Julex is an investment advisory and research firm based in Wellesley, Massachusetts. We develop and market
ETF and stock selection managed products and services to meet client needs in the retail and institutional
markets. In the retail market, we serve individuals directly and indirectly through our relationships with
financial planners and registered investment advisors (“RIA”s). In the institutional market, we serve
insurance companies, pension plans, endowments, foundations and others directly, or else indirectly
through other asset management organizations. Julex provides continuous and regular investment
management services, either on a discretionary basis, as a sub-adviser to other registered investment
advisers, or on a non-discretionary basis through model portfolios implemented by other advisers.
Julex may act as a sub-adviser to other registered investment advisers (the “Principal Adviser”) who wish
to engage us to manage the holdings in their clients’ portfolios. Both Julex and the Principal Adviser may be
granted dual trading authority. We may have discretionary authority over a portion of the assets to buy and
sell securities based on the client’s individual needs. Julex and the Principal Adviser will share in the fee
collected.
Julex has developed two styles of investing; 1. its own quantitative asset allocation model and three-step
investment process that strives to deliver consistent returns in both bull and bear markets. We tend to
reduce risks and preserve capital when the capital markets are weak while providing attractive returns when
the capital markets are stronger. We believe that limiting losses is the key to generat ing above- market
returns. And, 2. its own quantitative process aiming to generate stock selection alpha unrelated to value, size
or momentum
Our asset allocation strategies make use of exchange-traded funds (“ETF”), exchange-traded notes (“ETN”),
or index funds. Depending upon the strategy chosen, we may invest in ETFs, ETNs or index funds owning
U.S. and international equities and bonds, real estate, emerging market securities, gold, commodities, energy,
and other securities. Our strategies are “long-only” and do not include derivatives or leverage.
Our stock selection strategy uses equity securities based our proprietary multi-factor models. Those
strategies are “long-only” and do not use derivatives or leverage.
Julex offers both tactical asset allocation and stock selection products including, but not limited to: Dynamic
Sector, Dynamic Income, Dynamic Multi-Asset, Dynamic Real Asset, Dynamic Emerging Market, Dynamic
Developed Markets, Dynamic Macro Opportunities II, Dynamic Sector Smart-Beta, TrueAlpha Large Cap, Risk
Managed TrueAlpha Large Cap,
TrueAlpha ESG Large Cap, Risk Managed TrueAlpha ESG Large Cap,
TrueAlpha Small Cap, Risk Managed TrueAlpha Small Cap, Risk Managed TrueAlpha All-Cap, Dynamic U.S.
Allocation, Global Tactical Asset Allocation, Destination, Multi Factor Real Estate Risk Managed Multi-Factor
Real Estate and High Dividend. Financial advisors, RIAs, individuals, and institutional clients will typically
choose one of the portfolio strategies, or combination of strategies, depending upon the investment objectives,
risk tolerance, and other factors they are trying to meet.
Julex also offers a suite of global asset allocation solutions designed to provide targeted levels of risk. For
these products we allocate appropriate combinations of the Julex Dynamic products plus other asset class
ETFs, ETNs, or index funds into mixes supporting Dynamic Defensive, Dynamic Conservative, Dynamic
Moderate, or Dynamic Aggressive “all-in-one” products.
In addition, Julex offers a suite of options overlay strategies aiming to improve investment performance
through income enhancement, downside protection or capital appreciation.
Please see Item 8. Methods of Analysis, Investment Strategies and Risk of Loss for details of these
strategies.
Also, Julex may act as a model portfolio advisor that offers its model strategies to independent investment
advisors or third-party platforms (either Unified Managed Account (“UMA”) or other platforms) who employ
the models in the management of their clients’ investments. Julex develops and manages its investment
strategies and provides current asset allocations and changes to the investment advisor or third -party
platforms as the model changes. The investment advisor or third-party platforms are then responsible to
transact the Julex model recommendations for their clients and perform other administrative duties as their
discretionary assets. Assets managed through this structure are non- discretionary to Julex.
In addition, Julex offers consulting services and investment products to institutional clients to provide
customized investment solutions based on our models and product strategies. We work with institutional
clients seeking to optimize the management of their investments against the unique characteristics of their
liabilities and also help them to improve the total risk/return profile of their total return accounts.
Julex was founded in 2012 and is majority-owned by Henry Ma, PhD, CFA. The John Hancock Life Insurance
Co., Brian C. Phelan, Jeffrey Megar, CFA and Erik Philbrook are minority owners. As of December 31, 202
3,
Julex managed a total of $363,231,625 including $1,342,162 on a discretionary basis and $361,899,464 on
a non-discretionary basis through model provider relationships.