Who we are
Bruce Ted Colin dba Bruce Colin and Company (referred to as “we,” “our,” “us,” or “Bruce Colin”), has
been registered as an investment advisor since October 1997.
We are an independent wealth management firm providing financial planning and investment
management services to individuals and families.
We work exclusively as fiduciaries in a fee-only, advisory capacity, and do not sell securities or financial
products.
Services we offer
We provide the following two primary financial services:
1.Personal financial planning, which is provided to some clients as a standalone service, and to other
clients who retain us on an ongoing basis.
2.Investment management, which is integrated with financial planning on an ongoing basis for many
of our clients.
Financial Planning
Financial planning work is tailored to your particular goals and circumstances, and may include such
diverse subject areas as financial statement preparation and analysis, risk management, investment
planning, executive compensation and benefits, philanthropy, and retirement planning. Given the
multidisciplinary nature of financial planning, we frequently work with our clients’ attorneys,
accountants, insurance agents, and other financial professionals as necessary.
The financial planning process typically includes the following six steps:
1.Defining the Relationship. Prior to beginning any work, we will provide you with an engagement
letter outlining the scope of work that we have mutually identified.
2.Gathering Data. We will work with you to define your financial goals and needs and gather
relevant information from sources that you provide.
3.Evaluation. We will analyze your situation and determine the extent to which your goals and needs
can be met by your existing resources and course of action.
4.Recommendations. We will develop and present recommendations to you.
5.Implementation. We will be available, at your discretion, to assist you with implementation of
those recommendations that are within our professional competencies. Please note that you have no
obligation to implement any recommendations through services that we may provide or
recommend.
Implementation of the financial plan may include referrals to wrap fee managers that participate in
Schwab Institutional’s Managed Account Marketplace for management services that are outside our
professional
competencies. We do not receive compensation for these referrals.
6.Monitoring. We will work with you to define what role, if any, you would like us to play in
monitoring your plan.
Investment Management
We provide investment management services on a nondiscretionary basis, which requires us to obtain
your authority prior to placing any securities transactions on your behalf. We strive to develop an asset
allocation that is appropriate for the goals and circumstances you describe, while also emphasizing the
importance of broad diversification, low-costs, a long-term perspective, and tax efficiency.
We invest primarily in mutual funds, exchange traded funds, government securities, municipal securities,
and certificates of deposit. It is less common for us to advise on the purchase or sale of individual stocks
or corporate bonds, and we occasionally refer clients to third party investment managers to manage a
portfolio of these and other investments where appropriate. We do not charge you on assets that are
managed by third party investment managers.
You should be aware that our choice of investments may be limited by the resources made available to us
through our relationships with custodians and other providers in the broader financial industry. At the
same time, our relationships may allow us to have access to certain investments for our clients that may
not be available to the general public.
Our investment management services are tailored to the individual needs of clients, typically as a result of
information that is initially gathered during the financial planning process described previously.
Common considerations include mutually identified goals, liquidity requirements, time horizons, needs
for income and/or growth, risk tolerance, and coordination with other assets. All relevant considerations
are incorporated into an Investment Policy Statement, which serves as a blueprint for the management of
each client’s portfolio.
At any time during the investment management process, clients may impose reasonable restrictions on
investing in certain securities or types of securities.
We do not provide portfolio management services to a wrap fee program.
Assets under management
As of December 31, 2023, we manage assets of $211.2 million on a non-discretionary basis. We do not
manage assets on a discretionary basis.