OVERVIEW OF FIRM
Keystone Global Partners, LLC, is a privately held and independent registered investment advisory firm. The
firm was established with a goal of serving as a trusted partner to our clients which include: affluent families
and individuals, trusts and estates, charitable organizations and private foundations, and business entities. We
offer independent, unbiased financial advice focused on our clients’ unique needs and priorities. Keystone is
dedicated to enhancing the financial lives and enriching the family legacies of our clients.
WEALTH AND INVESTMENT MANAGEMENT
Overview. We offer comprehensive wealth and investment management services. To the extent requested,
we may provide limited consultation services on matters that are generally ancillary to the wealth and
investment management process (See also “General Consulting” below for more information). For some
clients, this may include a formal financial plan (See also “Financial Planning” below for more information). For
families with substantial assets and complex financial lives, we also provide integrated services and advice on
matters that may not directly pertain to investments including educating multi‐generational families (See also”
Family Office Services” below for more information).
Investment Planning. We help our clients outline their financial circumstances and investment objectives. This
allows us to help clients determine their risk tolerance and create an appropriate investment plan. When
providing investment advisory services, we consider our clients' personal situation, income and liquidity
needs, time horizon, legal and tax constraints, risk tolerance, inter‐generational issues, and other special
needs. We help clients think through what financial goals are important to them and structure an investment
plan designed to achieve those goals.
Portfolio Construction. Portfolios are designed to take into consideration the client’s circumstances and risk
tolerance. The portfolios are structured to minimize investment risk while targeting a sufficient return to meet
client stated investment goals. We use an asset allocation model that incorporates client level goals and our
forward‐looking view of various asset classes to determine the portfolio’s optimal investment composition.
Investment portfolios generally include multiple asset classes and investment styles. This increases
diversification attributes and reduces portfolio volatility. We perform research on the asset classes and
diligence on the specific securities to fulfill the desired mix of assets. Investment options we typically use
include: separate account managers, mutual funds, exchange‐traded funds, exchange‐traded notes, private
partnerships, separate investments in equities, bonds, cash equivalents, and other instruments.
Portfolio Monitoring. We monitor client portfolios and, when necessary, we will recommend subsequent
modifications to a client’s asset allocation or to specific securities in accordance with the client’s investment
goals and objectives. Monitoring also includes regular due diligence on any investment managers we use in
the portfolios. This due diligence is aimed to make sure managers continue to perform well and can cover
topics including: changes in the manager’s organization, continuity of portfolio management personnel,
investment outlook, inconsistencies in quantitative portfolio metrics, and various other aspects we deem to be
important (See also “Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss” below for more
information).
Restrictions. Our services are tailored to meet the different needs of our clients and clients may impose
guidelines or restrictions on investments in certain securities, types of securities, or any other desired
portfolio attributes. Such guidelines and restrictions must be provided in writing and may impact
performance.
Other. We may provide independent research and analysis on certain concentrated stock positions that exist
in some client portfolios. We may also provide clients periodic investment‐related white papers, research
reports, and articles related to the investment process without charge. Our services are offered on both a
discretionary and non‐discretionary basis (See also “Item 16 – Investment Discretion” below for more
information).
FINANCIAL PLANNING
Overview. We provide a variety of financial planning services to clients. These financial planning services are
offered on a comprehensive or a la carte (limited focus) basis. The financial planning advice will address any or
all of the following areas:
‐ Defining Goals and Priorities ‐ Investment Planning
‐ Tax and Cash Flow Planning ‐ Real Estate Analysis
‐ Liquidity Management ‐ Mortgage/Debt Analysis
‐ Retirement Planning ‐ Insurance Analysis
‐ Education Planning ‐ Estate Planning
‐ Compensation Planning ‐ Sale of Business
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Charitable Planning
Risk Management
‐ Personal Exit Advisory
In this regard, we may prepare financial plans and analyses as well as financial statements reflecting net
worth, cash flow, and income tax projections. We will collaborate with our client's outside advisors such as
accountants and attorneys if necessary. We use analytical models to determine the probability of success of a
financial plan. This may include the likelihood of accomplishing a client’s desired objectives and goals based on
their financial resources.
Information Gathering. We gather required information through in‐depth personal interviews. This
information may include a client's current financial assets, sources of income, liabilities, future goals, and
attitudes towards risk. We will request the standard information relevant to the financial planning process but
solely rely on the client for providing us with accurate documents and informing us of any unique
circumstances or situations. We carefully review these clients supplied documents, including our proprietary
questionnaire which is completed by the client, and we will create a financial plan to review with the client.
Upon client request, we offer to coordinate with the client’s accountants and attorneys to obtain the
necessary information.
The Plan. Working off this comprehensive set of information, we may prepare a detailed financial plan which
documents the client’s situation and identifies areas of concern. Our written financial plans usually include
specific actions or general recommendations for a course of activity to be taken by the clients. This plan may
also include a financial model with projections on
how the client’s current financial resources and anticipated
sources of income will support future expenses and goals.
