Adviser Profile

As of Date 07/07/2026
Registration SEC, Approved, 07/07/2017
Other registrations (3)
ADV Location TOMAH, WI, United States
Contact Info 608 xxxxxxx
Websites
AUM* 977,101,000 35%
of that, discretionary 749,875,000 37%
Number of Employees 18 50%
of those in investment advisory functions 10 25%
Private Fund GAV* 0
Avg Account Size 180,543 19%
% High Net Worth 6.92% 40%
SMA’s Yes
Private Funds 0

Adviser Type

- Large advisory firm

Client Types

- Individuals (other than high net worth individuals)
- High net worth individuals
- Pension and profit sharing plans
- Charitable organizations

Advisory Activities

- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Selection of other advisers

Compensation Arrangments

- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

Reported AUM

750M 643M 536M 428M 321M 214M 107M
2017 2018 2019 2020 2021 2022 2023 2024 2025 2026
Discretionary
Non-discretionary

Private Funds

No private funds

Employees

Top Holdings

Stock Ticker Stock Name $ Position % Position $ Change # Change
Stck Ticker46090E103 Stock NameINVESCO QQQ TR $ Position$34,834,920 % Position12.00% $ Change23.00% # Change-3.00%
Stck Ticker78464A508 Stock NameSPDR SERIES TRUST $ Position$27,946,614 % Position10.00% $ Change10.00% # Change2.00%
Stck Ticker922908751 Stock NameVANGUARD INDEX FDS $ Position$29,719,960 % Position10.00% $ Change14.00% # Change-1.00%
Stck Ticker464287200 Stock NameISHARES TR $ Position$13,708,335 % Position5.00% $ Change14.00% # Change0.00%
Stck Ticker26922A222 Stock NameETF SER SOLUTIONS $ Position$12,949,084 % Position5.00% $ Change9.00% # Change-1.00%
Stck Ticker26922A388 Stock NameETF SER SOLUTIONS $ Position$8,334,695 % Position3.00% $ Change4.00% # Change-1.00%
Stck Ticker26922B709 Stock NameETF SER SOLUTIONS $ Position$8,865,156 % Position3.00% $ Change11.00% # Change0.00%
Stck Ticker808524870 Stock NameSCHWAB STRATEGIC TR $ Position$7,778,602 % Position3.00% $ Change2.00% # Change2.00%
Stck Ticker26922B535 Stock NameETF SER SOLUTIONS $ Position$5,952,004 % Position2.00% $ Change16.00% # Change1.00%
Stck Ticker808524797 Stock NameSCHWAB STRATEGIC TR $ Position$5,104,783 % Position2.00% $ Change6.00% # Change2.00%

Brochure Summary