General Description of Advisory Firm
Slated Analytics, LLC (“Slated Analytics”) is an investment adviser with its principal place
of business in Los Angeles, California. Slated Analytics was formed in September 2015 and
was registered as an investment adviser with the Securities and Exchange Commission in
October 2015. Slated Analytics is wholly owned by Slated, Inc. (“Slated”), a Delaware
corporation. Stephan Paternot is the only owner of Slated that beneficially owns more than
25% of Slated.
Description of Advisory Services
Slated Analytics provides limited, non-discretionary investment advisory services with
respect to proposed film projects (“Projects”) that are in the development stage and seeking
financing and other support to facilitate their production. As described in more detail below,
the services in which Slated Analytics engages involve (1) providing scores for Projects
(“Scoring Analysis”) that are available to users of an online film networking and investment
platform (the “Platform”) sponsored by Slated; and (2) providing the Scoring Analysis to
clients (“Investor Clients”) to assist them in evaluating whether or not to invest in a Project.
Basic Components of the Scoring Analysis. Slated Analytics generates both free and fee-
based versions of the Scoring Analysis.
First, Slated Analytics generates a score evaluating the strength of the team that is proposed
to participate in production of a Project (the “Team Score”). The Team Score is posted on
the Platform for each Project listed there by Slated and can be viewed by Platform Clients
(defined below) for every Project on the Platform.
In addition, as a paid service to producers and other affiliates of a Project (“Project Sponsors”
and together with the Investor Clients, collectively, the “Platform Clients”), Slated Analytics
can generate the following additional potential Project scores: (1) an evaluation of the
Project’s script Script/Screening Score or a version of the completed Project (the
“Script/Screening Score”), and (2) an evaluation of the Project’s projected financial
performance (the “Financial Score”). Project Sponsors may use Script/Screening Scores
and/or Financial Scores for any purpose they choose.
Additional information about the methodologies for the Team Score, Script/Screening Score
and Financial Score, as well as the Project Score described below, is provided in response
to Item 8. The Scoring Analysis has been developed as a tool to provide Project Sponsors
information about the strengths and weaknesses of a Project, which Project Sponsors can
use to, among other things, strengthen aspects of the Project, raise financing, and identify
additional supports for production of a Project, such as venues for distribution. The Scoring
Analysis can be used by Platform Clients that are investors, either individuals or businesses,
as an informative tool,
along with other sources of information obtained, in making investment
decisions concerning Projects.
Distribution of Scoring Analysis through the Platform and Posting of the Project Score. As
noted above, the Team Score for each Project is available to all Platform Clients through the
Platform. In addition, after Slated Analytics provides a Team Score and/or Script/Screening
Score to a Project Sponsor, who are also Platform Clients, that has purchased additional
scoring, the Project Sponsor may opt to include the scores and/or underlying data generated
through the Script/Screening Score and/or the Financial Score on the Platform. If a Project
Sponsor opts to include the Script/Screening Score on the Platform, information underlying
the Script/Screening Score, as described below, is also available to Platform Clients. If a
Project Sponsor opts to include the Financial Score on the Platform, the components of that
score are not included on the Platform, although a Project Sponsor may elect to share those
components with Platform Clients at his or her discretion.
Slated Analytics also generates an overall score to display on the Platform for each Project
(the “Project Score”). The Project Score is based on the Team Score and any additional
scores a Project Sponsor opts to purchase and post on the Platform. If a Project Sponsor
does not purchase either a Script/Screening Score or a Financial Score for a Project, the
Project Score uses only the data generated by the Team Score. If a Project Sponsor
purchases and chooses to post any additional Scoring Analysis, the Project Score is
composed of the Team Score and the additional scoring provided. More information on the
methodology for the Project Score is provided in response to Item 8.
Any scores or other data posted on the Platform are accessible to all Platform Clients.
Platform Clients may use the Scoring Analysis provided at their discretion, including, if
desired, to make decisions regarding potential investments in a Project.
Tailoring of Advisory Services
Slated Analytics, LLC does tailor its advisory services to each Investor Client, assesses the
client’s objectives, and determines the appropriateness of the investment opportunities for
such client. Slated Analytics collects information concerning Platform Clients seeking
investor status through questionnaires and additional sources as needed, such as the
Internet, in providing advisory services. Information collected from or about prospective
clients will be analyzed in determining whether they are granted investor status.
Wrap Fee Programs
Slated Analytics does not offer or participate in any wrap fee programs.
Client Assets Under Management
Slated Analytics does not have management authority over any client assets or maintains
client accounts and therefore has no assets under management.