A. Firm Information
Cook Wealth, LLC (“Cook Wealth” or the “Advisor”) is a registered investment advisor with the U.S. Securities and
Exchange Commission (“SEC”). The Advisor is organized as a Limited Liability Company (“LLC”) under the laws of the
State of North Carolina in 2004. Cook Wealth’s advisory practice was initially formed in 1984 as an independent advisory
practice and became a registered investment advisor in 2014. Cook Wealth is owned and operated by Brian J. Cook,
CFP®. This Disclosure Brochure provides information regarding the qualifications, business practices, and the advisory
services provided by Cook Wealth. For information regarding this Disclosure Brochure, please contact Kimberly A.
Hoffman, Chief Compliance Officer, at (919) 784-9100 or by email at
[email protected].
B. Advisory Services Offered
Cook Wealth offers investment advisory services to individuals, high net worth individuals, and retirement plans (each
referred to as the “Client”).
The Advisor serves as a fiduciary to the Clients, as defined under the applicable laws and regulations. As a fiduciary, the
Advisor upholds a duty of loyalty, fairness and good faith towards each Client and seeks to mitigate potential conflicts of
interest. Cook Wealth’s fiduciary commitment is further described in the Advisor’s Code of Ethics. For more information
regarding the Code of Ethics, please see Item 11 – Code of Ethics, Participation or Interest in Client Transactions and
Personal Trading.
Investment Management Services
Cook Wealth provides customized investment advisory solutions for its Clients. This is achieved through continuous
personal Client contact and interaction while providing discretionary investment management and financial planning
services. Cook Wealth works with each Client to identify their investment goals and objectives as well as risk tolerance
and financial situation in order to develop a tailored portfolio strategy. Cook Wealth will then construct the portfolio,
consisting of mutual funds and/or exchange-traded funds (“ETFs”), to achieve the Client’s investment goals. The Advisor
may also utilize individual stocks and bonds to meet the needs of its Clients.
Cook Wealth’s investment approach is primarily long-term focused, but the Advisor may buy, sell or reallocate positions
that have been held less than one year to meet the objectives of the Client or due to market conditions. Cook Wealth
integrates tax management into its investment process which also drives holding periods. Cook Wealth will construct,
implement, and monitor the portfolio to ensure it meets the goals, objectives, circumstances, tax situation, and risk
tolerance agreed to by the Client. Each Client will have the opportunity to place reasonable restrictions on the types of
investments to be held in their respective portfolio, subject to acceptance by the Advisor.
Cook Wealth evaluates and selects investments for inclusion in Client portfolios only after applying its internal due
diligence process. Cook Wealth may recommend, on occasion, redistributing investment allocations to diversify the
portfolio. Cook Wealth may recommend specific positions to increase sector or asset class weightings. The Advisor may
recommend employing cash positions as a possible hedge against market movement. Cook Wealth may recommend
selling positions for reasons that include, but are not limited to, harvesting capital gains or losses, business or sector risk
exposure to a specific security or class of securities, overvaluation or overweighting of the position[s] in the portfolio,
change in risk tolerance of the Client, generating cash to meet Client needs, or any risk deemed unacceptable for the
Client’s risk tolerance. Prior to rendering investment advisory services, Cook Wealth will ascertain, in conjunction with the
Client, the Client’s financial situation, risk tolerance, and investment objective[s].
At no time will Cook Wealth accept or maintain custody of a Client’s funds or securities, except for the limited authority as
outlined in Item 15 – Custody. All Client assets will be managed within their designated account[s] at the Custodian,
pursuant to the terms of the agreement, please see Item 12 – Brokerage Practices.
Retirement Accounts – When the Advisor provides investment advice to Clients regarding ERISA retirement accounts or
individual retirement accounts (“IRAs”), the Advisor is a fiduciary within the meaning of Title I of the Employee Retirement
Income Security Act (“ERISA”) and/or the Internal Revenue Code (“IRC”), as applicable, which are laws governing
retirement accounts. When deemed to be in the Client’s best interest, the Advisor will provide investment advice to a
Client regarding a distribution from an ERISA retirement account or to roll over the assets to an IRA, or recommend a
similar transaction including rollovers from one ERISA sponsored Plan to another, one IRA to another IRA, or from one
type of account to another account (e.g. commission-based account to fee-based account). Such a recommendation
creates a conflict of interest if the Advisor will earn a new (or increase its current) advisory fee as a result of the
transaction. No client is under any obligation to roll over a retirement account to an account managed by the Advisor.
Use of Independent Managers – Cook Wealth may recommend to Clients that all, or a portion of their investment portfolio,
be implemented by utilizing one or more unaffiliated money managers or investment platforms (collectively “Independent
Managers”). Independent Managers may be sourced directly or accessed through an investment management platform.
The Client will be required to enter into a separate agreement with the Independent Manager[s].
Cook Wealth serves as the Client’s primary advisor and relationship manager. However, the Independent Manager[s] will
assume discretionary authority for the day-to-day investment management of those assets placed in their control. Cook
Wealth will assist and advise the Client in establishing investment objectives for their account[s], the selection of the
Independent Manager[s], and defining any restrictions on the account[s]. Cook Wealth will continue to provide oversight of
the Client’s account[s] and ongoing monitoring of the activities of these unaffiliated parties. The Independent Manager[s]
will implement the selected investment strategies based on their investment mandates. The Client may be able to impose
reasonable investment restrictions on these accounts, subject to the acceptance of these third parties.
