ABOUT US
Founded in 2006, Brookstone Capital Management, LLC ("BCM") is an investment advisory firm providing fee-
based asset management services through its investment advisor representatives ("IARs") of BCM and IARs of its
affiliate, Brookstone Wealth Advisors, LLC (also known as Retirement Wealth Advisors or RWA). BCM also
provides these services to unaffiliated registered investment advisors (“RIAs”) and their IARs who wish to have
access to BCM’s Platform of products and services (hereinafter, “Outside RIAs”; collectively referred to as
“Advisors”). BCM offers its services through a turnkey asset management program (“TAMP”) known as the "BCM
Platform" or "Platform" and is sponsor of the BCM Wrap Account Program. Outside RIAs that engage BCM for
the Platform will be required to execute a Selling Agreement and Solicitor’s Agreement with BCM for these
services. Through these agreements, BCM is appointed as a third-party asset manager with full discretion to
perform investment management services to the Outside RIA's clients and appoints the Outside RIA to serve as a
solicitor for BCM's Platform. Details relating to the BCM Platform are outlined below.
BCM is an investment advisor registered with the SEC, and is directly owned by AL BCM, LLC ("AL BCM"), a
Delaware domiciled limited liability holding company. AL BCM is majority owned by Dean Zayed and AL
Marketing, LLC (AmeriLife). Mr. Zayed received his Bachelor of Arts Degree in Economics from Northwestern
University. He completed the Business Institutions Program, the undergraduate Leadership Program and was a
member of Omicron Delta Epsilon Economics Honor Society. He received his Juris Doctor degree from
Northwestern University School of Law. He received his Master’s Degree in Taxation (LLM) from Chicago-Kent
College of Law. Dean is a Certified Financial Planner (CFP®) and holds an Illinois insurance license for life, health
and long-term care, in addition to being an IAR. Mr. Zayed is the CEO of BCM and provides the firm with principal
management.
AL Marketing, LLC is a sub-division of AmeriLife Holdings, LLC (“AmeriLife”). AmeriLife is a Florida
domiciled insurance company that markets and distributes annuity, life and health insurance products and is a
portfolio company of Thomas H. Lee Partners, L.P, a private equity firm and Genstar Capital Partners, LLC, a
private equity firm located in San Francisco, California (“Genstar”).
INVESTMENT ADVISORY FIDUCIARY STANDARD
As investment advisors, BCM and its IARs act as fiduciaries for all of our investment management clients. This
means that we have an obligation to act in the best interests of our clients and to provide investment advice in the
clients’ best interests. While BCM strives to not engage in activities that create a conflict of interest with our clients,
if a conflict of interest does arise, we will disclose that conflict to the client. Reasonable care is employed by BCM
and Advisors to avoid misleading clients and full and fair disclosure of all material facts (including fees) are made
to our clients and prospective clients.
We fulfil our fiduciary obligations by collecting information about you and your investment goals so that our
recommendations are customized to be in your best interests. We disclose our services, advisory fees, compensation
arrangements and material conflicts of interest within this brochure and in the client agreement (Investment Policy
Statement parts A and B) which are acknowledged by your signature.
THE BCM PLATFORM
As mentioned above, BCM offers the BCM Platform through its IARs, affiliated IARs and through Outside RIAs,
each of which is responsible for implementing the Platform on behalf of its clients. BCM also sponsors a wrap-fee
program. Please refer to BCM's Appendix 1 Wrap Brochure, for more information related to the firm's wrap-fee
program. Models recommended as part of the Platform may include funds managed by BCM’s affiliated investment
advisor, Brookstone Asset Management (“BAM”). Thus, a conflict exists. When BCM invests assets in your
account in shares of our affiliated mutual funds and ETFs, you are subject to those funds’ internal management
fees and other expenses in addition to the annual management fee you pay us for advisory services. This additional
compensation that we earn from the internal management fees on our proprietary funds creates a conflict of interest
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by incentivizing us to use our funds instead of unaffiliated mutual funds and ETFs. We seek to mitigate this conflict
of interest by disclosing this additional compensation to you and providing advisory fee discounts, which together
help ensure transparent and fair pricing to our clients. Specific management fee and related expense information
for the funds are found in the prospectus. Please refer to Item 10 of this Brochure for more information regarding
this BCM affiliate.
