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Adviser Profile

As of Date 03/27/2024
Adviser Type - Large advisory firm
Number of Employees 20 17.65%
of those in investment advisory functions 18 20.00%
Registration SEC, Approved, 12/13/2018
AUM* 1,771,087,910 19.16%
of that, discretionary 1,630,157,032 20.94%
Private Fund GAV* 1,771,087,910 19.16%
Avg Account Size 196,787,546 19.16%
SMA’s No
Private Funds 9
Contact Info 313 xxxxxxx
Websites

Client Types

- Pooled investment vehicles

Advisory Activities

- Portfolio management for pooled investment vehicles

Compensation Arrangments

- A percentage of assets under your management
- Performance-based fees

Recent News

Reported AUM

Discretionary
Non-discretionary
1B 1B 963M 770M 578M 385M 193M
2018 2019 2020 2021 2022 2023

Private Funds



Employees

Private Funds Structure

Fund Type Count GAV
Fund TypePrivate Equity Fund Count9 GAV$1,771,087,910

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Brochure Summary

Overview

Firm Description Founded in 2007 as predecessor entity Rockbridge Growth Equity, LLC by Daniel Gilbert, Brian Hermelin and Kevin Prokop to serve as a private equity firm affiliated with Rock Holdings Inc., the holding company for Rocket (NYSE: RKT) and other companies owned by Mr. Gilbert (the Family of Companies, or “FOC”), Rockbridge Growth Equity Management, L.P. (“Rockbridge Growth Equity Management” or the “Firm) is a Detroit based private equity firm wholly owned by Messrs. Hermelin and Prokop. Rockbridge Growth Equity Management serves as an investment adviser and provides investment advisory services to private investment funds exempt from registration under the Investment Company Act of 1940 (the “Investment Company Act”). Specifically, Rockbridge Growth Equity Management provides investment management services to the following private funds: RB Equity Fund I, L.P. and RB Equity Fund I-A, L.P. (collectively, “RB Fund I”); RB Equity Fund II, L.P. and RB Equity Fund II-A, L.P. (collectively, “RB Fund II”); and RB Equity Fund III, L.P. and RB Equity Fund III-A, L.P. (collectively, “RB Fund III” and together with RB Fund I and RB Fund II, the “Main Funds”). Rockbridge Growth Equity Management also provides investment advisory services to co-investment special purpose funds established to invest alongside a Fund in portfolio companies (the “Co- Investment Funds” and together with the Main Funds, the “Funds”, unless the context otherwise requires) on both a discretionary and non-discretionary basis (the “Non-Discretionary Co-Investment Fund”). In certain circumstances, as more fully described in Item 7 below, the Firm permits certain investors and third parties to co-invest alongside a Fund directly into a portfolio company. Unlike the Co-Investment Funds mentioned above, such direct co-investments are not considered Funds or clients of Rockbridge Growth Equity Management. Each Fund structure and Co-Investment Fund has a designated general partner with authority to make investment decisions on behalf of the Funds (each, a “General Partner,” and collectively, the “General Partners”). Each General Partner is subject to the Advisers Act pursuant to Rockbridge Growth Equity Management’s registration in accordance with SEC guidance. This Brochure also describes the business practices of the General Partners, which operate as a single advisory business together with Rockbridge Growth Equity Management. The applicable General Partner of each Fund retains investment discretion and investors in the Funds do not participate in the control or management of the Funds. While the General Partners maintain ultimate authority over each Fund, Rockbridge Growth Equity Management has been appointed to the role of investment adviser to carry out certain of the General Partner’s responsibilities. Investment Advisory Services The Funds make investments through privately negotiated transactions in operating companies, generally referred to as “portfolio companies.” Each portfolio company has its own independent management team responsible for managing its day-to-day operations, although the senior principals or other personnel of Rockbridge Growth Equity Management or its affiliates generally serve on such portfolio companies’ respective boards of directors or otherwise act to influence control over management of portfolio companies in which the Funds have invested. Additionally, in some cases, Rockbridge Growth Equity Management will more directly influence the day-to-day management of a portfolio company
by recruiting and installing certain individuals in various leadership roles, such as chief executive officer, chief operating officer, chief financial officer or in other roles. Rockbridge Growth Equity Management’s investment advisory services to the Funds consist of identifying and evaluating investment opportunities, negotiating the terms of investments, managing and monitoring investments and achieving dispositions for such investments. Investments are made predominantly in non-public companies, although investments in public companies are permitted in certain instances. Rockbridge Growth Equity Management’s advisory services to the Funds are detailed in and governed by the relevant private placement memoranda or other offering documents, limited partnership or other operating agreements or governing documents of the Funds, subscription agreements and side letter agreements (the “Governing Fund Documents”) and investors determine the suitability of an investment in a Fund based on, among other things, the Governing Fund Documents. The Firm does not seek nor require investor approval regarding each investment decision. Rockbridge Growth Equity Management’s investment advice and authority for each Fund is tailored to the investment objectives of that Fund; with the exception of the Non-Discretionary Co-Investment Fund, Rockbridge Growth Equity Management does not tailor its advisory services to the individual needs of investors in its Funds. Investors in the Funds participate in the overall investment program for the applicable Fund, but in certain circumstances can be excused from a particular investment due to legal, regulatory or other agreed-upon circumstances pursuant to the relevant Governing Fund Documents. In accordance with industry common practice, the Funds or the General Partners have entered into side letters or other similar agreements with certain investors including those who make substantial commitments of capital or were early-stage investors in the Funds, or for other reasons in the sole discretion of Rockbridge Growth Equity Management, in each case that have the effect of establishing rights (including economic or other terms) under, or altering or supplementing the terms of, the Governing Fund Document(s) with respect to such investors. Examples of side letters entered into include provisions whereby investors have expressed an interest in participating in co-investment opportunities, advisory board representation, notification provisions, certain fee provisions, reporting requirements and most favored nations provisions, among others. These rights, benefits or privileges are not always made available to all investors, consistent with the Governing Documents and general market practice. Commencing in September 2024, Rockbridge Growth Equity Management will make required disclosure of certain side letters to all investors (and in certain cases, to prospective investors) in accordance with the new Private Fund Rule. Side letters are negotiated at the time of the relevant investor’s capital commitment, and once invested in a Fund, investors generally cannot impose additional investment guidelines or restrictions on such Fund. There can be no assurance that the side letter rights granted to one or more investors will not in certain cases disadvantage other investors. Regulatory Assets Under Management As of December 31, 2023, Rockbridge Growth Equity Management managed $1.771 billion in client regulatory assets under management. Of this amount, $1.630 billion is managed on a discretionary basis and $140,930,878 is managed on a non-discretionary basis.