The Client,
prior to entering into an agreement with an Independent Manager, will be provided with the Form ADV Part 2A
(or a brochure that makes the appropriate disclosures) of that party. Cook Wealth does not receive any compensation
from these Independent Managers or Investment Platforms other than Cook Wealth’s investment advisory fee (described
in Item 5).
Participant Account Management- As part of the Advisor’s Investment Management Services, when appropriate, the
Advisor will use a third-party platform to facilitate management of held away assets such as defined contribution plan
participant accounts, with discretion. The platform allows the Advisor to avoid being considered to have custody of Client
funds since the Advisor does not have direct access to Client log-in credentials to affect trades. The Advisor is not
affiliated with the platform in any way and do not receive compensation from them for using their platform. A link will be
provided to the Client allowing them to connect an account(s) to the platform. Once Client account(s) is connected to the
platform, the Advisor will review the current account allocations. When deemed necessary, the Advisor will rebalance the
account considering client investment goals and risk tolerance, and changes in allocations will take into account current
economic and market trends. The goal is to improve account performance over time, minimize loss during difficult
markets, and manage internal fees that harm account performance. Client account(s) will be reviewed at least quarterly
and allocation changes will be made as deemed necessary.
Financial Planning Services
Cook Wealth will typically provide a variety of financial planning services to individuals and families as part of its
investment management services, but these services are also offered separately for an additional fee pursuant to the
written agreement. Services are offered in several areas of a Client’s financial situation depending on their goals,
objectives, and financial situation. Generally, such financial planning services will involve preparing a financial plan or
rendering a financial consultation based on the Client’s financial goals and objectives. This planning or consulting may
encompass one or more areas of need including, but not limited to investment planning, retirement planning, personal
savings, education savings, and other areas of a Client’s financial situation. The Advisor also offers tax planning and
preparation services.
A financial plan or financial consultation rendered to the Client will usually include general recommendations for a course
of activity or specific actions to be taken by the Client. For example, recommendations may be made that the Client start
or revise their investment programs, commence or alter retirement savings, and establish education savings and/or
charitable giving programs. Cook Wealth may also refer Clients to an internal accountant, attorney or other specialist, as
appropriate for their unique situation. For certain financial planning engagements, the Advisor will provide a written
summary of Client’s financial situation, observations, and recommendations. For consulting or ad-hoc engagements, the
Advisor may not provide a written summary. Plans or consultations are typically completed within six months of contract
date, assuming all information and documents requested are provided promptly.
Financial planning recommendations pose a potential conflict between the interests of the Advisor and the interests of the
Client. For example, the Advisor has an incentive to recommend that Clients engage the Advisor for investment
management services or to increase the level of investment assets with the Advisor as it would increase the amount of
advisory fees paid to the Advisor. Clients are not obligated to implement any recommendations made by the Advisor or
maintain an ongoing relationship with the Advisor. If the Client elects to act on any of the recommendations made by the
Advisor, the Client is under no obligation to implement the transaction through the Advisor.
Retirement Plan Advisory Services
Cook Wealth provides 3(21) retirement plan advisory services on behalf of the retirement plans (each a “Plan”) and the
company (the “Plan Sponsor”). The Advisor’s retirement plan advisory services are designed to assist the Plan Sponsor in
meeting its fiduciary obligations to the Plan and its Plan Participants. Each engagement is customized to the needs of the
Plan and Plan Sponsor. Services generally include:
• Vendor Analysis
• Investment Oversight Services (ERISA 3(21))
• Ongoing Investment Recommendation and Assistance
These services are provided by Cook Wealth serving in the capacity as a fiduciary under the Employee Retirement
Income Security Act of 1974, as amended (“ERISA”). In accordance with ERISA Section 408(b)(2), the Plan Sponsor is
provided with a written description of Cook Wealth’s fiduciary status, the specific services to be rendered and all direct
and indirect compensation the Advisor reasonably expects under the engagement.
C. Client Account Management
Prior to engaging Cook Wealth to provide investment advisory services, each Client is required to enter into one or more
agreements with the Advisor that define the terms, conditions, authority, and responsibilities of the Advisor and the Client.
These services may include:
• Establishing an Investment Policy Statement – Cook Wealth, in connection with the Client, will develop a strategy
that seeks to achieve the Client’s goals and objectives.
• Asset Allocation – Cook Wealth will develop a strategic asset allocation that is targeted to meet the investment
objectives, time horizon, financial/tax situation and tolerance for risk for each Client.
• Portfolio Construction – Cook Wealth will develop a portfolio for the Client that is intended to meet the stated
goals and objectives of the Client.
• Investment Management and Supervision – Cook Wealth will provide investment management and ongoing
oversight of the Client’s investment portfolio.
D. Wrap Fee Programs
Cook Wealth does not manage or place Client assets into a wrap fee program. Investment management services are
provided directly by Cook Wealth. Client transaction costs and other fees are described in Item 5 below.
E. Assets Under Management
As of December 31, 2023, Cook Wealth manages $474,989,160 in assets, all of which are on a discretionary basis.
Clients may request more current information at any time by contacting the Advisor.