Fortem Financial is part of the Focus Financial Partners, LLC (“Focus LLC”) partnership. Specifically,
Fortem Financial is a wholly-owned indirect subsidiary of Focus LLC. Ferdinand FFP Acquisition,
LLC is the sole managing member of Focus LLC. Ultimate governance of Focus LLC is conducted
through the board of directors at Ferdinand FFP Ultimate Holdings, LP. Focus LLC is majority-
owned, indirectly and collectively, by investment vehicles affiliated with Clayton, Dubilier & Rice,
LLC (“CD&R”). Investment vehicles affiliated with Stone Point Capital LLC (“Stone Point”) are
indirect owners of Focus LLC. Because Fortem Financial is an indirect, wholly-owned subsidiary of
Focus LLC, CD&R and Stone Point investment vehicles are indirect owners of Fortem Financial.
Focus LLC also owns other registered investment advisers, broker-dealers, pension consultants,
insurance firms, business managers and other firms (the “Focus Partners”), most of which provide
wealth management, benefit consulting and investment consulting services to individuals, families,
employers, and institutions. Some Focus Partners also manage or advise limited partnerships,
private funds, or investment companies as disclosed on their respective Form ADVs.
Fortem Financial is managed by Brian P. Amidei, Joseph G. Romano and Brett D’Orlando (“Fortem
Financial Principals”), pursuant to a management agreement between FF Capital Management, LLC
and Fortem Financial. The Fortem Financial Principals serve as leaders and officers of Fortem
Financial, and are responsible for the management, supervision and oversight of Fortem Financial.
While this brochure generally describes the business of Fortem Financial, certain sections also
discuss the activities of its Supervised Persons, which refer to the Firm’s officers, partners, directors
(or other persons occupying a similar status or performing similar functions), employees or any
other person who provides investment advice on Fortem Financial’s behalf and is subject to the
Firm’s supervision or control.
As of December 31, 2023, Fortem Financial had $432,167,981 in discretionary assets under
management and $5,890,584 in non-discretionary assets under management.
Advisory Services Offered
Fortem Financial offers a variety of advisory services, which include financial planning, consulting,
and investment management services. Prior to Fortem Financial rendering any of the foregoing
advisory services, clients are required to enter into one or more written agreements with Fortem
Financial setting forth the relevant terms and conditions of the advisory relationship (the “Advisory
Agreement”).
Fortem Loans
We offer clients the option of obtaining residential mortgage loans and mortgage loan refinancings
from unaffiliated third-party financial institutions with the assistance of our affiliate, Fortem Loans
LLC, a wholly owned subsidiary of our parent company, Focus Financial Partners, LLC. Please see
Items 5 and 10 for a fuller discussion of these services and other important information.
UPTIQ Treasury & Credit Solutions, LLC
We offer clients the option of obtaining certain financial solutions from unaffiliated third-party
financial institutions through UPTIQ Treasury & Credit Solutions, LLC (together with UPTIQ, Inc.
and its affiliates, “UPTIQ”). Please see Items 5 and 10 for a fuller discussion of these services and
other important information.
Focus Risk Solutions
We help our clients obtain certain insurance solutions from unaffiliated, third-party insurance
brokers by introducing clients to our affiliate, Focus Risk Solutions, LLC (“FRS”), a wholly owned
subsidiary of our parent company, Focus Financial Partners, LLC. Please see Items 5 and 10 for a
fuller discussion of these services and other important information.
Financial Planning and Consulting Services
Fortem Financial offers clients a broad range of financial planning and consulting services, which
may include any or all of the following functions:
• Business Planning
• Education Planning
• Liability and Risk Management
• Trust and Estate Planning
• Retirement Planning
• Cash Flow Forecasting
• Investment Consulting
• Insurance Planning
• Charitable Giving
• Distribution Planning
• Tax Planning
• Manager Due Diligence
While each of these services is available on a stand-alone basis, certain of them may also be
rendered in conjunction with investment portfolio management as part of a comprehensive wealth
management engagement (described in more detail below).
In performing these services, Fortem Financial is not required to verify any information received
from the client or from the client’s other professionals (e.g., attorneys, accountants, etc.,) and is
expressly authorized to rely on such information. Fortem Financial may recommend clients engage
the Firm for additional related services, its Supervised Persons in their individual capacities as
insurance agents or registered representatives of a broker-dealer and/or other professionals to
implement its recommendations. Clients are advised that a conflict of interest exists if clients
engage Fortem Financial or its affiliates to provide additional services for compensation. Clients
retain absolute discretion over all decisions regarding implementation and are under no obligation
to act upon any of the recommendations made by Fortem Financial under a financial planning or
consulting engagement. Clients are advised that it remains their responsibility to promptly notify
the Firm of any change in their financial situation or investment objectives for the purpose of
reviewing, evaluating or revising Fortem Financial’s recommendations and/or services.
Investment and Wealth Management Services
Fortem Financial provides clients with wealth management services which include a broad range of
comprehensive financial planning and consulting services as well as discretionary management of
investment portfolios.
Fortem Financial primarily allocates client assets among various mutual funds, exchange-traded
funds (“ETFs”), individual debt and equity securities, and independent investment managers
(“Independent Managers”) in accordance with their stated investment objectives.
