Description of Advisory Firm
Spyrnal Wealth Management, LLC is registered as an Investment Adviser with the State of Florida and
pending registration with the U.S. Securities and Exchange Commission. Spyrnal Wealth Management, LLC
was founded in May 2011. Chad Michaels is the principal owner of Spyrnal Wealth Management. As of
November 20, 2023, assets under management (all discretionary) were $101,832,000.
Types of Advisory Services
Investment Management Services
For certain clients, we manage individually tailored investment portfolios. Our firm provides continuous
advice to clients regarding the investment of client funds based on the individual needs of the client.
Through personal discussions in which goals and objectives based on a client's particular circumstances
are established, we develop a client's personal investment policy or an investment plan with an asset
allocation target and create and manage a portfolio based on that policy and allocation target. During our
data-gathering process, we determine the client’s individual objectives, time horizons, risk tolerance, and
liquidity needs. We may also review and discuss a client’s prior investment history, as well as family
composition and background.
Account supervision is guided by the stated objectives of the client (e.g., maximum capital appreciation,
capital preservation, growth, income, or growth and income), as well as tax considerations. Clients may
impose reasonable restrictions on investing in certain securities, types of securities, or industry sectors.
Fees pertaining to this service are outlined in Item 5 of this brochure.
Investment Advisory Services
We offer investment advisory services by referring clients, where appropriate, to third-party money
managers (“Outside Managers”) for portfolio management services. We assist clients in selecting an
appropriate allocation model, completing the Outside Manager’s investor profile questionnaire,
interacting with the Outside Manager and reviewing the Outside Manager. Our review process and
analysis of outside managers is further discussed in Item 8 of this Form ADV Part 2A. Additionally, we will
meet with the client on a periodic basis to discuss changes in their personal or financial situation,
suitability, and any new or revised restrictions to be applied to the account. Fees pertaining to this service
are outlined in Item 5 of this brochure.
We also offer discretionary investment management services in a managed account program through
Overlay Managers, GeoWealth and Advyzon (the “UMA Program”). This UMA Program consists of model
portfolios comprised of individual equity securities, mutual funds and/or exchange-traded funds (“ETFs”)
to represent different possible investment strategies for managing your account. Each of these investment
strategies are intended to meet a specific goal. At all times we will continue to be your financial advisor,
with the fiduciary responsibility to you. You will not have a direct contractual relationship or be in contact
with the Overlay Manager, or any other Third-Party Service Provider – these are all service providers to us
which we employ on your behalf.
Prior to investing in the UMA Program, you will execute a discretionary investment management
agreement with us setting forth the terms and conditions of our management of your investments within
the UMA Program. Depending on the management services you select, you will grant us discretionary
authority to manage your account through selection of an overlay manager (“Overlay Manager”) and,
optionally, a third-party strategist (“Strategist”) and/or third-party managers (“Managers”; collectively,
“Third-Party Service Providers”). If utilized for your account(s), we will separately provide you with the
firm brochure (Part 2 of Form ADV) for the applicable Third-Party Service Provider(s) which includes
information about their services, model portfolios, and investment strategies. It is our responsibility to
monitor the performance of these Third-Party Service Providers. We will maintain the authority to replace
any Strategist and/ or Manager associated with your account(s) when we deem doing so is in your best
interest.
In addition, you will authorize the custodian to follow our instructions as well as instructions given by
Overlay Manager to effect transactions, deliver securities, deduct fees and take other actions with respect
to your account(s).
The timing of trades in your account(s) will primarily depend upon the model portfolio or changes in the
model portfolio and, generally, will not take into consideration how long you may have held the position
indicated by the model portfolio – unless the optional tax overlay management services are elected.
Financial Planning
Financial planning is a comprehensive evaluation of a client’s current and future financial state by using
currently known variables to predict future cash flows, asset values and withdrawal plans. The key defining
aspect of financial planning is that through the financial planning process, all questions, information and
analysis will be considered as they impact and are impacted by the entire financial and life situation of the
client. Clients purchasing this service will receive a written or an electronic report, providing the client with
a detailed financial plan designed to achieve his or her stated financial goals and objectives.
The client always has the right to decide whether or not to act upon our recommendations. If the client
elects to act on any of the recommendations, the client always has the right to affect the transactions
through anyone of their choosing.
