Traveka Wealth offers a variety of advisory services, which include financial planning, consulting, and
investment management services. Prior to Traveka Wealth rendering any of the foregoing advisory
services, clients are required to enter into one or more written agreements with Traveka Wealth setting forth
the relevant terms and conditions of the advisory relationship (the “Advisory Agreement”).
Traveka Wealth filed for registration as an investment adviser in September, 2023 and is owned by Anthony
L. Blagrove. As of the date of this filing, Traveka Wealth does not have any assets under management;
however, the Firm reasonably expects to be eligible for registration with the SEC within 120 days of
approval as an investment adviser.
While this brochure generally describes the business of Traveka Wealth, certain sections also discuss the
activities of its Supervised Persons, which refer to the Firm’s officers, partners, directors (or other persons
occupying a similar status or performing similar functions), employees or other persons who provide
investment advice on Traveka Wealth’s behalf and are subject to the Firm’s supervision or control.
Financial Planning and Consulting Services
Traveka Wealth offers clients a broad range of comprehensive financial planning and consulting services,
which includes retirement planning, education planning, estate planning, business planning, insurance
planning, tax and cash flow analysis. These services are rendered in conjunction with investment portfolio
management as part of a comprehensive wealth management engagement (described in more detail below).
In performing these services, Traveka Wealth is not required to verify any information received from the
client or from the client’s other professionals (e.g., attorneys, accountants, etc.,) and is expressly authorized
to rely on such information. Traveka Wealth recommends certain clients engage the Firm for additional
related services and/or other professionals to implement its recommendations. Clients are advised that a
conflict of interest exists for the Firm to recommend that clients engage Traveka Wealth or its affiliates to
provide (or continue to provide) additional services for compensation, including investment management
services. Clients retain absolute discretion over all decisions regarding implementation and are under no
obligation to act upon any of the recommendations made by Traveka Wealth under a financial planning or
consulting engagement. Clients are advised that it remains their responsibility to promptly notify the Firm
of any change in their financial situation or investment objectives for the purpose of reviewing, evaluating
or revising Traveka Wealth’s recommendations and/or services.
Page | 5 © MarketCounsel 2023
Investment and Wealth Management Services
Traveka Wealth provides clients with wealth management services which include a broad range of financial
planning and consulting services as well as discretionary management of investment portfolios.
Traveka Wealth primarily allocates client assets among various mutual funds, exchange-traded funds
(“ETFs”), privately placed securities (including debt, equity and/or interests in pooled investment vehicles)
and independent investment managers (“Independent Managers”) in accordance with their stated
investment objectives.
Where appropriate, the Firm also provides advice about any type of legacy position or other investment
held in client portfolios, but clients should not assume that these assets are being continuously monitored
or otherwise advised on by the Firm unless specifically agreed upon. Clients can engage Traveka Wealth
to manage and/or advise on certain investment products that are not maintained at their primary custodian,
such as variable life insurance and annuity contracts and assets held in employer sponsored retirement plans
and qualified tuition plans (i.e., 529 plans). In these situations, Traveka Wealth directs or recommends the
allocation of client assets among the various investment options available with the product. These assets
are generally maintained at the underwriting insurance company or the custodian designated by the
product’s provider.
Traveka Wealth tailors its advisory services to meet the needs of its individual clients and seeks to ensure,
on a continuous basis, that client portfolios are managed in a manner consistent with those needs and
objectives. Traveka Wealth consults with clients on an initial and ongoing basis to assess their specific risk
tolerance, time horizon, liquidity constraints and other related factors relevant to the management of their
portfolios. Clients are advised to promptly notify Traveka Wealth if there are changes in their financial
situation or if they wish to place any limitations on the management of their portfolios. Clients can impose
reasonable restrictions or mandates on the management of their accounts if Traveka Wealth determines, in
its sole discretion, the conditions would not materially impact the performance of a management strategy
or prove overly burdensome to the Firm’s management efforts.
Use of Independent Managers
As mentioned above, Traveka Wealth selects certain Independent Managers to actively manage a portion
of its clients’ assets. The specific terms and conditions under which a client engages an Independent
Manager are set forth in a separate written agreement with the designated Independent Manager. That
agreement can be between the Firm and the Independent Manager (often called a subadvisor) or the client
and the Independent Manager (sometimes called a separate account manager). In addition to this brochure,
clients will typically also receive the written disclosure documents of the respective Independent Managers
engaged to manage their assets.