ANNUITY RECOMMENDATIONS
Most BCM investment advisor representatives (IARs) also provide insurance or annuities to their clients when
appropriate. Insurance, including fixed index annuities, are not offered through BCM but are sold by insurance
licensed agents using various insurance companies. The issuing insurance companies are not affiliated with BCM.
However, sometimes the fixed insurance product could be used as a replacement or alternative to the BCM fixed
income portion of a portfolio. However, annuity products present their own differences from traditional fixed
income securities, such as bonds, including, but not limited to liquidity, tax implications, and underlying
fees. Unlike bonds, there is no secondary market for annuity products. Annuities also may be subject to caps,
restrictions, fees and surrender charges as described in the annuity contract. Any annuity guarantees are backed
by the financial strength and claims paying ability of issuer. BCM does not charge management fees on
commission based fixed index annuities. However, if the IAR/insurance agent implements an insurance
transaction, the agent will receive a sales commission from the recommendation of an insurance product, like a
fixed index annuity. This creates a conflict of interest since the IAR/insurance agent is incentivized and earns
insurance commission(s) for implementing insurance product recommendations. This conflict is mitigated by the
IAR/insurance agent always acting in the best interest of the client and providing full and frank disclosure to the
client when such a conflict exists.
If a BCM IAR is licensed as an insurance agent and makes a recommendation for transacting in a fixed annuity
and/or life insurance product, this gives rise to conflicts of interest due to the fact that such BCM IAR is receiving
remuneration in the form of commission and in some cases, other compensation (such as a percentage of an
organizations’ profits for selling fixed annuities and/or life insurance) which incentives such IAR to sell that
product. BCM IARs mitigate this conflict by making recommendations that are in the client’s best interest and are
suitable for them based on their investment objectives and needs outlined in the client’s investment policy
statement.
SERVICES WE OFFER
BCM provides Asset Management and Financial Planning Services for its clients, each of which is described more
fully below. Clients collaborate with Investment Advisor Representatives (IARs) to determine which services to
employ to best help clients reach their financial goals.
Asset Management Services
BCM’s principal service is providing fee-based investment advisory services through the BCM Platform. BCM
manages investment portfolios, on a discretionary basis, depending on the particular custodial account, either based
in a wrap-fee program or transaction-based program, and according to the client’s objectives. BCM obtains data
from potential clients addressing financial objectives, needs, risk tolerance, investment horizon and other pertinent
information. This information is gathered and reported on an Investment Policy Statement (IPS) and Risk Profile
Questionnaire and is analyzed by BCM IARs or RIAs. Once the analysis is completed, the IAR or RIA develops
an investment strategy with the client that addresses specific investment styles and allocation of the client’s assets.
BCM may use a combination of equities, mutual funds, exchange traded funds, structured products (including
certificates of deposit and notes), individual bonds, and options in securities to accomplish these objectives. BCM
may partner with Sub-Advisory firms to create and manage portfolio strategies. A client’s portfolio is allocated
according to the client’s risk profile and documented on the IPS.
BCM generally uses Unified Managed Accounts (UMA) whenever possible. This allows for multiple strategies to
be managed and held within the same account. Accounts holding options cannot participate in UMA.
In addition, BCM offers discretionary Asset Management Services to clients through customized individual
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investment accounts (aka separately managed accounts). In such accounts, BCM transacts in mutual funds, ETFs,
equities, fixed income securities and other securities pursuant to the client’s IPS information.
Asset Management Clients are encouraged to refer to the individual mutual fund or ETF prospectus for the risks
associated with each specific fund.