In general, the financial plan will address any or all of the following areas of concern. The client and advisor
will work together to select the specific areas to cover. These areas may include, but are not limited to,
the following:
• Business Planning: We provide consulting services for clients who currently operate their
own
business, are considering starting a business, or are planning for an exit from their current
business. Under this type of engagement, we work with you to assess your current situation,
identify your objectives, and develop a plan aimed at achieving your goals.
• Cash Flow and Debt Management: We will conduct a review of your income and expenses to
determine your current surplus or deficit along with advice on prioritizing how any surplus should
be used or how to reduce expenses if they exceed your income. Advice may also be provided on
which debts to pay off first based on factors such as the interest rate of the debt and any income
tax ramifications. We may also recommend what we believe to be an appropriate cash reserve that
should be considered for emergencies and other financial goals, along with a review of accounts
(such as money market funds) for such reserves, plus strategies to save desired amounts.
• College Savings: Includes projecting the amount that will be needed to achieve college or other
post-secondary education funding goals, along with advice on ways for you to save the desired
amount. Recommendations as to savings strategies are included, and, if needed, we will review
your financial picture as it relates to eligibility for financial aid or the best way to contribute to
grandchildren (if appropriate).
• Employee Benefits Optimization: We will provide review and analysis as to whether you, as an
employee, are taking the maximum advantage possible of your employee benefits. If you are a
business owner, we will consider and/or recommend the various benefit programs that can be
structured to meet both business and personal retirement goals.
• Estate Planning: This usually includes an analysis of your exposure to estate taxes and your current
estate plan, which may include whether you have a will, powers of attorney, trusts and other
related documents. Our advice also typically includes ways for you to minimize or avoid future
estate taxes by implementing appropriate estate planning strategies such as the use of applicable
trusts.
We always recommend that you consult with a qualified attorney when you initiate, update, or
complete estate planning activities. We may provide you with contact information for attorneys
who specialize in estate planning when you wish to hire an attorney for such purposes. From time-
to-time, we will participate in meetings or phone calls between you and your attorney with your
approval or request.
• Financial Goals: We will help clients identify financial goals and develop a plan to reach them. We
will identify what you plan to accomplish, what resources you will need to make it happen, how
much time you will need to reach the goal, and how much you should budget for your goal.
• Insurance: Review of existing policies to ensure proper coverage for life, health, disability, long-
term care, liability, home and automobile.
• Investment Analysis: This may involve developing an asset allocation strategy to meet clients’
financial goals and risk tolerance, providing information on investment vehicles and strategies,
reviewing employee stock options, as well as assisting you in establishing your own investment
account at a selected broker/dealer or custodian. The strategies and types of investments we may
recommend are further discussed in Item 8 of this brochure.
• Retirement Planning: Our retirement planning services typically include projections of your
likelihood of achieving your financial goals, typically focusing on financial independence as the
primary objective. For situations where projections show less than the desired results, we may
make recommendations, including those that may impact the original projections by adjusting
certain variables (e.g., working longer, saving more, spending less, taking more risk with
investments).
If you are near retirement or already retired, advice may be given on appropriate distribution
strategies to minimize the likelihood of running out of money or having to adversely alter spending
during your retirement years.
• Risk Management: A risk management review includes an analysis of your exposure to major risks
that could have a significantly adverse effect on your financial picture, such as premature death,
disability, property and casualty losses, or the need for long-term care planning. Advice may be
provided on ways to minimize such risks and about weighing the costs of purchasing insurance
versus the benefits of doing so and, likewise, the potential cost of not purchasing insurance (“self-
insuring”).
• Tax Planning Strategies: Advice may include ways to minimize current and future income taxes as
a part of your overall financial planning picture. For example, we may make recommendations on
which type of account(s) or specific investments should be owned based in part on their “tax
efficiency,” with consideration that there is always a possibility of future changes to federal, state
or local tax laws and rates that may affect your situation.
We recommend that you consult with a qualified tax professional before initiating any tax planning
strategy, and we may provide you with contact information for accountants or attorneys who
specialize in this area if you wish to hire someone for such purposes. We will participate in meetings
or phone calls between you and your tax professional with your approval.
Client Tailored Services and Client Imposed Restrictions
We offer the same suite of services to all of our clients. However, specific client investment plans and their
implementation are dependent upon a client Investment Policy Statement, which outlines each client’s
current situation (investment objectives and risk tolerance levels) and is used to construct a client specific
plan to aid in the selection of a portfolio that matches restrictions, needs, and targets.
Wrap Fee Programs
We do not participate in wrap fee programs.