ADV Part 2A – Firm Brochure Page 5 The Dala Group, LLC
• Estate Planning: This service involves advice with respect to property ownership,
distribution strategies, estate tax reduction, and tax payment techniques. It involves a
discussion of gifts, trusts, etc. and the disposition of business interests. Tax
consequences and their implications are identified and evaluated. At the request of the
Client, our firm will engage the client’s chosen personal estate attorney or planner,
with regard to advising the wealth management of the estate planning.
• Charitable Planning: This includes the incorporation of charitable giving into a client’s
financial plan that maximizes philanthropic, tax, and legacy planning goals.
• Education Planning: This includes alternatives and strategies with respect to the
complete or partial funding of college or other post-secondary education experience. We
discuss opportunities for tax deductions as part of funding education as well as the
alternate tax-advantaged options if an account is overfunded.
• Corporate and Personal Tax Planning: Our firm offers annual tax planning as part of our
comprehensive financial planning service. We evaluate topics like tax-efficient
retirement vehicles, charitable giving strategies, realizing capital gains, Roth IRA
conversions, tax credit eligibility, and more. We can run projections to see how potential
changes may impact our clients’ upcoming tax liability. We may also offer advice as to
how tax laws may affect various financial decisions, e.g. acquisitions, pension strategy,
investing in new opportunities or consolidation of existing investments, and individual
taxation issues, among others.
• Insurance Analysis: This includes risk management associated with advisory
recommendations based on the combination of insurance types that best meet a
client’s specific needs, e.g. life, health, disability, and long-term care, and others as
appropriate.
• Lines of Credit Evaluation: This service includes an evaluation of the client’s access to
lines of credit, their applicability as a means to raise funds when the sum required is
unknown, and a cost benefit analysis to determine whether opening a line of credit would
be advisable given the individuals current financial goals.
• Business and Personal Financial Planning: This service involves an analysis of Client’s
cash flow, their business’ cash flow where applicable, and combined tax liabilities. This
service may extend to incorporate other financial planning services stated above to
determine a better balance between the client’s personal and professional enterprises.
Retirement Plan Consulting:
Our firm provides retirement plan consulting services to employer plan sponsors on an ongoing
basis. Generally, such consulting services consist of assisting employer plan sponsors in
establishing, monitoring and reviewing their company's participant-directed retirement plan.
As the needs of the plan sponsor dictate, areas of advising could include: investment options,
plan structure and participant education. Retirement Plan Consulting services typically include:
ADV Part 2A – Firm Brochure Page 6 The Dala Group, LLC
• Establishing an Investment Policy Statement – Our firm will assist in the development of
a statement that summarizes the investment goals and objectives along with the broad
strategies to be employed to meet the objectives.
• Investment Options – Our firm will work with the Plan Sponsor to evaluate existing
investment options and make recommendations for appropriate changes.
• Asset Allocation and Portfolio Construction – Our firm will develop strategic asset
allocation models to aid Participants in developing strategies to meet their investment
objectives, time horizon, financial situation and tolerance for risk.
• Investment Monitoring – Our firm will monitor the performance of the investments and
notify the client in the event of over/underperformance and in times of market volatility.
• Employee Communications – For pension, profit sharing and 401(k) plan clients with
individual plan participants exercising control over assets in their own account (''self-
directed plans''), we may also provide educational support and investment workshops
designed for the plan participants when the plan sponsor engages our firm to provide
these services. The nature of the topics to be covered will be determined by us and the
client under the guidelines established in ERISA Section 404(c). The educational support
and
investment workshops will NOT provide plan participants with individualized,
tailored investment advice or individualized, tailored asset allocation recommendations.
Individuals seeking individualized advice may request private consultation (either by
telephone or in person), during which specific investment strategies may be discussed.
The implementation of any or all recommendations is solely at the discretion of the
participant, unless a separate advisory agreement has been implemented between the
participant and the advisor.
In providing services for retirement plan consulting, our firm does not provide any advisory
services with respect to the following types of assets: employer securities, real estate (excluding
real estate funds and publicly traded REITS), participant loans, non-publicly traded securities
or assets, other illiquid investments, or brokerage window programs (collectively, “Excluded
Assets”). All retirement plan consulting services shall be in compliance with the applicable state
laws regulating retirement consulting services. This applies to client accounts that are
retirement or other employee benefit plans (“Plan”) governed by the Employee Retirement
Income Security Act of 1974, as amended (“ERISA”). If the client accounts are part of a Plan, and
our firm accepts appointment to provide services to such accounts, our firm acknowledges its
fiduciary standard within the meaning of Section 3(21) or 3(38) of ERISA as designated by the
Retirement Plan Consulting Agreement with respect to the provision of services described
therein.
Tailoring of Advisory Services
Our firm offers specific allocation and investment advice to consulting and wealth management
clients and general investment advice for retirement plan consulting.
ADV Part 2A – Firm Brochure Page 7 The Dala Group, LLC
SP Financial Group
When our firm believes that individual bonds are the best fit for a specific client need, we may
recommend that clients use SP Financial Group to analyze and purchase these bonds. Prior to
purchasing, SP Financial Group will provide a client specific proposal that is reviewed and
approved by our Chief Investment Officer, Mike Heatwole. SP Financial Group does not have
discretionary authority or custody over client assets, as once the bond is purchased it is moved
into the clients Schwab account. SP Financial Group earns their fees based on the markups that
are charged on the individual bonds they purchase. Our firm does not receive a portion of these
fees.
Participation in Wrap Fee Programs
Our firm offers and sponsors a wrap fee program. Comprehensive Portfolio Management services
are only offered through wrapped accounts, which are managed on an individualized basis
according to the client’s investment objectives, financial goals, risk tolerance, etc. Please see our
Part 2A, Appendix 1 (the “Wrap Fee Program Brochure”) for more information.
Regulatory Assets Under Management
Our firm manages $123,039,004 on a discretionary basis and $4,833,448 on a non-
discretionary basis as of December 31, 2023.
Compensation for Our Advisory Services
Financial Consulting:
We charge on an hourly basis for our financial consulting services. The total estimated fee, as
well as the ultimate fee that we charge you, is based on the scope and complexity of our
engagement with you. Our hourly fees are $350.
We require a retainer of fifty-percent (50%) of the ultimate financial consulting fee with the
remainder of the fee directly billed to you and due to us within thirty (30) days of your financial
plan being delivered or consultation rendered to you. We will not require a retainer exceeding
$1,200 when services cannot be rendered within 6 (six) months.
Hourly Fees: Our hourly fees are non-negotiable. Projects spanning more than three months will
be billed quarterly. The items addressed in a modular plan or general consulting services may
include one or more of the services listed above. The amount of time spent will depend on the
complexity of the request and all services will be completed within six months. The total number
of hours will be estimated prior to the engagement and will be specified in our firm’s Financial
Planning & Consulting Agreement for hourly services. The client will be invoiced directly for
hourly fees.
• Example: A client meets with our firm to discuss basic financial consulting issues and
seeks general investment advice relating to broad issues such as retirement planning and