Another asset management service available, the RAISE 360 Portfolios, consists of pre-selected model portfolio
allocations created by BCM and its investment team to align with specific risk tolerances. These portfolios typically
contain mutual funds, exchange traded funds, equities, and other securities authorized by BCM, and are managed
on a discretionary basis by the BCM investment
team pursuant to investment objectives as chosen by the client via
the Risk Profile Questionnaire. Please see Items 5, 8 and 10 of this Brochure for more information related to our
asset management fees, risks and conflicts of interest.
Financial Planning Services
Through its IARs, BCM also offers comprehensive financial planning services for individuals, families, and
businesses. Our Financial Planning services include data gathering and analysis, along with creating a financial
plan with specific recommendations and implementation advice tailored to client needs. Specific areas of advice
include investment planning, insurance needs assessment and advice, retirement planning, cash flow management,
debt consolidation, capital needs assessments, educational planning, estate planning, and business planning.
Fees for financial planning services are outlined in a Financial Planning Agreement signed by both the client and
IAR, and any client participating in this program will receive a copy of the Financial Plan created.
Should a client decide to implement any recommendations contained in their financial plan, the client may, but is
under no obligation to, utilize BCM or one of its IARs to implement those recommendations. Financial planning
clients who wish to engage BCM for portfolio management services will be required to enter into a separate written
agreement with the firm for such services, for which BCM is paid a separate and additional fee based on assets
under management in accordance with the fee schedule set forth under Fees and Compensation, below.
As part of the financial plan, BCM may also make estate planning recommendations. Clients are made aware both
as part of this Brochure, and the client’s individual agreement, that BCM does not provide tax or legal advice, and
that it is the client’s sole responsibility to find independent advice in connection with such services. BCM does
however recommend the services of a third party affiliated law firm, Perkins & Zayed, PC, for performance of
estate planning services. Should a client elect to utilize Perkins & Zayed, PC for estate planning services, the client
will be required to enter into a separate written agreement for such services and pay applicable legal fees. Clients
should be aware that any applicable legal fees are in addition to and separate from the financial planning fees
incurred for services as outlined in the Financial Planning Agreement. Dean Zayed, founder and CEO of BCM,
serves as Principal of Perkins & Zayed, PC. Consequently, such referrals to this law firm creates a conflict of
interest since Mr. Zayed will receive remuneration as a Principal of the firm from any BCM referred legal
engagement. Please see Item 10 for additional information.
There can be no assurance that BCM’s financial planning services or any products recommended by a financial
plan are at the lowest available cost. Clients are advised that conflicts of interest exist if BCM recommends its own
investment management services, or a third party for which BCM will receive a referral fee. Specifically, clients
should be aware that a conflict exists between BCM’s interests and the interest of the client if the client implements
the financial plan through the firm, or a recommended third party, for BCM will receive additional payment from
the client in the form of advisory fees and/or referral fees. This could act as an incentive to BCM to make certain
recommendations in the financial plan or to advise the client to instruct BCM to implement the plan. Clients also
should be aware that other advisory firms may charge lower fees for providing such services.
Recommendations of Strategies Outside the BCM Platform
In addition to the programs managed through the BCM Platform, other programs offered by BCM are sponsored
and managed by various outside and unaffiliated registered investment advisors. Each of these programs will have
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disclosure documents (ADV Part 2A) which will further describe the program, account minimums, fees and risks.
These additional disclosure documents are available from your IAR. Clients should be aware that by engaging in
these services, they will pay a direct management fee to these program managers in addition to an indirect
management fee to BCM.
