Description of Firm
Paulson Wealth Management Inc. is a registered investment adviser primarily based in Wheaton,
Illinois. We are organized as a corporation under the laws of the State of Delaware. We have been
providing investment advisory services since 2009. We are owned by Nathan Robert Paulson.
The following paragraphs describe our services and fees. Refer to the description of each investment
advisory service listed below for information on how we tailor our advisory services to your individual
needs. As used in this brochure, the words "we," "our," and "us" refer to Paulson Wealth Management
Inc. and the words "you," "your," and "client" refer to you as either a client or prospective client of our
firm. Also, you may see the term Associated Person in this brochure. Our Associated Persons are our
firm's officers, employees, and all individuals providing investment advice on behalf of our firm.
We offer portfolio management services through a wrap-fee program ("Program") as described in this
wrap fee program brochure to prospective and existing clients. We are the sponsor and investment
adviser for the Program. A wrap-fee program is a type of investment program that provides clients with
asset management and brokerage services for one all-inclusive fee. If you participate in our wrap fee
program, you will pay our firm an annual advisory fee while we absorb the asset-based program fee
charged by the custodian. You will pay our firm a single fee, which includes money management fees,
certain transaction costs, and custodial and administrative costs. You are not charged separate fees
for the respective components of the total services. The overall cost you will incur if you participate in
our wrap fee program may be higher or lower than you might incur by separately purchasing the types
of securities available in the Program.
Assets Under Management
As of December 31, 2023, we provide continuous management services for $489,430,333 in client
assets. Of these assets $461,696,554 receive continuous management services on a discretionary
basis, and $27,733,779 receive continuous management services on a non-discretionary basis. We
also provide advice on $17,878,451 in client assets that are not continuously managed. Our wrap
program has assets of $224,735,347.
Client Investment Process
Our comprehensive portfolio management service encompasses asset management as well as
providing financial planning/financial consulting to clients. While financial planning and consulting
services are offered as a stand-alone service as described below for non-management clients,
financial planning and consulting services are incidental to and included in the fees for our
comprehensive portfolio management services. Our comprehensive portfolio management services
are designed to assist clients in meeting their financial goals through the use of financial investments.
We conduct at least one, but sometimes more than one meeting (in person if possible, otherwise via
telephone conference) with clients in order to understand their current financial situation, existing
resources, financial goals, and tolerance for risk. Based on what we learn, we propose an investment
approach to the client. Upon the client's agreement to the proposed investment plan, we work with the
client to establish or transfer investment accounts so that we can manage the client's portfolio. Once
the relevant accounts are under our management, we regularly review these accounts at least
quarterly. We may periodically rebalance or adjust client accounts under our management. If the client
experiences any significant changes to his/her financial or personal circumstances, the client must
notify us so that we can consider such information in managing the client's investments.
The Program is generally offered to clients for whom we recommend an options or active trading
strategy in the equity portfolio described below. Other strategies are offered under a non-wrap
program, as described in our firm's Form ADV Part 2A. Prior to becoming a client under the Program,
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you will be required to enter into a separate written agreement with us that sets forth the terms and
conditions of the engagement and describes the scope of the services to be provided, and the fees to
be paid.
Equity Portfolio
Our principal objective in the equity portfolio is to achieve higher risk-adjusted returns than the MSCI
All Country World Index Series ("MSCI All Country World"), a composite of over 2,700 large and mid-
cap global stocks, over a broad market cycle. MSCI All Country World is divided into developing and
emerging market segments and represents 90-95% of investable market capitalization worldwide.
The equity portfolio will typically be comprised of 5-20 equity index ETFs and/or individual equity
positions. Any one position will not be greater than 20% of the portfolio. The use of equity index ETFs
provides for significant securities diversification, while not excluding sector or industry concentration.
Typically, the equity portfolio may possess 20-40 percent ex-US equity exposure. The allocation of
the equity portfolio is determined by a top-down, risk-weighted approach, coupled with a market cap
rotation overlay.
The base allocation of the equity portfolio is an equal weighted basket of 5 major equity indices. Based
on internal and external research and analysis of the macro world economy and capital markets, this
base allocation is adjusted to optimize the targeted risk-adjusted return properties of the portfolio. We
accomplish this tailoring via overweighting or underweighting market capitalization and regional
exposure. Additional indices may be added to tactically adjust the style box exposure of the portfolio.
Our firm believes strongly that superior compounding of returns over time can be achieved through a
disciplined covered call writing strategy against some or all of the positions in the portfolio. To
implement this call writing strategy, our firm employs a dynamic proprietary algorithm to determine the
options to be traded. Our firm anticipates that the benefits of the premium income received via its
options writing strategy outweigh the possible capital appreciation foregone. On occasion, our firm may
attempt to enhance the total return of the portfolio through covering the options written prior to
expiration or by buying put options depending on market liquidity and volatility conditions.
