Charter Advisory Corporation (hereinafter “Charter”), offers personalized investment advisory
services to individuals, pension and profit sharing plans, trusts, estates, charitable organizations,
corporations, and other business entities. Charter’s services and fee arrangements are described in
the following pages.
Charter is a corporation formed under the laws of the State of Indiana. Charter has been conducting
advisory services since 1979. Michael J. Kelley is the principal owner and President of Charter
Advisory Corporation. This narrative provides clients with information regarding Charter and the
qualifications, business practices, and nature of advisory services that should be considered before
becoming an advisory client of Charter.
Individuals associated with Charter will provide its investment advisory services. These
individuals are authorized to provide advisory services on behalf of Charter. Such individuals are
known as Investment Adviser Representatives (IARs).
IARs with Charter are registered representatives of LPL Financial, a licensed full service securities
broker/dealer and investment adviser under federal and state securities laws, located in Boston,
Massachusetts. LPL Financial is a member of the Financial Industry Regulatory Authority, Inc.
(“FINRA”) and the Securities Investors Protection Corporation (“SIPC”). Securities transactions
for LPL's brokerage clients are executed through LPL. Charter is not an affiliate of LPL Financial.
Financial Planning Services
Financial planning services will typically involve providing a variety of services, principally
advisory in nature, to clients regarding the management of their financial resources based upon an
analysis of their individual needs. Charter works with a variety of clients to assist them with their
long and short term financial planning. Charter focuses on the preparation of financial plans, which
plans provide a framework and structure for combining client goals with current and future savings
and retirement programs. It also works on a contract basis to assist clients in decisions concerning
their investments, insurance and other related accounts. Charter relies on responses provided by
clients to questionnaires and interviews, as well as copies of supporting documentation and/or data
provided by the client or its lawyer, accountant or other advisers. Implementation of the prepared
plan or recommendations is solely at the discretion of the client, with the client also determining
how he/she will implement the plan or recommendations. The client is encouraged to utilize any
desired professional or group of professionals to assist in implementation.
Charter’s Investment Advisory Services
Charter provides investment advisory services to its clients on a discretionary and non-
discretionary basis. The advisory services include, among other things, providing advice regarding
asset allocation and the selection of investments. Account management is guided by the stated
objectives of the client. In addition, the Adviser considers the client’s risk profile and financial
status prior to making any recommendations.
LPL Financial Sponsored Advisory Programs
Charter may provide advisory services to clients through certain programs sponsored by LPL
Financial (LPL), a registered investment adviser and broker/dealer. Below is a brief description of
each LPL advisory program available to Charter. For more information regarding the LPL
programs, including more information on the advisory services and fees that apply, the types of
investments available in the programs and the conflicts of interest presented by the programs
please see the program account packet (which includes the account agreement and LPL Form ADV
program brochure) and the Form ADV, Part 2A of LPL or the applicable program.
LPL Advisory Services
Manager Access Select Program
Manager Access Select provides clients access to the investment advisory services of professional
portfolio management firms for the individual management of client accounts. Advisor will assist
client in identifying a third party portfolio manager (Portfolio Manager) from a list of Portfolio
Managers made available by LPL. The Portfolio Manager manages client’s assets on a
discretionary basis. Advisor will provide initial and ongoing assistance regarding the Portfolio
Manager selection process.
A minimum account value of $50,000 is required for Manager Access Select, however, in certain
instances, the minimum account size may be lower or higher.
Optimum Market Portfolios Program (OMP)
OMP offers clients the ability to participate in a professionally managed asset allocation program
using Optimum Funds shares. Under OMP, client will authorize LPL on a discretionary basis to
purchase and sell Optimum Funds pursuant to investment objectives chosen by the client. Advisor
will assist the client in determining the suitability of OMP for the client and assist the client in
setting an appropriate investment objective. Advisor will have discretion to select a mutual fund
asset allocation portfolio designed by LPL consistent with the client’s investment objective. LPL
will have discretion to purchase and sell Optimum Funds pursuant to the portfolio selected for the
client. LPL will also have authority to rebalance the account.
A minimum account value of $1,000; note that accounts below $10,000 are required to have annual
or recurring contributions in place for OMP. In certain instances, LPL will permit a lower
minimum account size.
Personal Wealth Portfolios Program (PWP)
PWP offers clients an asset management account using asset allocation model portfolios designed
by LPL. Advisor will have discretion for selecting the asset allocation model portfolio based on
client’s investment objective. Advisor will also have discretion for selecting third party money
managers (PWP Advisors), mutual funds and ETFs within each asset class of the model portfolio.
LPL will act as the overlay portfolio manager on all PWP accounts and will be authorized to
purchase and sell on a discretionary basis mutual funds, ETFs and equity and fixed income
securities.
A minimum account value of $250,000 is required for PWP. In certain instances, LPL will permit
a lower minimum account size.
Model Wealth Portfolios Program (MWP)
MWP offers clients a professionally managed mutual fund asset allocation program. Advisor will
obtain the necessary financial data from the client, assist the client in determining the suitability
of the MWP program and assist the client in setting an appropriate investment objective. The
Advisor will initiate the steps necessary to open an MWP account and have discretion to select a
model portfolio designed by LPL’s Research Department consistent with the client’s stated
investment objective. LPL’s Research Department or third-party portfolio strategists are
responsible for selecting the mutual funds or ETFs within a model portfolio and for making
changes to the mutual funds or ETFs selected.
The client will authorize
LPL to act on a discretionary basis to purchase and sell mutual funds
and ETFs and to liquidate previously purchased securities. The client will also authorize LPL to
effect rebalancing for MWP accounts.
