Advisory Firm
PlanMember Asset Management Corporation (“PAMC”) was formed in August 2017 and intends to
acquire the businesses of other investment advisers. Jon M. Ziehl is the founder and President of PAMC
and has been in the financial services industry since 1980. PAMC is a direct subsidiary of PlanMember
Financial Corporation. More than 25% of a voting class of securities of PlanMember Financial are held
by (i) Mr. Ziehl and (ii) indirectly, by Equitable Holdings, Inc. Equitable Holdings is a member of the
Equitable Group, a world-wide leader in financial protection and wealth management.
PAMC anticipates that, when it acquires the business of another investment adviser, the former adviser
will become a division of PAMC. It is anticipated that the portfolio managers and other investment
personnel of the former adviser will continue to provide investment services to the former adviser’s
clients. PAMC will provide certain centralized functions, such as accounting, sales and marketing
support, compliance, human resources, strategic and product development support, and legal services. In
addition, each division’s investment advisory services will be marketed (and clients will be solicited)
through the registered representatives of PlanMember Securities Corporation, a registered broker-dealer
affiliate of PAMC.
Advisory Services
PAMC intends to offer discretionary and non-discretionary investment advisory services to its clients.
These services will be marketed primarily to individuals (including high net-worth individuals),
institutions, trusts, estates, foundations, business entities, and retirement plans.
Services will be based on the individual needs of the client. An initial interview and data gathering
questionnaire will be employed to determine the client's financial situation and investment objectives, and
to give the client the opportunity to impose reasonable restrictions on the management of the account.
Clients have the ability to leave standing instructions with PAMC to refrain from investing in particular
securities or types of securities, or invest in limited amounts of securities. Quarterly, PAMC will notify
the client in writing to contact PAMC if there have been any changes in the client's financial situation or
investment objectives, or to impose or modify account restrictions. PAMC will contact or attempt to
contact the client annually on these matters. It is the client's responsibility to notify PAMC at any time
there are changes in the client’s financial situation or investment objectives. Clients may call in at any
time during normal business hours to discuss directly with a PAMC representative about the client's
account, financial situation, or investment needs. Clients will receive from the custodian/brokerage firm
timely confirmations and at least quarterly statements containing a description
of all transactions and all
account activity. The client will retain rights of ownership of all securities and funds in the account to the
same extent as if the client held the securities and funds outside the account. In addition to custodial
statements, PAMC sends quarterly performance reports to the client.
As of March 31, 2024, PAMC had no assets under management on a discretionary basis.
NON-DISCRETIONARY PORTFOLIO ADVISORY SERVICES
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PAMC will provide investment portfolio advisory services on a non-discretionary basis, which means we
will not place any trades without the client’s implicit consent. PAMC will consult with the client to obtain
detailed investment objective information and other pertinent data on an investor profile worksheet to help
enable the client to determine the appropriate investment guidelines, risk tolerance and other factors that
will assist the client in selecting a suitable investment portfolio.
PAMC will make recommendations to diversify and allocate the client's portfolio with the client’s
permission. Investments and allocations are recommended based upon the client's pre-defined investment
objectives, risk tolerance, time horizon, financial information, and other various suitability factors that are
determined. Further restrictions and guidelines imposed by clients may affect the composition and
performance of a client's portfolio.
The minimum investment in this program is negotiable depending upon individual circumstances at
PAMC’s discretion.
DISCRETIONARY PORTFOLIO MANAGEMENT SERVICES
PAMC will provide investment portfolio management services on a discretionary basis. PAMC will
consult with the client to obtain detailed investment objective information and other pertinent data on an
investor profile worksheet to enable the client to determine the most appropriate investment guidelines,
risk tolerance and other factors that will assist the client in selecting a suitable investment portfolio.
PAMC will provide investment management of client's funds on a discretionary basis, through written
authorization granted by the client using a limited trading authorization form. PAMC will diversify and
manage the client's portfolio. Investments and allocations will be determined based upon the client's pre-
defined investment objectives, risk tolerance, time horizon, financial information, and other various
suitability factors that are determined.
Further restrictions and guidelines imposed by clients may affect the composition and performance of a
client's portfolio. For these reasons, performance of a more restricted portfolio will not be identical with
the average client of PAMC or of a particular division of PAMC.
The minimum investment in this program is negotiable depending upon individual circumstances at
PAMC’s discretion.
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