A. Description of the Advisory Firm
Ketron Financial LLC (hereinafter “KF LLC”) is a Limited Liability Company organized
in the State of California. The firm became registered as an investment adviser in 2024.
The principal owners are Courtenay Wise and Ruth Aguirre.
B. Types of Advisory Services
Portfolio Management Services
KF LLC offers ongoing portfolio management services based on the individual goals,
objectives, time horizon, and risk tolerance of each client. KF LLC creates an Investment
Policy Statement for each client, which outlines the client’s current situation (income, tax
levels, and risk tolerance levels). Portfolio management services include, but are not
limited to, the following:
• Investment strategy • Personal investment policy
• Asset allocation • Asset selection
• Risk tolerance • Regular portfolio monitoring
KF LLC evaluates the current investments of each client with respect to their risk tolerance
levels and time horizon. KF LLC will require discretionary authority from clients in order
to select securities and execute transactions without permission from the client prior to
each transaction. Risk tolerance levels are documented in the Investment Policy
Statement, which is given to each client.
KF LLC seeks to provide that investment decisions are made in accordance with the
fiduciary duties owed to its accounts and without consideration of KF LLC’s economic,
investment or other financial interests. To meet its fiduciary obligations, KF LLC attempts
to avoid, among other things, investment or trading practices that systematically
advantage or disadvantage certain client portfolios, and accordingly, KF LLC’s policy is
to seek fair and equitable allocation of investment opportunities/transactions among its
clients to avoid favoring one client over another over time. It is KF LLC’s policy to allocate
investment opportunities and transactions it identifies as being appropriate and prudent
among its clients on a fair and equitable basis over time.
Financial Planning & Estate Transition Planning
Financial plans and financial planning may include, but are not limited to: investment
planning; life insurance; tax concerns; retirement planning; education planning; and
debt/credit planning.
Estate transition planning may include counseling and estate consulting concerning
assets, preparing paperwork, assisting with distribution, and the process of arranging
assets and other affairs, both during life and after death, in a way that accomplishes
objectives for the disposition of assets and the management of personal concerns.
Selection of Other Advisers
KF LLC may direct clients to third-party investment advisers to manage all or a portion
of the client's assets. Before selecting other advisers for clients, KF LLC will always ensure
those other advisers are properly licensed or registered as an investment adviser. KF LLC
conducts due diligence on any third-party investment adviser, which may involve one or
more of the following: phone calls, meetings and review of the third-party adviser's
performance and investment strategy. KF LLC then makes investments with a third-party
investment adviser by referring the client to the third-party adviser. KF LLC will review
the ongoing performance of the third-party adviser as a portion of the client's portfolio.
Pension Consulting Services
KF LLC offers consulting services to pension
or other employee benefit plans (including
but not limited to 401(k) plans). Pension consulting may include, but is not limited to:
• identifying investment objectives and restrictions
• providing guidance on various assets classes and investment options
• recommending money managers to manage plan assets in ways designed
to achieve objectives
• monitoring performance of money managers and investment options and
making recommendations for changes
• recommending other service providers, such as custodians, administrators
and broker-dealers
• creating a written pension consulting plan
These services are based on the goals, objectives, demographics, time horizon, and/or risk
tolerance of the plan and its participants.
Services Limited to Specific Types of Investments
KF LLC generally limits its investment advice to mutual funds, fixed income securities,
insurance products including annuities, equities, ETFs (including ETFs in the gold and
precious metal sectors), treasury inflation protected/inflation linked bonds, non-U.S.
securities and private placements, although KF LLC primarily recommends fundamental
growth. KF LLC may use other securities as well to help diversify a portfolio when
applicable.
Written Acknowledgement of Fiduciary Status
When we provide investment advice to you regarding your retirement plan account or
individual retirement account, we are fiduciaries within the meaning of Title I of the
Employee Retirement Income Security Act and/or the Internal Revenue Code, as
applicable, which are laws governing retirement accounts. The way we make money
creates some conflicts with your interests, so we operate under a special rule that
requires us to act in your best interest and not put our interest ahead of yours. Under
this special rule’s provisions, we must:
• Meet a professional standard of care when making investment recommendations
(give prudent advice);
• Never put our financial interests ahead of yours when making recommendations
(give loyal advice);
• Avoid misleading statements about conflicts of interest, fees, and investments;
• Follow policies and procedures designed to ensure that we give advice that is in
your best interest;
• Charge no more than is reasonable for our services; and
• Give you basic information about conflicts of interest.
C. Client Tailored Services and Client Imposed Restrictions
KF LLC offers the same suite of services to all of its clients. However, specific client
investment strategies and their implementation are dependent upon the client Investment
Policy Statement which outlines each client’s current situation (income, tax levels, and risk
tolerance levels). Clients may impose restrictions in investing in certain securities or types
of securities in accordance with their values or beliefs. However, if the restrictions prevent
KF LLC from properly servicing the client account, or if the restrictions would require KF
LLC to deviate from its standard suite of services, KF LLC reserves the right to end the
relationship.
D. Wrap Fee Programs
A wrap fee program is an investment program where the investor pays one stated fee that
includes management fees and transaction costs. KF LLC does not participate in wrap fee
programs.
E. Assets Under Management
KF LLC has the following assets under management:
Discretionary Amounts: Non-discretionary Amounts: Date Calculated:
$0 $0 March 2024