Description of Firm
Cordis Financial, LLC ("Cordis Financial") is a registered investment adviser based in Minneapolis,
Minnesota. We are organized as a limited liability company ("LLC") under the laws of the State of
Minnesota. We have been providing investment advisory services since June 2018. We are owned by
Ingrid E. Strauss and Jeanna R. Fifer.
The following paragraphs describe our services and fees. Refer to the description of each investment
advisory service listed below for information on how we tailor our advisory services to your individual
needs. As used in this brochure, the words "we," "our," and "us" refer to Cordis Financial, LLC and the
words "you," "your," and "client" refer to you as either a client or prospective client of our firm.
Portfolio Management Services
Cordis Financial offers discretionary portfolio management services. Our investment advice is tailored
to meet our clients' needs and investment objectives.
If you participate in our discretionary portfolio management services, we require you to grant our firm
discretionary authority to manage your account. Discretionary authorization will allow us to determine
the specific securities, and the amount of securities, to be purchased or sold for your account without
your approval prior to each transaction. Discretionary authority is typically granted by the investment
advisory agreement you sign with our firm and the appropriate trading authorization forms.
You may limit our discretionary authority (for example, limiting the types of securities that can be
purchased or sold for your account) by providing our firm with your restrictions and guidelines in
writing.
As part of our portfolio management services, in addition to other types of investments (see
disclosures below in this section), we may invest your assets according to one or more
model portfolios developed by an unaffiliated investment manager. These models are designed for
investors with varying degrees of risk tolerance ranging from a more aggressive investment strategy to
a more conservative investment approach. Clients whose assets are invested in model portfolios may
not set restrictions on the specific holdings or allocations within the model, nor the types of securities
that can be purchased in the model. Nonetheless, clients may impose restrictions on investing in
certain securities or types of securities in their account. In such cases, this may prevent a client from
investing in certain models that are managed by our firm.
Financial Planning Services
Cordis Financial offers financial planning services which typically involve providing a variety of advisory
services to clients regarding the management of their financial resources based upon an analysis of
their individual needs. These services can range from broad-based financial planning to consultative or
single subject planning. If you retain our firm for financial planning services, we will meet with you to
gather information about your financial circumstances and objectives. We may also use financial
planning software to determine your current financial position and to define and quantify your long-term
goals and objectives. We work with you to define short- and long-term objectives (both financial and
non-financial). Once we have gathered all the pertinent information, we will deliver a written plan to
you, designed to help you achieve your stated financial goals and objectives.
Financial plans are based on your financial situation at the time we present the plan to you, and on the
financial information you provide to us. You must promptly notify our firm if your financial situation,
goals, objectives, or needs change.
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You are under no obligation to act on our financial planning recommendations. Should you choose to
act on any of our recommendations, you are not obligated to implement the financial plan through any
of our other investment advisory services. Moreover, you may act on our recommendations by placing
securities transactions with any brokerage firm.
Pension Consulting Services
Cordis Financial offers pension consulting services to employee benefit plans and their fiduciaries
based upon the needs of the plan and the services requested by the plan sponsor or named fiduciary.
In general, these services may include an existing plan review and analysis, plan-level advice
regarding fund selection and investment options, education services to plan participants, and/or
ongoing consulting. These pension consulting services will generally be non-discretionary and advisory
in nature. The ultimate decision to act on behalf of the plan shall remain with the plan sponsor or other
named fiduciary.
We may also assist with participant enrollment meetings and provide investment-related educational
seminars to plan participants on such topics as: diversification, asset allocation, risk tolerance, and
time horizon. Our educational seminars may include other investment-related topics specific to the
particular plan.
We may also provide additional types of pension consulting services to plans on an individually
negotiated basis. All services, whether discussed above or customized for the plan based upon
requirements from the plan fiduciaries (which may include additional plan-level or participant-level
services) shall be detailed in a written agreement and be consistent with the parameters set forth in the
plan documents.
Either party to the pension consulting agreement may terminate the agreement upon written notice to
the other party in accordance with the terms of the agreement for services. The pension consulting
fees will be prorated for the quarter in which the termination notice is given and any unearned fees will
be refunded to the client.
Types of Investments
We primarily offer advice on mutual funds and exchange traded funds ("ETFs"). Refer to the Methods
of Analysis, Investment Strategies and Risk of Loss below for additional disclosures on this topic.
Additionally, we may advise you on various types of investments based on your stated goals and
objectives. We may also provide advice on any type of investment held in your portfolio at the inception
of our advisory relationship.
Since our investment strategies and advice are based on each client's specific financial situation, the
investment advice we provide to you may be different or conflicting with the advice we give to other
clients regarding the same security or investment.
Wrap Fee Programs
We do not participate in any wrap fee program.
IRA Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02") where applicable, we are providing the
following acknowledgment to you.
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When we provide investment advice to you regarding your retirement plan account or individual
retirement account, we are fiduciaries within the meaning of Title I of the Employee Retirement Income
Security Act and/or the Internal Revenue Code, as applicable, which are laws governing retirement
accounts. The way we make money creates some conflicts with your interests, so we operate under a
special rule that requires us to act in your best interest and not put our interest ahead of yours. Under
this special rule's provisions, we must:
•Meet a professional standard of care when making investment recommendations (give prudent
advice);
•Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
•Avoid misleading statements about conflicts of interest, fees, and investments;
•Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
•Charge no more than is reasonable for our services; and
•Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Assets Under Management
As of December 31, 2023, we provide continuous management services for $181,262,225 in client
assets on a discretionary basis. We do not manage client assets on a non-discretionary basis.