Description of Services and Fees
V2 Financial Group, LLC (hereinafter "V2" or the Firm") is a registered investment adviser primarily
based in Naperville, IL. We are organized as a limited liability company. V2 has been in business since
January 2007. V2 is owned by Venkatakrishna S. Vedam (a.k.a Venkata Vedam) and Venkatram
Krishnamurthy (a.k.a Venkat Krishnamurthy). At V2 our primary goal is to leverage our finance and
economics education at the University Of Chicago Booth School Of Business, for the benefit of our
investors. We believe successful investing requires systematic planning, disciplined execution and
ongoing evaluation of results and our goal is to implement these for our clients.
As used in this brochure, the words "we", "our" and "us" refer to V2 Financial Group, LLC and the
words "you", "your" and "client" refer to you as either a client or prospective client of our firm.
Currently, we offer the following investment advisory services, which are personalized to each
individual client:
• Asset Management Services
Our services and models are built upon the foundations of modern portfolio theory, macroeconomic
analysis and behavioral finance. We make investment decisions based on extensive, ongoing
fundamental and technical analysis. While we take a long term approach to investing, we are tactical in
our asset allocation depending on macroeconomic conditions. Our tactical investment strategies
capitalize on short term market fluctuations without sacrificing the benefits of a long term asset
allocation strategy.
Once we have discussed a client's goals and analyzed their tolerance for risk, we manage our client's
investments by building and implementing a well-diversified portfolio balanced across stocks, bonds
and cash. The proportions of these asset classes at any given time will depend upon the client's
investment profile, circumstances (e.g. age, tolerance for risk etc.), macroeconomic conditions, market
fluctuations and the recommendations from our investment model. Our approach, which combines long
term strategic portfolio allocations with shorter term tactical allocation shifts, blends the traditional "buy
and hold" approach with a more active "tactical" management approach.
Asset Management Services
We offer discretionary asset management services. Our investment advice is tailored to meet our
clients' needs and investment objectives. If you retain our firm for portfolio management services, we
will meet with you to determine your investment objectives, risk tolerance, and other relevant
information at the beginning of our advisory relationship. We will use the information we gather to
develop a strategy that enables our firm to give you continuous and focused investment advice and/or
to make investments on your behalf. As part of our portfolio management services, we may customize
an investment portfolio for you according to your risk tolerance and investing objectives. We may also
invest your assets using a predefined strategy, or we may invest your assets according to one or more
model portfolios developed by our firm. Once we construct an investment portfolio
for you, or select a
model portfolio, we will monitor your portfolio's performance on an ongoing basis, and will rebalance
the portfolio as required by changes in market conditions and in your financial circumstances.
If you participate in our discretionary portfolio management services, we require you to grant our firm
discretionary authority to manage your account. Discretionary authorization will allow us to determine
the specific securities, and the amount of securities, to be purchased or sold for your account without
your approval prior to each transaction. Discretionary authority is typically granted by the investment
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advisory agreement you sign with our firm and the appropriate trading authorization forms. You may
limit our discretionary authority (for example, limiting the types of securities that can be purchased for
your account) by providing our firm with your restrictions and guidelines in writing.
Termination
The client may terminate the advisory or management agreement without penalty (full refund of monies
paid) within five business days of executing the Agreement. After the first five days, services will
continue until either party terminates the agreement with ten (10) days written notice. If termination
occurs prior to the end of a calendar quarter, the client will be invoiced for fees due on a pro-rata basis,
and based upon services already delivered.
As of December 31, 2023, we provide continuous management services for $258,298,329 in client
assets on a discretionary basis.
IRA Rollover Recommendations
For purposes of complying with the DOL's Prohibited Transaction Exemption 2020-02 ("PTE 2020-02")
where applicable, we are providing the following acknowledgment to you. When we provide
investment advice to you regarding your retirement plan account or individual retirement account, we
are fiduciaries within the meaning of Title I of the Employee Retirement Income Security Act and/or the
Internal Revenue Code, as applicable, which are laws governing retirement accounts. The way we
make money creates some conflicts with your interests, so we operate under a special rule that
requires us to act in your best interest and not put our interest ahead of yours. Under this special rule's
provisions, we must:
•Meet a professional standard of care when making investment recommendations (give prudent
advice);
•Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
•Avoid misleading statements about conflicts of interest, fees, and investments;
•Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
•Charge no more than is reasonable for our services; and
•Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.