Adviser Profile

As of Date 05/14/2026
Registration SEC, Approved, 07/10/2017
Other registrations (1)
ADV Location BERKELEY, CA, United States
Contact Info 510 xxxxxxx
Websites
AUM* 477,926,836 72%
of that, discretionary 465,222,009 74%
Number of Employees 6 50%
of those in investment advisory functions 4
Private Fund GAV* 0
Avg Account Size 706,992 63%
% High Net Worth 60.48% -14%
SMA’s Yes
Private Funds 0

Adviser Type

- Large advisory firm

Client Types

- Individuals (other than high net worth individuals)
- High net worth individuals
- Banking or thrift institutions
- Other

Advisory Activities

- Financial planning services
- Portfolio management for individuals and/or small businesses
- Selection of other advisers

Compensation Arrangments

- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

Reported AUM

465M 399M 332M 266M 199M 133M 66M
2017 2018 2019 2020 2021 2022 2023 2024 2025 2026
Discretionary
Non-discretionary

Private Funds

No private funds

Employees

Top Holdings

Stock Ticker Stock Name $ Position % Position $ Change # Change
Stck Ticker092528884 Stock NameBLACKROCK ETF TRUST II $ Position$11,603,323 % Position3.00% $ Change9.00% # Change8.00%
Stck Ticker037833100 Stock NameAPPLE INC $ Position$10,676,335 % Position3.00% $ Change5212.00% # Change4559.00%
Stck Ticker45782C862 Stock NameINNOVATOR ETFS TRUST $ Position$11,472,483 % Position3.00% $ Change44.00% # Change1.00%
Stck Ticker46434V860 Stock NameISHARES TR $ Position$11,197,646 % Position3.00% $ Change-10.00% # Change-10.00%
Stck Ticker921943858 Stock NameVANGUARD TAX-MANAGED FDS $ Position$11,286,045 % Position3.00% $ Change14.00% # Change2.00%
Stck Ticker46434G103 Stock NameISHARES INC $ Position$8,559,029 % Position2.00% $ Change21.00% # Change1.00%
Stck Ticker46432F842 Stock NameISHARES TR $ Position$7,432,218 % Position2.00% $ Change11.00% # Change4.00%
Stck Ticker464288158 Stock NameISHARES TR $ Position$7,735,685 % Position2.00% $ Change-4.00% # Change-4.00%
Stck Ticker67066G104 Stock NameNVIDIA CORPORATION $ Position$7,709,400 % Position2.00% $ Change20.00% # Change5.00%
Stck Ticker46641Q837 Stock NameJ P MORGAN EXCHANGE TRADED F $ Position$9,832,326 % Position2.00% $ Change3.00% # Change3.00%

Brochure Summary