MWP requires a minimum asset value for a program account to be managed. The minimums vary
depending on the portfolio(s) selected and the account’s allocation amongst portfolios. The lowest
minimum for a portfolio is $10,000. In certain instances, a lower minimum for a portfolio is
permitted.
Small Market Solution (SMS) Program
Under SMS, LPL Research (a team of investment professionals within LPL) creates and maintains
a series of different investment menus (“Investment Menus”) consisting of a mix of different asset
classes and investment vehicles (“investment options”) for clients that sponsor and maintain
participant-directed defined contribution plans (“Plan Sponsors”). The Plan Sponsor is responsible
for selecting the Investment Menu that it believes is appropriate based on the demographics and
other characteristics of the Plan and its participants. LPL Research is responsible for the selection
and monitoring of the investment options made available through Investment Menus (“Fiduciary
Selection Services”). The investment options that are offered through SMS are limited to the
specific investments available through the record keeper that the Plan Sponsor selects. The Plan
Sponsor may only select an Investment Menu in its entirety and does not have the option to
remove or substitute an investment option.
If the Plan is subject to ERISA, LPL will be a “fiduciary” and serve as “investment manager” (as
that term is defined in section 3(38) of ERISA) in connection with the Fiduciary Selection Services.
None of the services offered under SMS other than the Fiduciary Selection Services will constitute
“investment advice” under 3(21)(A)(ii) of ERISA, or otherwise cause LPL or Charter to be deemed
a fiduciary.
In addition to the Fiduciary Selection Services, Plan Sponsor may also select from a number of
non-fiduciary consulting services available under SMS that are provided by Charter. These
consulting services may include, but are not limited to: general education, and support regarding
the Plan and the investment options selected by Plan Sponsor; assistance regarding the selection
of, and ongoing relationship management for, record keepers and other third-party vendors; Plan
participant enrollment support; and participant-level education regarding investment in the Plan.
These consulting services do not include any individualized investment advice to the Plan Sponsor
or Plan participants with respect to Plan assets, and LPL and Charter do not act as fiduciaries under
ERISA in providing such consulting services.
Guided Wealth Portfolios (GWP)
GWP offers clients the ability to participate in a centrally managed, algorithm-based investment
program, which is made available to users and clients through a web-based, interactive account
management portal (“Investor Portal”). Investment recommendations to buy and sell open-end
mutual funds and exchange-traded funds are generated through proprietary, automated, computer
algorithms (collectively, the “Algorithm”) of Xulu, Inc., doing business as FutureAdvisor
(“FutureAdvisor”), based upon model portfolios constructed by LPL and selected for the account
as described below (such model portfolio selected for the account, the “Model Portfolio”).
Communications concerning GWP are intended to occur primarily through electronic means
(including but not limited to, through email communications or through the Investor Portal),
although Advisor will be available to discuss investment strategies, objectives or the account in
general in person or via telephone.
A preview of the Program (the “Educational Tool”) is provided for a period of up to forty-five (45)
days to help users determine whether they would like to become advisory clients and receive
ongoing financial advice from LPL, FutureAdvisor and Charter by enrolling in the advisory service
(the “Managed Service”). The Educational Tool and Managed Service are described in more detail
in the GWP Program Brochure. Users of the Educational Tool are not considered to be advisory
clients of LPL, FutureAdvisor or Charter, do not enter into an advisory agreement with LPL,
FutureAdvisor or Charter, do not receive ongoing investment advice or supervision of their assets,
and do not receive any trading services.
A minimum account value of $5,000 is required to enroll in the Managed Service.
Solicitation/ Referral Services to Sponsored Programs Directly Managed Programs
In directly managed programs, Charter will refer clients to independent, third-party investment
advisers (TPIA). The TPIA manages the client's account in accordance with the disclosures set
forth in the third-party investment adviser's documents. Charter is engaged by the TPIA to provide
referral services on behalf of the TPIA pursuant to an agreement between Charter and the TPIA.
Charter is compensated by the TPIA for referring the clients. The TPIA may assume discretionary
authority over the assets in the accounts participating in these programs.
Charter provides the following services on behalf of the TPIA. Charter typically gathers
information from the client about the client's financial situation, investment objectives, and
reasonable restrictions the client wants to impose on the management of the account. Charter then
periodically reviews reports provided to the client; contacts the client at least annually to review
the client's financial situation and objectives; communicates information to the third-party
investment adviser as warranted; and assists the client in understanding and evaluating the services
provided by the third party adviser that is directly managing the account.
ERISA Plan Services
Charter is a fiduciary under the Employee Retirement Income Security Act of 1974, as amended
(ERISA) with respect to investment management services and investment advice provided to
ERISA plan clients, including ERISA plan participants. Charter is also a fiduciary under the
Internal Revenue Code (IRC) with respect to investment management services and investment
advice provided to ERISA plans, ERISA plan participants, IRAs and IRA owners (collectively,
“Retirement Account Clients”). As such, Charter is subject to specific duties and obligations under
ERISA and the IRC that include, among other things, prohibited transaction rules which are
intended prohibit fiduciaries from acting on conflicts of interest. When a fiduciary gives advice in
which it has a conflict of interest, the fiduciary must either avoid or eliminate the conflict or rely
upon a prohibited transaction exemption (PTE).
Charter manages assets on a discretionary or nondiscretionary basis. As of December 31, 2023,
Charter managed $319,216,086 of client assets of which, $267,933,135 in 935 accounts are
managed on a discretionary basis and $51,282,951 in 19 accounts are managed on a non-
discretionary basis.