees (other than subscription fees)

Recent News

Reported AUM

Discretionary
Non-discretionary
104M 89M 74M 59M 44M 30M 15M
2021 2022 2023

Private Funds



Employees

Private Funds Structure

Fund Type Count GAV
Fund TypeHedge Fund Count2 GAV$10,454,000

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Brochure Summary

Overview

SVRN Asset Management LLC, was founded in 2015 by the firm’s sole owner, Samuel Lee. Prior to founding the firm, Sam was an exchange-traded fund strategist at Morningstar, Inc., an investment research and data firm, where he specialized in asset allocation. The firm was originally organized as an Illinois LLC under the legal name “Severian Asset Management, LLC”. Sam later moved his primary residence and the firm from Chicago, IL to Austin, TX. In February of 2023, the firm was converted from an Illinois LLC to a Texas LLC. The legal name of the firm was also changed to “SVRN Asset Management, LLC”, a business name that the firm has been using for several years. We are organized to minimize conflicts of interest: Our only business is providing investment advice as a fiduciary and our only source of income is our client fees. Services Our main service is asset management, where we craft for you an investment strategy that attempts to achieve the highest expected returns after fees and taxes, given your goals and constraints. Our service begins with a series of consultations (either in person or through telecommunication) where we explore your goals, finances, behavioral makeup, time horizon, and so on. We pay close attention to how much money you can lose without derailing you from your goals (risk capacity), how capable you are of experiencing losses with equanimity (risk tolerance), and how much you care about keeping your returns close to that of common benchmarks (tracking error tolerance). We attempt to identify major risks to your financial and human capital, and recommend ways to mitigate them, including buying insurance, selling down concentrated equity holdings, and matching assets to liabilities. If asked, we will analyze your existing financial services and propose changes that will either lower costs or increase the value you obtain from them. Some simple but surprisingly profitable changes include using better credit cards, reviewing your insurance coverages, and switching to higher-yielding bank accounts. We will even advise you on precautions to take to mitigate the risks of fraud, cybersecurity breaches, and identity theft. Our goal is to be as helpful as possible in all
matters pertaining to money and risk. We include financial planning gratis as we believe it is unwise to expend extraordinary efforts trying to beat the market (an uncertain and difficult endeavor) while neglecting simple, surefire ways to make money. We also manage two pooled investment funds that we make available to certain qualified clients. We are not estate, tax or insurance specialists; we will work with your existing providers or help you find them. Restrictions We restrict ourselves to selecting individual stocks and bonds, certificates of deposit, mutual funds, exchange-traded funds, closed-end funds, and hedge funds. We expect most of our investment selections to be mutual funds and exchange-traded funds. Customization Our service is customized to account for your behavioral makeup, investment knowledge, health, family structure, human capital, tax situation, spending needs, liquidity needs, and financial assets and liabilities. You may impose restrictions on investing in certain securities or types of securities. Fiduciary Standards Because our firm is a registered investment adviser, we are required to meet certain fiduciary standards when providing investment advice to clients. Additionally, when we provide investment advice related to a retirement plan account or an individual retirement account, we are considered fiduciaries within the meaning of Title I of the Employee Retirement Income Security Act and/or the Internal Revenue Code, as applicable, which are laws governing retirement accounts. As such, we are required to act in your best interest and not put our interest ahead of yours, even though our compensation creates some conflicts with your interests in that the more you have us manage, the more we can earn. Our clients however are under no obligation to use services recommended by our associated persons. Furthermore, we believe that our recommendations are in the best interests of our clients and are consistent with our clients’ needs. Wrap Program We do not participate in wrap programs. Assets Under Management As of February 29, 2024, we had approximately $131,890,845 in discretionary assets under management, and $6,033,523 in non-discretionary assets under management.