401(K) Accounts (Services for Qualified Retirement Plans)
Under the Qualified Retirement Plan (QRP) program, the advisor may construct a model portfolio or customize a
portfolio for each 401(k) plan account. The 401(k) plan is held at the custodian chosen by the 401(k) plan
administrator. The portfolio is constructed based on the investments or funds available within each individual
client’s 401(k) plan. The IAR or Outside RIA shall provide investment management services by allocating and
reallocating assets within the plan consistent with the model or portfolio allocation chosen by the client. Additional
401(k), 403(b), and other retirement plan advisory services are offered. These plans will vary based upon the third
party administrator (TPA), plan custodian, and investment selections available under each plan. BCM may use
independent third party advisors to manage the plan. In these instances, clients must receive copies of the third
party advisor’s Form ADV Part 2A and any other applicable disclosure documents and must complete the account
opening paperwork required by the outside advisor.
Variable Annuities
BCM offers a variable annuity model through Nationwide. The investment selections for the variable annuity may
be limited to the choices offered through the specific product. Specifics regarding the annuity are found in the
annuity prospectus and application documents.
IMPORTANT INFORMATION RELATING TO THE FIRM’S SERVICES
Information Received by Individual Clients
BCM will not assume any responsibility for the accuracy of the information provided by the client. BCM is not
obligated to verify any information received from the client or from the client’s other professionals (e.g., attorney,
accountant, etc.) and is expressly authorized to rely on such information. Under all circumstances, clients are
responsible for promptly notifying BCM in writing of any material changes to the client’s financial situation,
investment objectives, time horizon, or risk tolerance. In the event that a client notifies BCM of changes in the
client’s financial circumstances, the firm will review such changes and recommend any necessary revisions to the
client’s portfolio.
Advisory Services, Agreements and Disclosures
Prior to engaging BCM to provide Asset Management or Financial Planning services, the client will be required to
enter into one or more written agreements with BCM setting forth the terms and conditions under which the firm
shall render its services (collectively the “Agreement”). In accordance with applicable laws and regulations, BCM
will provide this brochure, the ADV Part 2B brochure that is specific to the IAR, the Wrap Brochure (if applicable),
and the Client Relationship Summary (Form CRS) to each client or prospective client prior to or
contemporaneously with the execution of the Agreement. The Agreement between BCM and the client will
continue in effect until terminated by either party pursuant to the terms of the Agreement. Upon termination, any
fees paid in advance will be prorated to the date of termination and any excess will be refunded to the client.
Neither BCM nor the client may assign the Agreement to a third party without the consent of the other party.
Transactions that do not result in a change of actual control or management of BCM shall not be considered an
assignment.
BCM will provide Asset Management services and Financial Planning services but will not provide custodial
services. At no time will BCM accept or maintain custody of a client’s funds or securities. Client is responsible for
all custodial and securities execution fees charged by the custodian and executing broker/dealer, unless otherwise
negotiated. Please refer to the Brokerage Practices section for more information.
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Serving as a Sub-Advisor to Independently Sponsored Advisory Programs
BCM may from time to time participate as a sub-advisor under other firms’ advisory programs. A client of the
other firm selects a registered investment advisor, such as BCM, from a list of approved advisors to provide
investment management services. BCM receives a fee for account management services provided to clients of an
outside firm as outlined in a sub-advisory agreement. This agreement may also outline items such as the advisory
services to be provided, the responsibilities of BCM and the other firm and the terms of engagement including fees
and termination. Responsibilities such as collecting the client’s investment objectives, determining the strategy
best suited for the client, and communication with the client will be the responsibility of the outside firm. BCM
has no responsibility to assess the value of services provided by the outside firm, therefore the client should evaluate
whether such a program is suitable for their needs and objectives, and whether comparable or similar services are
available at a lower cost elsewhere.
Restrictions/ Guidelines Imposed by Clients
The advisory services described in this item are tailored to each client; if any client requires any restrictions on any
types of stocks or market segments, the client needs to inform their IAR or RIA of the restrictions in writing. If,
for any reason, BCM is not able to meet the client restrictions, the firm will notify the client of that fact.
ASSETS UNDER MANAGEMENT
BCM has discretionary assets under management of $7.66 billion. The calculation for determining the assets under
management was completed as of October 31, 2023.