General Information
Anchor Investment Management, LLC (“Anchor”) was formed in 2000, and provides portfolio
management services to its clients.
W. Patrick Dorn, Jr. (principal owner, as defined), John Moorman, Margaret Ellen Pender and Joy
Watkins are the majority owners of Anchor. Please see Brochure Supplements, Exhibit A, for
more information on these individuals and others who formulate investment advice and have direct
contact with clients or have discretionary authority over client accounts.
As of December 31, 2023, Anchor managed $1,156,990,200 on a discretionary basis, and
$14,615,870 on a non-discretionary basis.
SERVICES PROVIDED
At the outset of our relationship, we spend time with you, asking questions, discussing your
investment experience and financial circumstances, and reviewing options for you. Based on our
reviews, we generally develop with you:
• a financial outline for you based on your financial circumstances and goals, and your risk
tolerance level (the “Financial Profile” or “Profile”); and
• your investment objectives and guidelines (the “Investment Policy Statement, or “IPS”).
The Financial Profile is a reflection of your current financial picture and a look to your future goals,
and may not be a separate, written document. The IPS outlines the types of investments we will
make or recommend on your behalf to meet those goals, and is a written document. The Profile and
the IPS are discussed regularly with you, and are updated as necessary to reflect changes in your
financial circumstances.
Where we provide Retirement Plan Advisory services, we will work with the Plan Sponsor to
prepare an appropriate summary of the specific project(s) to the extent necessary or advisable
under the circumstances.
Portfolio Management
As described above, at the beginning of our relationship, we meet with you, gather information and
perform research and analysis as necessary to develop your IPS. The IPS will be updated from time
to time when requested by you, or when determined to be necessary or advisable by us based on
updates to your financial or other circumstances. Portfolio Management services include limited
financial planning as needed.
To implement your IPS, we will manage your investment portfolio on a discretionary or a non-
discretionary basis. As a discretionary investment adviser, we will have the authority to supervise
and direct your portfolio without prior consultation with you. Under non-discretionary
arrangements, you must be contacted prior to the execution of any trade in the account(s) under
management. This may result in a delay in executing recommended trades, which could adversely
affect the performance of your portfolio. This delay also normally means the affected account(s)
will not be able to participate in block trades, a practice designed to enhance the execution quality,
timing and/or cost for all accounts included in the block. In a non-discretionary arrangement, you
retain the responsibility for the final decision on all actions taken with respect to your portfolio.
Notwithstanding the foregoing, you may impose certain written restrictions on us in the
management of your investment portfolio, such as prohibiting the inclusion of certain types of
investments in your investment portfolio or prohibiting the sale of certain investments held in the
account at the commencement of the relationship. You should note, however, that restrictions
imposed by you may adversely affect the composition and performance of your investment
portfolio. You should also note that your investment portfolio is treated individually by giving
consideration to each purchase or sale for your account. For these and other reasons, performance
of your investment portfolio within the same investment objectives, goals and/or risk tolerance
may differ and you should not expect that the composition or performance of your investment
portfolio would necessarily be consistent with similar clients of ours.
Financial Planning
One of the services offered by us is financial planning, described below. This service may be
provided as a stand-alone service, or may be coupled with ongoing portfolio management.
Financial planning generally includes advice that addresses one or more areas of your financial
situation, such as estate planning, risk management, budgeting and cash flow controls, retirement
planning, education funding, and investment portfolio design. Depending on your particular
situation, financial planning may include some or all of the following:
• Gathering factual information concerning your personal
and financial situation;
• Assisting you in establishing financial goals and objectives;
• Analyzing your present situation and anticipated future activities in light of your financial
goals and objectives;
• Identifying problems foreseen in the accomplishment of these financial goals and objectives
and offering alternative solutions to the problems;
• Making recommendations to help achieve retirement plan goals and objectives;
• Designing an investment portfolio to help meet your goals and objectives;
• Providing estate planning;
• Assessing risk and reviewing basic health, life and disability insurance needs; or
• Reviewing goals and objectives and measuring progress toward these goals.
Once financial planning advice is given, you may choose to have us implement your financial plan
and manage your investment portfolio on an ongoing basis. However, you are under no obligation
to act upon any of the recommendations made by us under a financial planning engagement and/or
to engage the services of any recommended professional.
Retirement Plan Advisory Services
Establishing a sound fiduciary governance process is vital to good decision-making and to ensuring
that prudent procedural steps are followed in making investment decisions. We will provide
Retirement Plan consulting services to Plans and Plan Fiduciaries as described below. The
particular services provided will be detailed in the consulting agreement. The appropriate Plan
Fiduciary(ies) designated in the Plan documents (e.g., the Plan sponsor or named fiduciary) will (i)
make the decision to retain our firm; (ii) agree to the scope of the services that we will provide; and
(iii) make the ultimate decision as to accepting any of the recommendations that we may provide.
The Plan Fiduciaries are free to seek independent advice about the appropriateness of any
recommended services for the Plan. Retirement Plan consulting services may be offered
individually or as part of a comprehensive suite of services.
The Employee Retirement Income Security Act of 1974 (“ERISA”) sets forth rules under which Plan
Fiduciaries may retain investment advisers for various types of services with respect to Plan assets.
For certain services, we will be considered a fiduciary under ERISA. For example, we will act as an
ERISA § 3(21) fiduciary when providing non-discretionary investment advice to the Plan
Fiduciaries by recommending a suite of investments as choices among which Plan Participants may
select. When we provide investment advice to you regarding your retirement plan account or
individual retirement account, we are fiduciaries within the meaning of Title I of the Employee
Retirement Income Security Act of 1974 (“ERISA”) and/or the Internal Revenue Code, as applicable,
which are laws governing retirement accounts. The way we make money creates some conflicts
with your interests, so we operate under a special rule that requires us to act in your best interest
and not put our interests ahead of yours. Additional disclosure may be found elsewhere in this
Brochure or in the written agreement between you and Anchor.
Fiduciary Consulting Services
• Investment Selection Services
We will provide Plan Fiduciaries with recommendations of investment options consistent
with ERISA section 404(c). Plan Fiduciaries retain responsibility for the final determination
of investment options and for compliance with ERISA section 404(c).
• Non-Discretionary Investment Advice
We provide Plan Fiduciaries and Plan Participants general, non-discretionary investment
advice regarding assets classes and investments.
• Investment Monitoring
We will assist in monitoring the plan’s investment options and will make recommendations
to maintain or remove and replace investment options. The details of this aspect of service
will be enumerated in the engagement agreement between the parties.
Non-Fiduciary Services
• Participant Education
We will provide education services to Plan Participants about general investment principles
and the investment alternatives available under the Plan. Education presentations will not
take into account individual circumstances and individual recommendations will not be
provided unless you separately engage us for such services. Participants are responsible for
implementing transactions in their own accounts.
• Participant Enrollment
We will assist with group enrollment meetings designed to increase retirement Plan
participation among employees and investment and financial understanding by the
employees.