Our recommendations are designed to educate and allow a client to coordinate financial affairs, manage cash
flow, prudently reduce income and transfer taxes, and attempt to improve overall net worth more efficiently.
Some recommendations can be, for example, to create or revise wills or trusts, obtain or revise insurance
coverage, start or alter retirement savings, or establish education or charitable giving programs. We may also
highlight opportunities to better manage future estate taxes.
We may make recommendations that the clients begin or revise investment programs. We can analyze
investment assets and holdings, both individually and in total, and offer insights as to what could be improved.
Insights to a client’s current situation might include a lack of diversification, too much invested in a risky or
expensive asset, or abnormally high fees. Where appropriate, our recommendations may be determined
primarily from tax, cash flow, and estate planning perspective rather than on the risk and return properties of
the specific security. As examples, we may make recommendations with respect to the purchase or sale of
specific securities or assets as appropriate to address tax or estate planning objectives. We may compare the
consequences of selling a security in the market versus gifting a security to charity. We may analyze the
purchase or sale of employer securities as part of the development of an employee client stock‐option
exercise program.
Implementation. Should a client choose to implement the recommendations contained in the plan, we
suggest that the client work closely with his/her attorney, accountant, insurance agent, and/or stockbroker.
The decision to implement any recommendation of the financial plan is entirely at the discretion of the client.
At the client’s request, we may assist and coordinate the implementation of certain recommendations of the
plan. In this process we may review the plan with the client’s existing advisors or make recommendations with
respect to products and services offered by third‐party service providers. If needed or requested by the client,
we may also refer clients to accountants, attorneys or other specialists, as necessary. However, the client has
no obligation to engage these third‐party service providers and the decision to do so rest exclusively with the
client.
We generally recommend clients to revisit and update this plan with us on a regular basis. The plan is intended
to be a living, breathing document that incorporates any life changes that happens with time.
FAMILY OFFICE SERVICES
Overview. For families with substantial wealth, our services aim to provide a more sophisticated and efficient
method to manage a family’s wealth. We provide a dedicated business infrastructure and act as a quarterback
helping to manage and coordinate a team of in‐house and outsourced experts to support the various financial
and non‐financial needs of a family.
We may help families select and appoint professional advisors who will provide advice to multiple generations.
Beyond building the correct team, families may face a full range of human resource issues— from ensuring that
professionals perform at a high level to retaining the best‐in‐class talent. We work towards ensuring the
continued high performance and accountability of the team of advisors.
Families may engage us for investment management services as described in the “Wealth and Investment
Management” section above. Investment strategies may be determined by family goals and objectives. We
help protect family wealth by investing prudently with proper diversification and through the education of
family members. We educate future generations to be responsible stewards of wealth and make informed
critical decisions.
Services. All families are different, and we create a fully customized relationship for our family office clients.
We work with third‐party service providers on certain services listed below. A relationship will typically
encompass a subset of the following services we offer:
Tax Minimization
Trusts, state tax, and QSBS (section 1202) strategies
Charitable vehicles, education savings, tax‐advantaged vehicles
Option exercise strategies
Investment Management
Asset allocation / risk management
Alternative program buildout and maintenance
Tax‐aware investing and asset location optimization
Concentrated stock management and share‐selling strategies
Advanced Financial Planning
Cashflow, budgeting, scenario analysis, and real‐time balance sheet maintenance
Financial decision modeling
Estate and legacy planning strategy
Career decisions and comp package optimization
Quarterbacking
Quarterbacking our clients’ financial lives and coordination with clients’ other advisors
Access to our vetted network of specialists (accountants, attorneys, etc.)
Protection
Property & Casualty and Life Insurance review, advice, and implementation
Best practice in risk reduction
Access to Liquidity
Mortgage strategy and coordination
Investment lines of credit, margin, and other specialty types of lending
Personal Exit Advisory
Financial planning & strategy coordination
Estate planning strategies & coordination
Best practice advisory
MISCELLANEOUS
We may introduce clients to other investment and non‐investment related service providers/professionals,
such as accountants, attorneys, insurance providers, etc. The client is under no obligation to engage the
services of any such introduced professional. The client retains absolute discretion over all such
implementation decisions and is free to accept or reject any introduction or recommendation from us.
Although we may have experience with these service providers, we are not responsible for the services
provided by these services providers and/or professionals. We are not responsible for any losses caused by
the actions of any third party recommended by us, including but not limited to any accounting or legal
professional services. We cannot offer tax advice or replace the services provided by licensed CPAs or
attorneys. We advise the client to contact individual tax consultants or legal advisors for additional
information. We do not offer wrap fee services.
Keystone was established in 2010 with two principal owners, Calvin Lo and Peyton Carr.
As of February 2024, Keystone manages:
Regulatory Discretionary Assets Under Management $ 137,477,647
Regulatory Non‐Discretionary Assets Under Management $ 65,364,274
Total $ 202,841,921