WRFA is owned by Partners of the accounting firm WebsterRogers LLP and has been
providing advisory services since 1999.
As of December 31, 2023, WRFA managed $345,624,116 on a discretionary basis and
$128,841 on a non-discretionary basis.
Investment Management Services
WRFA works with a client to determine the client's investment objectives and investor risk
profile and implement a suitable investment plan. WRFA uses investment and portfolio
allocation software to evaluate alternative portfolio designs. WRFA evaluates the client's
existing investments with respect to the client's investment plan. WRFA works with new
clients to develop a plan to transition from the client's existing portfolio to the portfolio
recommended by WRFA. WRFA will then continuously monitor the client's portfolio holdings
and the overall asset allocation strategy and hold regular review meetings with the client
regarding the account as necessary.
WRFA will typically create a portfolio of no-load mutual funds or exchange traded funds
(ETFs) and at times will implement model portfolios if the models match the client's
investment policy. WRFA will allocate the client's assets among various investments taking
into consideration the client’s risk profile and investment objectives. WRFA primarily selects
portfolios consisting of mutual funds and ETFs that incorporate the concepts of Modern
Portfolio Theory. Client portfolios may also include individual equity and fixed income
securities.
WRFA manages client portfolios on a discretionary or nondiscretionary basis. A client may
impose any reasonable restrictions on WRFA’s discretionary authority, including
restrictions on the types of securities in which WRFA is permitted to invest client’s assets
and on specific securities, which the client does not believe to be appropriate.
In certain circumstances, clients already own individual securities. WRFA will monitor these
securities and recommend their sale or retention, as appropriate. On an ongoing basis, WRFA
will consult with clients as needed to address any client-specific issues, such as significant
life events, changes in cash flow needs or any other matter that might affect portfolio
allocation. WRFA will periodically, and at least annually, review client's investment goals and
risk profile.
Pursuant to its discretionary authority, in certain circumstances, WRFA will retain one or
more third party managers (Subadvisors) to employ a specific investment strategy
consistent with the client’s investment objectives. The Subadvisor will be provided with the
discretionary authority to invest client assets in separately managed accounts (SMAs) that
are custodied separately from assets directly managed by WRFA. WRFA maintains its
fiduciary responsibility over subadvised portfolios and is responsible for the due diligence
and ongoing monitoring of any Subadvisors. The Subadvisor will charge a management fee
for its services. For subadvised accounts, WRFA will offset its fee by the rate charged by the
subadvisor, up to 100% of the management fee that would have been charged if the account
was managed directly by WRFA.
We utilize a third-party platform to facilitate the management of held-away assets in which
we will have discretionary authority to implement tax-efficient asset allocation and
opportunistic rebalancing strategies on behalf of the client. These are primarily 401(k)
accounts, 529 Plans, HSAs and other assets which are held at third-party custodians. We
regularly review the available investment options in these accounts, monitor and rebalance
and implement our strategies in the same way we do other accounts, though using different
tools
as necessary. WRFA is limited by the universe of investments offered by the
custodian(s) for these held-away accounts.
We are not affiliated with the platform in any way and receive no compensation from them
for using their platform. A link will be provided to the client allowing them to connect a
held-away account(s) to the platform. Once the client’s account is connected to the
platform, WRFA will review the current account allocations. We seek to align the client’s
held-away account(s) with their overall investment time horizon, risk tolerance, and
investment goals. When deemed necessary, WRFA will rebalance the account considering
client’s investment profile, as well as changes in economic and market trends.
In addition to managing the client’s investment portfolio, WRFA consults with clients on
various financial areas including income and estate tax planning, business sale structures,
college financing planning, retirement planning, insurance analysis, personal cash flow
analysis, and establishment and design of retirement plans, among other things. These
consultations are not specifically identified as contractual terms between the client and
WRFA and will be provided as mutually deemed necessary by WRFA and the client.
WRFA offers investment consulting and/or financial planning services apart from the
Investment Management Services listed above. Among other things, WRFA will work with
clients to determine the client's investment objectives and investor risk profile, and will
analyze the client's current investment program, making recommendations (including asset
allocation models) where appropriate. Investment Consulting and Financial Planning
Services provide advice on various financial planning topics as mutually deemed necessary
by WRFA and a client.
Employee Benefit Retirement Plan Services
WRFA also provides advisory services to the sponsors/plan fiduciaries of participant-
directed retirement plans. WRFA will analyze the plan's current investment platform and
assist the plan in creating an investment policy statement defining the types of investments
to be offered and any restrictions imposed. WRFA will recommend investment options to
achieve the plan's objectives, provide participant education meetings, and monitor the
performance of the plan's investment vehicles.
WRFA will recommend changes in the plan's investment vehicles as appropriate from time
to time. WRFA will review the plan's investment vehicles and investment policy as necessary.
WRFA will also assist the plan sponsor/trustee with selecting a third-party administrator for
plan administration and assist the plan to coordinate activities with an administrator. WRFA
will recommend one or more third party administrators that generally offer platforms
enabling transactions in securities recommended by WRFA, and daily account access to
participants.
In certain circumstances, an attendee at a participant education meeting asks the WRFA
person leading the session to address issues specific to that attendee's situation. The WRFA
representative could then choose to privately address that person's questions. Any such
specific advice will be provided to that participant only and at no charge, in the hope the
participant would be interested in using WRFA's services. All such specific advice is entirely
separate and distinct from the education services provided to pension plan participants by
WRFA.
WRFA will continue to work with plans to monitor plan investments, provide fiduciary plan
advice including regular considerations of the goals and objectives of the plan, and provide
participant education services to the plan.