A. Description of the Advisory Firm Bloom was founded on September 14, 2021. Additional information about Bloom is available on the SEC’s website at www.adviserinfo.sec.gov. You can search this site by using a unique identifying number, known as a CRD number. The CRD number for Bloom is #317405. The SEC’s website also provides information about any persons affiliated with Bloom who are registered, or are required to be registered, as investment adviser representatives of Bloom. Samuel Yang serves as Bloom’s Chief Compliance Officer (“CCO”). Bloom is a registered investment adviser (“RIA”) which offers non-discretionary online advisory services to its advisory clients (each a “Client,” and collectively, “Clients”) through an online web-based and mobile platform (the “Platform”). Bloom is a privately held company headquartered in Ridgewood, New Jersey. Bloom is wholly-owned by Contour Labs, Inc. Information about Bloom’s organizational and ownership structure is provided on Part 1 of Bloom’s Form ADV which is available online at www.adviserinfo.sec.gov. Bloom operates an investment Platform available at www.bloomapp.com (the “Website”) and as a mobile application (“App”). When a Client opens an account (“Investment Account”) with Bloom, they will be able to access the investment Platform through either the App or the Website. The Platform provides Clients with investment advice in the form of certain recommended publicly traded equities, Exchange Trade Funds (“ETFs”) (“Investment Opportunities”), and cryptocurrencies specifically tailored and designed for each Client based on the Client’s investment profile. The Investment Opportunities are developed solely by Bloom’s proprietary algorithmic model (the “Model”) that aggregates and utilizes various data sets such as education data, GPS data and more, and processes it with machine learning to provide short-term confidence indication in the stock movement. This data is then combined with the Clients’ Suitability Questionnaire in order to provide tailored Investment Opportunities for Clients. The Platform also provides content regarding finance and markets. Clients open individual accounts, including accounts established under the Uniform Gifts to Minors Act (“UGMA”) or the Uniform Transfers to Minors Act (“UTMA”) for the benefit of a minor. Through the implementation of a written trading authorization (“Trading Authorization”), Clients may authorize their minor children (including minor children for whom they serve as legal guardians) who are users of the Platform (each a “Authorized User” and collectively, “Authorized Users”) to invest on their behalf, subject to the their control and monitoring. Clients retain may revoke the Authorized Users’ Trading Authorization at any time at their sole discretion. Advisory services are delivered solely through the Website and App. The Website also provides general education and content regarding finance and markets. Bloom does not provide investment advice in person or over the phone or in any manner other than through the Website and App. Additional information about Bloom’s products and services is provided in Bloom’s Form ADV Part 1 available at www.adviserinfo.sec.gov. Bloom encourages visiting the Website or the App for additional information. B. Description of the Advisory Services Form ADV Part 2A Page 5 Bloom provides purely non-discretionary advisory services through the Platform. The Platform recommends one or more non-discretionary Investment Opportunities to each Client based on the Model and on the Suitability Questionnaire (“Suitability Questionnaire”) completed by such Client. The Client or Authorized User (as applicable) may then choose to purchase one of the recommended Investment Opportunities. The Platform currently relies on questions relating to suitability (i.e., age, income and liquid net worth, investment objectives, investment time horizon, and risk tolerance) in recommending Investment Opportunities, and these questions are not weighted equally. Clients should understand the recommendation of Investment Opportunities relies upon the information provided by each such Client, and Bloom does not capture any additional information not covered in the Suitability Questionnaire

in providing investment recommendations. No Client is recommended cryptocurrencies regardless of their risk profile. Clients are advised to promptly update their financial information on the Suitability Questionnaire if there are any changes to their financial situation, financial goals, objectives, personal circumstances, time horizon or if other relevant information changes or becomes available, as the Investment Opportunities recommended to each Client are reliant upon each Client’s Suitability Questionnaire. Clients input their personal information, including investment objectives, risk tolerance, and financial resources via the Suitability Questionnaire within the Platform. Clients may impose restrictions on investing in securities in certain sectors via the Suitability Questionnaire based on risk tolerance, investment preferences, and financial goals. Bloom will utilize the information from the Suitability Questionnaire to tailor its investment recommendations for Clients in accordance with the Clients’ investment risk and financial parameters and objectives. Bloom with recommend Clients invest in ETFs, cryptocurrencies, and publicly traded equities. Bloom offers investment advice only with respect to a limited type of investment, ETFs, cryptocurrencies, and publicly traded equities. Clients should understand the investment recommendations rely upon the information provided by the Clients, and Bloom does not capture any additional information not covered in the questionnaire in making its risk assessment and providing its investment advice. Interested parties may access the Platform at any time. This Brochure, which is available on the Platform, describes, among other things, Bloom, its services, potential fees and any material conflicts of interest that could be reasonably expected to impair the rendering of unbiased and objective advice. Bloom’s privacy policy is also provided for reference on the Platform. Both the Brochure and the privacy policy are available to interested parties for their download and/or printing. The Investment Opportunities created by the Model and provided to Clients and Authorized Users (as applicable) are updated on a daily basis, as determined by Bloom’s proprietary Model and the ongoing changes in data that the Model relies upon and utilizes. Clients and their Authorized Users (as applicable) may access the App or the Website in order to purchase or sell equities, cryptocurrencies, and ETFs. When a Client or Authorized User (as applicable) accesses the Investment Account, they will be provided with a list of Investment Opportunities that the Model generates and determines are appropriate for a specific Client based on the information provided in the Suitability Questionnaire. Clients and Authorized Users (as applicable) have the option to purchase any of the Investment Opportunities provided through the Platform. The investments in each Client’s Investment Account are held in a separate account in the name of the Client at an independent custodian, and not with Bloom. All Investment Accounts managed through the Platform are required to use the custodian selected by Bloom, Alpaca Securities LLC (the Form ADV Part 2A Page 6 “Custodian” or “Alpaca”), as the independent custodian. Each account agreement with the Custodian will grant Bloom the authority to manage each Client’s Investment Account on a non-discretionary basis, seeking a Client’s authorization for each trade. The equities, cryptocurrencies, or ETF shares purchased or sold by a Client and/or held in Client accounts may be either whole shares or fractional shares. Bloom enables dollar-based investing, whereby Bloom can buy a fixed dollar amount rather than whole shares on behalf of its Clients. Bloom, through Alpaca aggregates all dollar-based purchases and places whole share orders for executions. Thereafter, Bloom allocates the fractional shares to the individual Client accounts. Fractional shares, however, are typically not transferrable outside of a Client’s advisory account because the financial system in the United States currently is structured only to accommodate transfers of full shares. As a result, fractional shares may not be marketable or transferrable to another brokerage account. In the event of a liquidation or transfer of the assets in a Client’s account to another account, Bloom may convert such fractional shares to cash. Clients will receive Bloom’s Advisory Agreement, which further detail the services Clients will receive, fees charged to Clients, and the conditions of the Bloom-Client relationship. C. Assets Under Management Bloom has $4,757,784 in non-discretionary assets under management as of March 6, 2024. Form ADV Part 2A Page 7