Balanced Portfolio
The primary objective of the balanced portfolio is to further refine the risk/return profile of the equity
portfolio to fit each client's investment goals and risk tolerance. The balanced portfolio is compared to
market benchmarks with a similar composition. The equity portion of the balanced portfolio is
constructed and managed using the same methodology as the equity portfolio previously discussed.
Fixed income and cash are used in the balanced portfolio primarily as a volatility reducing mechanism,
not an asset class return maximization tool. Therefore, the fixed income portfolio generally is
comprised of highly rated investment grade municipal, government agency, and corporate bonds or
their equivalent fixed income ETFs. Securities within the fixed income portfolio are selected based
upon our firms' interest rate assumptions, credit risk, yield curve and several macroeconomic variables
that impact the performance of the bonds.
Assets for program accounts are held at Charles Schwab & Co., Inc. as custodian. Charles Schwab &
Co., Inc. also acts as executing broker/dealer for transactions placed in Program accounts, and
provides other administrative services as described throughout this Brochure.
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Changes in Your Financial Circumstances
In providing the contracted services, we are not required to verify any information we receive from you
or from your other professionals (e.g., attorney, accountant, etc.) and we are expressly authorized to
rely on the information you provide. Furthermore, unless you indicate to the contrary, we shall assume
that there are no restrictions on our services, other than to manage your account in accordance with
your designated investment objectives, risk tolerance, and time horizon (collectively, "investment
parameters"). It is your responsibility to promptly notify us if there are ever any changes in your
financial situation or investment parameters for the purpose of reviewing, evaluating, and/or revising
our previous recommendations and services.
The Program Fee
We charge an annual "wrap-fee" for participation in the Program depending upon the market value of
your assets under our management. You are not charged separate fees for the different components
of the services provided by the Program. Our firm pays all the asset-based trading expenses on your
behalf. Assets in each of your account(s) are included in the fee assessment unless specifically
identified in writing for exclusion. Our fees are generally not negotiable. In special circumstances, and
in our sole discretion, we may negotiate a lesser management fee based upon certain criteria (i.e.,
anticipated future earning capacity, dollar
amount of assets to be managed, related accounts, account
composition, pre-existing client relationship, account retention, etc.).
Our Program fee for portfolio management services is based on a percentage of the assets in your
account and is set forth in the following annual fee schedule:
Advisory Fee Schedule
Assets Under ManagementAnnual Fee
First $500,000 1.50%
Next $500,000 1.15%
Next $4,000,000 1.00%
Next $10,000,0000.75%
Next $10,000,0000.65%
Next $20,000,0000.55%
Next $20,000,0000.45%
Next $35,000,0000.35%
Above $100,000,0000.25%
Our firm's fees are billed on a pro-rata annualized basis quarterly in advance based on the value of
your account on the last day of the previous quarter.
If the wrap fee program agreement is executed at any time other than the first day of a calendar
quarter, our fees will apply on a pro rata basis, which means that the advisory fee is payable in
proportion to the number of days in the quarter for which you are a client.
As a client, you should be aware that the wrap fee charged by our firm may be higher (or lower) than
those charged by others in the industry, and that it may be possible to obtain the same or similar
services from other firms at lower (or higher) rates. A client may be able to obtain some or all of the
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types of services available through our firm's wrap fee program on an individual basis through other
firms and, depending on the circumstances, the aggregate of any separately paid fees may be lower or
higher than the annual fees shown above.
At our discretion, we may combine the account values of family members living in the same household
to determine the applicable advisory fee. For example, we may combine account values for you and
your minor children, joint accounts with your spouse, and other types of related accounts. Combining
account values may increase the asset total, which may result in your paying a reduced advisory fee
based on the available breakpoints in our fee schedule stated above.
Withdrawal of Assets
You may withdraw account assets on notice to our firm, and subject to the usual and customary
securities settlement procedures. However, we design our portfolios as long-term investments and
asset withdrawals may impair the achievement of your specific investment objectives.
Payment of Fees
Fees will be automatically deducted from your managed account. As part of this process, you
understand and acknowledge the following:
•Your independent custodian sends statements at least quarterly to you showing all
disbursements for your account, including the amount of the advisory fees paid to us;
•You provide authorization permitting us to be directly paid by these terms; and
•If we send a copy of our invoice to you, we send a copy of our invoice to the independent
custodian at the same time we send the invoice to you.