When requested, the Firm may also provide advice about any type of legacy position or other
investment held in client portfolios. Clients may engage Fortem Financial to manage and/or advise
on certain investment products that are not maintained at their primary custodian, such
as variable
life insurance and annuity contracts and assets held in employer sponsored retirement plans and
qualified tuition plans (i.e., 529 plans). In these situations, Fortem Financial directs or recommends
the allocation of client assets among the various investment options available with the product.
These assets are generally maintained at the underwriting insurance company, or the custodian
designated by the product’s provider.
Fortem Financial tailors its advisory services to meet the needs of its individual clients and seeks to
ensure that client portfolios are managed in a manner consistent with those needs and objectives.
Fortem Financial consults with clients on an initial and ongoing basis to assess their specific risk
tolerance, time horizon, liquidity constraints and other related factors relevant to the management
of their portfolios. Clients are advised to promptly notify Fortem Financial if there are changes in
their financial situation or if they wish to place any limitations on the management of their
portfolios. Clients may impose reasonable restrictions or mandates on the management of their
accounts if Fortem Financial determines, in its sole discretion, that the conditions would not prove
overly burdensome to the Firm’s management efforts.
Retirement Plan Participant Account Management (Discretionary)
Fortem Financial implements investment advice on behalf of clients in certain held-away accounts –
for example, 401(k) or 529 plan accounts – maintained either at the custodians with whom Fortem
Financial has an institutional relationship or at other independent third-party custodians. Fortem
Financial has the capability to review, monitor, and manage these held-away accounts in a fashion
similar to the way in which it reviews, monitors, and manages accounts that are not held away.
Wrap Fee Programs
Fortem Financial does not participate in wrap fee programs, where brokerage commissions and
transaction costs are included in the asset-based fee charged to the client.
Retirement Plan Consulting Services
Fortem Financial provides various consulting services to qualified employee benefit plans and their
fiduciaries. This suite of institutional services is designed to assist plan sponsors in structuring,
managing and optimizing their corporate retirement plans. Each engagement is individually
negotiated and customized, and may include any or all of the following services:
• Plan Design and Strategy
• Plan Review and Evaluation
• Executive Planning & Benefits
• Investment Selection
• Plan Fee and Cost Analysis
• Plan Committee Consultation
• Fiduciary and Compliance
• Participant Education
As disclosed in the Advisory Agreement, certain of the foregoing services are provided by Fortem
Financial as a fiduciary under the Employee Retirement Income Security Act of 1974, as amended
(“ERISA”).
Fortem Financial is a fiduciary under the Employee Retirement Income Security Act of 1974, as
amended (“ERISA”) with respect to investment management services and investment advice
provided to ERISA plans and ERISA plan participants. Fortem Financial is also a fiduciary under
section 4975 of the Internal Revenue Code (the “IRC”) with respect to investment management
services and investment advice provided to individual retirement accounts (“IRAs”), ERISA plans,
and ERISA plan participants. As such, Fortem Financial is subject to specific duties and obligations
under ERISA and the IRC that include, among other things, prohibited transaction rules which are
intended to prohibit fiduciaries from acting on conflicts of interest. When a fiduciary gives advice,
the fiduciary must either avoid certain conflicts of interest or rely upon an applicable prohibited
transaction exemption (a “PTE”). In accordance with ERISA Section 408(b)(2), each plan sponsor is
provided with a written description of Fortem Financial’s fiduciary status, the specific services to be
rendered and all direct and indirect compensation the Firm reasonably expects under the
engagement.
A conflict of interest arises and the prohibited transaction rules are implicated when Fortem
Financial recommends that an ERISA plan participant take a distribution from an ERISA Plan and
roll it over to an IRA that Fortem Financial advises or if Fortem Financial recommends that an IRA
owner transfer his IRA to an IRA that Fortem Financial advises because Fortem Financial will
receive compensation that it would not have received absent the recommendation – i.e., the IRA
advisory fee.
As a fiduciary, we have duties of care and of loyalty to you and are subject to obligations imposed
on us by the federal and state securities laws. As a result, you have certain rights that you cannot
waive or limit by contract. Nothing in our agreement with you should be interpreted as a limitation
of our obligations under the federal and state securities laws or as a waiver of any unwaivable
rights you possess.
Use of Independent Managers
As mentioned above, Fortem Financial may select certain Independent Managers to actively
manage a portion of its clients’ assets. The specific terms and conditions under which a client
engages an Independent Manager may be set forth in a separate written agreement with the
designated Independent Manager. In addition to this brochure, clients may also receive the written
disclosure documents of the respective Independent Managers engaged to manage their assets.
Fortem Financial evaluates a variety of information about Independent Managers, which may
include the Independent Managers’ public disclosure documents, materials supplied by the
Independent Managers themselves and other third-party analyses it believes are reputable. To the
extent possible, the Firm seeks to assess the Independent Managers’ investment strategies, past
performance and risk results in relation to its clients’ individual portfolio allocations and risk
exposure. Fortem Financial also takes into consideration each Independent Manager’s management
style, returns, reputation, financial strength, reporting, pricing and research capabilities, among
other factors.
Fortem Financial continues to provide services relative to the discretionary selection of the
Independent Managers. The Firm will monitor the performance of those accounts being managed
by Independent Managers. Fortem Financial seeks to ensure the Independent Managers’ strategies
and target allocations remain aligned with its clients’ investment objectives and overall best
interests.