Page | 6 © MarketCounsel 2023
Traveka Wealth evaluates a variety of information about Independent Managers, which includes the
Independent Managers’ public disclosure documents, materials supplied by the Independent Managers
themselves and other third-party analyses it believes are reputable. To the extent possible, the Firm seeks
to assess the Independent Managers’ investment strategies, past performance and risk results in relation to
its clients’ individual portfolio allocations and risk exposure. Traveka Wealth also takes into consideration
each Independent Manager’s management style, returns, reputation, financial strength, reporting, pricing
and research capabilities, among other factors.
Traveka Wealth continues to provide services relative to the discretionary selection of the Independent
Managers. On an ongoing basis, the Firm monitors the performance of those accounts being managed by
Independent Managers. Traveka Wealth seeks to ensure the Independent Managers’ strategies and target
allocations remain aligned with its clients’ investment objectives and overall best interests.
Use of Dynasty TAMP
Traveka Wealth has entered into a contractual relationship with Dynasty Financial Partners, LLC
(“Dynasty”), which provides the Firm with operational and back-office support including access to a
network of service providers. Through the Dynasty network of service providers, Traveka Wealth may
receive preferred pricing on trading technology, reporting, custody, brokerage, compliance and other related
services.
In addition, Dynasty’s subsidiary, Dynasty Wealth Management, LLC (“DWM”), an SEC registered
investment adviser, provides access to a range of investment services including: separately managed
accounts (“SMA”), mutual fund and ETF asset allocation strategies, advisor as portfolio manager (APM),
money management overlay, billing, and unified managed accounts (“UMA” and together with the SMAs
is the same as the Independent Managers) managed by external third party managers (collectively, the
“Investment Programs”). Traveka Wealth may separately engage the services of Dynasty and/or its
subsidiaries to access the Investment Programs. Under the SMA and UMA programs, Traveka Wealth will
maintain the ability to select the specific, underlying Independent Managers that will, in turn, have day-to-
day discretionary trading authority over the requisite client assets.
Dynasty charges a “Platform Fee,” for each different Investment Program. Depending on the Investment
Program used or chosen by the client, this Platform fee will be included as part of the client’s annual
investment management fee or the client will be charged, separate from and in addition to such client’s
annual investment management fee, as described in Item 5 below. This arrangement presents a conflict of
interest because Traveka Wealth is incentivized to allocate client investment assets to the Investment
Programs that are paid by the client in order to receive a greater portion of the annual investment
management fee. The Firm's current business is to use the Investment Programs that will be included in the
annual investment management fee and not paid by the client. The annual investment management fee
charged to the client is not affected if Platform Fees are increased or decreased. Traveka Wealth seeks at
all times to ensure that any conflicts are addressed on a fully-disclosed basis and investment decisions are
Page | 7 © MarketCounsel 2023
handled in a manner that is aligned with the client’s best interests. The Firm does not receive any portion
of the fees paid directly to Dynasty or the service providers made available through its platform.
Dynasty and DWM offer an investment management platform (the “Platform” or the “TAMP") that is
available to the advisers in the Dynasty Network, such as Traveka Wealth. Through the Platform, DWM
and Dynasty collectively provide certain technology, administrative, operations and advisory support
services that allow advisers to manage their own portfolios and access Independent Managers. Traveka
Wealth can allocate all or a portion of client assets among the different Independent Managers via the
Platform. Traveka Wealth can also use the model and/or overlay management feature of the TAMP by
creating its own asset allocation model and underlying investments that comprise the model. Through the
model management feature, the Firm can outsource the implementation of trade orders and periodic
rebalancing of the model when needed.
Traveka Wealth will maintain the direct contractual relationship with each client and obtain, through such
agreements, the authority to engage the Independent Managers, DWM and/or Dynasty, as applicable, for
services rendered through the Platform in service of such client. Traveka Wealth may delegate discretionary
trading authority to DWM and/or Independent Managers to affect investment and reinvestment of client
assets with the ability to buy, sell or otherwise affect investment transactions and allocate client assets. If
a client is participating in certain Investment Programs, DWM or the designated Independent Manager, as
applicable, is also authorized without prior consultation of Traveka Wealth or the client to buy, sell, trade
or allocate such client’s assets in accordance with the client’s designated portfolio and to deliver instructions
to the designated broker-dealer and/or custodian of such client’s assets.
In providing investment advice and portfolio management services to clients, the Firm acts as an investment
adviser and fiduciary to and on behalf of each client and not as an agent of Dynasty or DWM.