Firm Description
25, LLC is a Registered Investment Advisor (“RIA”) based in St. Louis, MO and incorporated
under the laws under the State of Missouri. The entity was formed in 2018 as a DBA (“doing
business as”) under a prior RIA, however 25, LLC became independently registered with the
Securities and Exchange Commission in February 2022. The principal owners are Randall
Larson and Jeffrey Larson.
Types of Advisory Services
ASSET MANAGEMENT
25, LLC offers discretionary asset management services to advisory Clients. 25, LLC will offer
Clients ongoing asset management services through determining individual investment
goals, time horizons, objectives, and risk tolerance. Investment strategies, investment
selection, asset allocation, portfolio monitoring and the overall investment program will be
based on the above factors. The Client will authorize 25, LLC discretionary authority to
execute selected investment program transactions as stated within the Investment Advisory
Agreement.
ONGOING FINANCIAL PLANNING
Ongoing financial planning services include a comprehensive evaluation of an investor's
current and projected financial state and will be provided by using currently known variables
to help project future cash flows, asset values and withdrawal plans. 25, LLC will use current
net worth, tax liabilities, asset allocation, and future retirement and estate plans in
developing financial plans.
Clients should expect to receive the following:
• Two formal meetings (in person or virtual). These meetings will typically be held
January - March and September - November.
• One to two phone calls to discuss alternatives/coordinate tax planning with CPAs, etc.
Typical topics reviewed in a financial plan may include but are not limited to:
• Financial goals: Based on an individual's or a family's clearly defined financial goals,
including funding a college education for the children, buying a larger home, starting
a business, retiring on time or leaving a legacy. Financial goals should be quantified
and set to milestones for tracking.
• Personal net worth statement: A snapshot of assets and liabilities serves as a
benchmark for measuring progress towards financial goals.
• Cash flow analysis: An income and spending plan determines how much can be set
aside for debt repayment, savings and investing each month.
• Retirement strategy: A strategy for achieving retirement independent of other
financial priorities. Including a strategy for accumulating the required retirement
capital and its planned lifetime distribution.
• Comprehensive risk management plan: Identify risk exposures and provide the
necessary coverage to help protect the family and its assets against financial loss. The
risk management
plan includes a full review of life and disability insurance, personal
liability coverage, property and casualty coverage, and catastrophic coverage.
• Long-term investment plan: Include a customized asset allocation strategy based on
specific investment objectives and a risk profile. This investment plan sets guidelines
for selecting, buying and selling investments and establishing benchmarks for
performance review.
• Tax reduction strategy: Identify ways to minimize taxes on personal income to the
extent permissible by the tax code. The strategy should include identification of tax-
favored investment vehicles that can reduce taxation of investment income.
• Estate preservation: Help update accounts, review beneficiaries for retirement
accounts and life insurance, provide a second look at your current estate planning
documents, and prompt you to update your plan when the legal environment changes
or you have major life events such as a marriage, death, or births.
• Student loan advice: Consolidation, refinancing, loan forgiveness, etc.
• Advice on benefit packages: Pensions, 401(k) contributions and matching, defined
benefits plans, and loans
• Working in conjunction with CPA's: Facilitate tax planning strategies as well as
efficiency in getting them the necessary documents
• Retirement planning advice: Answering the question on when clients can retire.
• 529 Plan Advice: Should they be funded or used, if so how much
• Advice on personal loans or mortgages: Structure and rate and how much house a
Client can afford, considering budget and cash flow.
• Advice on life insurance and/or disability insurance: Whether or not a client should
continue to fund current policy or replace because of costs or structure of policies.
The Client is under no obligation to act upon 25, LLC's recommendations. If the Client elects
to act on any of the recommendations, the Client is under no obligation to affect the
transaction through 25, LLC. Initial financial plans will be completed and delivered inside of
sixty (60) days, contingent upon timely delivery of all required documentation.
DUE DILIGENCE
25, LLC offers due diligence services to
Client Tailored Services and Client Imposed Restrictions
The goals and objectives for each Client are documented in our Client files. Investment
strategies are created that reflect the stated goals and objectives. Clients may impose
restrictions on investing in certain securities or types of securities by providing written
notification.
Wrap Fee Programs
25, LLC does not sponsor any wrap fee programs.
Client Assets under Management
As of February 5, 2024, the firm had $305,000,000 in discretionary assets and $103,500,000 non-
discretionary assets under management.