Description of Firm
Optima Capital LLC is a registered investment adviser headquartered in Beaverton, Oregon. We are
organized as a limited liability company ("LLC") under the laws of the State of Oregon. We have been
providing investment advisory services since 11/13/2019. We also offer advisory services under the
name Premier Network. Effective July 2023, Optima Capital is owned by Justin Boggs and Tobin
Wills.
The following paragraphs describe our services and fees. Refer to the description of each investment
advisory service listed below for information on how we tailor our advisory services to your individual
needs. As used in this brochure, the words "we," "our," and "us" refer to Optima Capital LLC and the
words "you," "your," and "client" refer to you as either a client or prospective client of our firm. For any
of the below services we provide to you, it is your responsibility to notify us immediately if any of your
circumstances have changed that may impact the advice we provide you.
Portfolio Management Services
We offer discretionary portfolio management services. Our investment advice is tailored to meet our
clients' needs and investment objectives.
If you participate in our discretionary portfolio management services, we require you to grant our firm
discretionary authority to manage your account. Discretionary authorization will allow us to determine
the specific securities, and the amount of securities, to be purchased or sold for your account without
your approval prior to each transaction. Discretionary authority is granted by the investment advisory
agreement you sign with our firm and the appropriate trading authorization forms you complete for the
account custodian.
You may limit our discretionary authority (for example, limiting the types of securities that can be
purchased or sold for your account) by providing our firm with your restrictions and guidelines in
writing.
As part of our portfolio management services, in addition to other types of investments (see
disclosures below in this section), we may invest your assets according to one or more
model portfolios developed by an unaffiliated investment manager. These models are designed for
investors with varying degrees of risk tolerance ranging from a more aggressive investment strategy to
a more conservative investment approach. Clients whose assets are invested in model portfolios may
not set restrictions on the specific holdings or allocations within the model, nor the types of securities
that can be purchased in the model. Nonetheless, clients may impose restrictions on investing in
certain securities or types of securities in their account. In such cases, this may prevent a client from
investing in certain models that are managed by our firm.
Financial Planning Services
We offer financial planning services which typically involve providing a variety of advisory services to
clients regarding the management of their financial resources based upon an analysis of their
individual needs. These services can range from broad-based financial planning to consultative or
single subject planning. If you retain our firm for financial planning services, we will meet with you to
gather information about your financial circumstances and objectives. We may also use financial
planning software to determine your current financial position and to define and quantify your long-term
goals and objectives. Once we specify those long-term objectives (both financial and non-financial), we
will develop shorter-term, targeted objectives. Once we review and analyze the information you provide
to our firm and the data derived from our financial planning software, we will deliver a written plan to
you, designed to help you achieve your stated financial goals and objectives.
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Financial plans are based on your financial situation at the time we present the plan to you, and on the
financial information you provide to us. You must promptly notify our firm if your financial situation,
goals, objectives, or needs change.
You are under no obligation to act on our financial planning recommendations. Should you choose to
act on any of our recommendations, you are not obligated to implement the financial plan through any
of our other investment advisory services. Moreover, you may act on our recommendations by placing
securities transactions with any brokerage firm.
Advisory Consulting Services
We offer financial consulting services that involve advising clients on specific financial-related topics.
The topics we address may include, but are not limited to, risk assessment/management, investment
planning, financial organization,
or financial decision making/negotiation. Financial consulting services
may be offered as either one-time or ongoing services, as indicated in the Financial Consulting
Agreement you execute with our firm.
Selection of Other Advisers
We may recommend that you use the services of a third party money manager ("TPMM") to manage
all, or a portion of, your investment portfolio. After gathering information about your financial situation
and objectives, we may recommend that you engage a specific TPMM or investment program, which
may include a wrap fee program. Clients receive separate offering materials from applicable TPMMs,
and are required to sign a separate Investment Management Agreement directly with the applicable
TPMM, which spells out the fees associated with the program. In no case will a client's total annual
advisory fee (our fee plus a TPMM's fee) exceed 2% of assets under management.
Factors that we take into consideration when making our recommendation(s) for a TPMM include, but
are not limited to, the following: the TPMM's performance, methods of analysis, fees, your financial
needs, investment goals, risk tolerance, and investment objectives. We will monitor the TPMM(s)'
performance to ensure its management and investment style remains aligned with your investment
goals and objectives.
The TPMM(s) will actively manage your portfolio and will assume discretionary investment authority
over your account. We will assume discretionary authority to hire and fire TPMM(s) and/or reallocate
your assets to other TPMM(s) where we deem such action appropriate. Fees paid to a TPMM are
separate and distinct from fees charged by us and are disclosed in the TPMM's disclosure brochure.
Wrap Fee Programs
We do not act as a sponsor of a wrap fee program, nor are we a portfolio manager of a wrap fee
program. However, in recommending the services of a TPMM as described above, we may
recommend a TPMM that provides services through a wrap fee program. In those cases, clients will
receive applicable wrap fee disclosure brochures from the TPMM.
Types of Investments
We primarily offer advice on ETFs and Mutual Funds. Refer to the Methods of Analysis, Investment
Strategies and Risk of Loss below for additional disclosures on this topic. Additionally, we may advise
you on various types of investments based on your stated goals and objectives. We may also provide
advice on any type of investment held in your portfolio at the inception of our advisory relationship.
Since our investment strategies and advice are based on each client's specific financial situation, the
investment advice we provide to you may be different or conflicting with the advice we give to other
clients regarding the same security or investment.
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Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02") where applicable, we are providing the
following acknowledgment to you.
When we provide investment advice to you regarding your retirement plan account or individual
retirement account, we are fiduciaries within the meaning of Title I of the Employee Retirement Income
Security Act and/or the Internal Revenue Code, as applicable, which are laws governing retirement
accounts. The way we make money creates some conflicts with your interests, so we operate under a
special rule that requires us to act in your best interest and not put our interest ahead of yours. Under
this special rule's provisions, we must:
•Meet a professional standard of care when making investment recommendations (give prudent
advice);
•Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
•Avoid misleading statements about conflicts of interest, fees, and investments;
•Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
•Charge no more than is reasonable for our services; and
•Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Assets Under Management
As of February 23, 2024, we manage $247,698,070 in client assets on a discretionary basis.