We encourage you to reconcile our invoices with the statement(s) you receive from the qualified
custodian. If you find any inconsistent information between our invoice and the statement(s) you
receive from the qualified custodian, call our main office number located on the cover page of this
brochure.
Termination of Advisory Relationship
We charge our advisory fees quarterly in advance. In the event that you wish to terminate the wrap fee
program agreement, we will refund the unearned portion of our advisory fee to you. You need to
contact us in writing at least one business day in advance and state that you wish to terminate our
services. Upon receipt of your letter of termination, we will proceed to close out your account and
process a pro-rata refund of unearned advisory fees based on the number of days for which you were
a client during the relevant calendar quarter prior to termination.
Upon termination of accounts held at Charles Schwab & Co., Inc., they will deliver securities and funds
held in the account per your instructions unless you request that the account be liquidated. After the
wrap fee program agreement has been terminated, transactions are processed at the prevailing
brokerage rates/fees. You become responsible for monitoring your own assets and our firm has no
further obligation to act upon or to provide advice with respect to those assets.
Wrap Fee Program Disclosures
•The benefits under a wrap fee program depend, in part, upon the size of the Account, the
management fee charged, and the number of transactions likely to be generated in the
Account. For example, a wrap fee program may not be suitable for Accounts with little trading
activity. In order to evaluate whether a wrap fee program is suitable for you, you should
compare the Program Fee and any other costs of the Program with the amounts that would be
charged by other advisers, broker-dealers, and custodians, for advisory fees, brokerage and
other execution costs, and custodial services comparable to those provided under the Program.
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•In considering the investment programs described in this brochure, you should be aware that
participating in a wrap fee program may cost more or less than the cost of purchasing advisory,
brokerage, and custodial services separately from other advisers or broker-dealers.
•Our firm and Associated Persons receive compensation as a result of your participation in the
Program. This compensation may be more than the amount our firm or the Associated Persons
would receive if you paid separately for investment advice, brokerage, and other services.
Accordingly, a conflict of interest exists because our firm and our Associated Persons have a
financial incentive to recommend the Program.
•Similar advisory services may be available from other registered investment advisers for lower
fees.
Additional Fees And Expenses
The Program Fee includes the costs of brokerage commissions for transactions executed through the
Qualified Custodian (or a broker-dealer designated by the Qualified Custodian), and charges relating to
the settlement, clearance, or custody of securities in the Account. The Program Fee does not include
mark-ups and mark-downs, dealer spreads or other costs associated with the purchase or sale of
securities, interest, taxes, or other costs, such as national securities exchange fees, charges for
transactions not executed through the Qualified Custodian, costs associated with exchanging
currencies, wire transfer fees, or other fees required by law or imposed by third parties. The Account
will be responsible for these additional fees and expenses.
The wrap program fees that you pay to our firm for portfolio management services are separate and
distinct from the fees and expenses charged by mutual funds or exchange traded funds (described in
each fund's prospectus) to their shareholders. These fees will generally include a management fee and
other fund expenses. To fully understand the total cost you will incur, you should review all the fees
charged by mutual funds, exchange traded funds, our firm, and others.
Brokerage Practices
Paulson Wealth Management Inc. recommends that you open an account with Charles Schwab & Co.,
Inc. to maintain custody of your assets. Schwab Advisor Services, which includes the custody, trading
and support services of Charles Schwab & Co., Inc. ("Schwab"), is the leading provider of those
services to independent investment advisors. By using Schwab as primary custodian, Paulson Wealth
Management Inc. has access to a wide range of products and services that help us serve our clients,
including:
•Full range of investment products and trading services
•Technology and service support
•Wide array of investment account types including retirement accounts, charitable giving, and
education accounts
•Full range of investment options such as stocks, mutual funds, bonds, exchange traded funds,
CDs and other investments
Research and Other Soft Dollar Benefits
We do not have any soft dollar arrangements.
Economic Benefits
As a registered investment adviser, we have access to the institutional platform of your account
custodian. As such, we will also have access to research products and services from your account
custodian and/or other brokerage firms. These products may include financial publications, information
about particular companies and industries, research software, and other products or services that
provide lawful and appropriate assistance to our firm in the performance of our investment decision-
making responsibilities. Such research products and services are provided to all investment advisers
that utilize the institutional services platforms of these firms, and are not considered to be paid for with
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soft dollars. However, you should be aware that the commissions charged by a particular broker for a
particular transaction or set of transactions may be greater than the amounts another broker who did
not provide research services or products might charge.
Brokerage for Client Referrals
We do not receive client referrals from broker-dealers in exchange for cash or other compensation,
such as brokerage services or research.