Cravens & Company Advisors, LLC
(“CCA”), which is located in Cookeville,
Tennessee and does business under the
name of Cravens & Company Wealth
Management, is a limited liability
company organized under the laws of the
State of Tennessee. Wayne Cravens
founded CCA in 2003. CCA is an SEC
registered investment advisory firm.
We principally provide investment
advisory, private client services, and
family office services to high-net-worth
families and the businesses they own,
executives, health-care and legal
professionals, and successful retirees.
We also provide a variety of consulting
services to the sponsors of retirement
plans. Our services are provided on a
fee-only basis, as described in detail
below.
We believe that successful wealth
management is rarely accomplished by
developing a financial plan alone. Rather,
it is accomplished through the
collaborative development, execution,
and monitoring of a holistic, often multi-
generational plan and framework. Our
experience in working with complicated
family financial scenarios led us to
develop our Private Client and Family Office
programs. Each combines
comprehensive financial, tax, and estate
planning with customized, discretionary
investment management. Our approach
to the two programs is identical, though
each is tailored to a specific type of
client. If requested, we can provide some
of these services independently.
We manage the investment of specific
assets that you identify and specifically
direct us to manage. In doing so, we first
gain an understanding of your goals,
investment experience, timeframe, and
risk tolerance. Next, we develop
investment recommendations consistent
with your goals and constraints. Specific
investments are selected in accordance
with your attitudes about risk and your
investment objectives. We incorporate
the tax considerations of all transactions
we recommend.
Once implemented, we monitor the
performance and progress of your
investment assets and recommend
changes we believe are prudent and
consistent with a fiduciary standard.
As of December 2023, we managed.
$ 225,778,944 in client assets on a
discretionary basis (where we made all of
the investment decisions).
Our Private Client Service offering couples
financial, tax, and estate planning with
fiduciary investment advice. It is a
perfect fit for executives, professionals,
and successful retirees who need a
comprehensive, turnkey relationship to
oversee all their financial issues.
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We utilize a proactive approach to
identify and mitigate risks while
positioning you for opportunities and
delivering solutions tailored for you.
Through a thorough discovery process,
we will clarify your present circumstances
by collecting and assessing all relevant
personal and financial data. Using the
information gathered and through an
analysis of the documents and
information you provide, we identify
your financial goals, challenges, concerns,
planning assumptions, and create a
strategic plan. This includes a review of
your current investment choices as well
as new investment opportunities or other
asset management solutions.
Based on the results of this process, we
can provide customized and specific
recommendations regarding a variety of
areas including, but not limited to, asset
protection, estate planning, business
management, income tax planning, and
risk management.
Working with both in-house advisors as
well as our partner professionals and
your own tax and legal advisors, we
create a team environment that has the
best opportunity for creative, yet refined
solutions for your unique situation.
We use the information gathered during
the financial planning process to identify
your financial goals, challenges, concerns,
and planning assumptions to create a
strategic plan.
While we will discuss and help you
evaluate your situation, your
comprehensive financial plan does not
include the preparation of any kind of
income tax, gift or estate tax returns, or
preparation of any legal documents,
including wills or trusts. Implementation
of the plans we create for you is always at
your discretion.
As with our Investment Advisory
Service, your plan will detail asset
allocation strategies using your current
investments as well as new investment
opportunities. Recommendations within
the plan will address specific investment
recommendations and are customized to
your personal circumstances.
Our
ongoing monitoring and oversight
of your plan and investments include all
assets under our management, private
assets such as closely held business
interests and real estate, as well as assets
held with other advisers, in self-directed
accounts, or employer retirement plans.
We provide you with regular financial
reports that include all of your
investment assets and the performance
of those assets under our management.
We will meet regularly with you to review
and update your information, suggest
changes as circumstances indicate, and
discuss new concerns and/or
opportunities.
Our Private Client Service provides you
with access to our Comprehensive
Wealth/Investment System (CWIS), a
proprietary, web-based planning and
aggregation tool which allows you
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Qualified Plan Fiduciary Service
constant access to all your financial
information, plans, and documents.
The system updates all publicly traded
investments daily. For non-traded
investments, we update valuations as
needed and use the combined balance
sheet to monitor progress toward your
goals. CWIS is highly encrypted so the
“vault” feature is a perfect place to store
copies of wills, trusts, leases, etc. for
around the clock, secure access anywhere
in the world.
In addition, you will also be provided
with regular financial reports that include
all of your investment assets and the
performance of those assets.
Our Family Office Service incorporates
all the features of our Private Client
Service and adds bookkeeping, concierge
services, and family communication and
consulting. We focus on helping families
maintain fiscal wealth and Family
Wealth (their common relationships,
values, and history) over multiple
generations. In addition to engaging in
proactive trust and estate planning to
preserve assets, we focus on helping
families utilize their wealth as a positive
tool for the good of the family as well as
their communities and the charities they
may choose to support.
Whether it is organizing family meetings,
purchasing an airplane, or creating a
lasting endowment for a university or
other charity, what’s important to you is
what’s important to us.
We provide a variety of services to the
sponsors of employee retirement and
benefit plans (the “Plan”). These
services are designed to assist the
sponsor in meeting its management and
fiduciary obligations to the Plan as
required under the Employee Retirement
Income Securities Act (“ERISA”). Our
Qualified Plan Fiduciary Service (“QPFS”)
may consist of general or specific advice
and may include any one or all of the
following services:
Strategic Planning and Investment
Policy Development/Review
Plan Review
Plan Fee and Cost Review
Third-Party Service Provider
Liaison.
Assessment of Investments
Participant Education and
Communication.
The sponsor may also engage us to
provide the following additional services,
for separate compensation:
Executive Benefits
Plan Conversion
Merger and Acquisition Assistance
Compliance Correction
Coordination with Other
Advisers.
Family Office Service
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Fees for Investment Advisory Service
We work with you to determine in
advance the method of engaging in
QPFS, the scope of services to be
performed, and the fees for all requested
services.
We do not provide legal, tax, or actuarial
advice, and we will not be responsible for
ensuring that the Plan’s IPS and asset
allocation choices comply with any legal,
actuarial, or other requirements that
apply to the Plan.
You may appoint us to manage a fixed
income portfolio on a discretionary or
non-discretionary basis. We manage
your portfolio subject to your objectives
and restrictions. In addition to fixed
income securities, we will recommend
various cash and cash equivalents (i.e.,
bank deposits, certificates of deposit,
banker’s acceptances, and similar bank
instruments) that may be held at one or
more qualified custodians.
We also provide business consulting on a
case-by-case basis. Most often, the core
of this service is to assist the client in the
monetization or succession of their
business. We may also provide many
other services on a consulting basis. It is
our practice to coordinate with our
client’s legal counsel and tax
professionals to review strategies on
behalf of the client. We charge
negotiated project-based fees for these
services.