We are dedicated to providing individuals and other types of clients with a wide array of investment
advisory services. Our firm is a limited liability company formed in the State of California. Our firm
has been in business as an investment adviser since 2004 and is owned by Brooks Nelson (70%),
Stephen Philpott (16%), Darcy Smoot (7%) and Evan Nelson (7%).
Comprehensive Portfolio Management:
Our comprehensive portfolio management service encompasses asset management as well as
providing financial planning/financial consulting to clients. It is designed to assist clients in meeting
their financial goals through the use of financial investments. We conduct at least one, but sometimes
more than one meeting (in person if possible, otherwise via telephone conference) with clients in
order to understand their current financial situation, existing resources, financial goals, and
tolerance for risk. Based on what we learn, we propose an investment approach to the client. We may
propose an investment portfolio, consisting of exchange traded funds, mutual funds, individual
stocks or bonds, or other securities. Upon the client’s agreement to the proposed investment plan,
we work with the client to establish or transfer investment accounts so that we can manage the
client’s portfolio. Once the relevant accounts are under our management, we review such accounts
on a regular basis and at least quarterly. We may periodically rebalance or adjust client accounts
under our management. If the client experiences any significant changes to his/her financial or
personal circumstances, the client must notify us so that we can consider such information in
managing the client’s investments.
Financial Planning:
We provide a variety of financial planning services to individuals, families, and other clients
regarding the management of their financial resources based upon an analysis of client’s current
situation, goals, and objectives. Generally, such financial planning services will involve preparing a
financial plan based on the client’s financial goals and objectives. This planning may encompass one
or more of the following areas: Investment Planning, Retirement Planning, Estate Planning,
Charitable Planning, Education Planning, Mortgage/Debt Analysis, Insurance Analysis, Lines of Credit
Evaluation, and Personal Financial Planning.
Our written financial plans rendered to clients usually include general recommendations for a course
of activity or specific actions to be taken by the clients. For example, recommendations may be made
that the clients begin or revise investment programs, create or revise wills or trusts, obtain or revise
insurance coverage, commence or alter retirement savings, or establish education or charitable
giving programs. It should also be noted that we refer clients to an accountant, attorney, or other
specialist, as necessary for non-advisory-related services. For written financial planning
engagements, we provide our clients with a written summary of their financial situation,
observations, and recommendations. Plans are typically completed within
six (6) months of the client
signing a contract with us, assuming that all the information and documents we request from the
client are provided to us promptly. Implementation of the recommendations will be at the discretion
of the client.
Retirement Plan Asset Management:
Our firm provides retirement plan asset management services to employer plan sponsors on an
ongoing basis. We conduct at least one, but sometimes more than one meeting (in person if possible,
otherwise via telephone conference) with plan sponsors in order to develop strategic asset allocation
models in order to meet their investment objectives, time horizon, financial situation and tolerance
for risk to the ultimate benefit of the plan participants. Based on what we learn, we propose an
investment approach to the client. We may propose an investment portfolio, consisting of exchange
traded funds, mutual funds, individual stocks or bonds, or other securities.
In providing retirement plan asset management services, our firm does not provide any advisory
services with respect to the following types of assets: employer securities, real estate (excluding real
estate funds and publicly traded REITS), participant loans, non-publicly traded securities or assets,
other illiquid investments, or brokerage window programs (collectively, “Excluded Assets”). All
retirement plan asset management services shall be in compliance with the applicable state laws
regulating retirement consulting services. This applies to client accounts that are retirement or other
employee benefit plans (“Plan”) governed by the Employee Retirement Income Security Act of 1974,
as amended (“ERISA”). If the client accounts are part of a Plan, and our firm accepts appointment to
provide services to such accounts, our firm acknowledges its fiduciary standard within the meaning
of Section 3(21) or 3(38) of ERISA as designated by the Agreement with respect to the provision of
services described therein.
Tailoring of Advisory Services
We offer individualized investment advice to clients utilizing the following services offered by our
firm: Comprehensive Portfolio Management. Additionally, we offer general investment advice to
clients utilizing our Financial Planning and Consulting service offered by our firm.
We usually do not allow clients to impose restrictions on investing in certain securities or
types of securities due to the level of difficulty this would entail in managing their account.
In the instance that we would allow restrictions, it would be limited to our Comprehensive
Portfolio Management service. We do not manage assets through our other services.
Furthermore, our firm has engaged the services of Chicago Clearing Corporation (“CCC”). Clients will
elect in exhibit C of the service agreement if they wish to retain the services of CCC who will act on
their behalf in the event of class action litigation in exchange for 20% of the resolution.
Participation in Wrap Fee Programs
Our firm does not offer or sponsor a wrap fee program.
Regulatory Assets Under Management
Our firm manages $637,647,197 on a discretionary basis and $0 on a non-discretionary basis as of
December 31st, 2023.